Real-World Case Studies and Customer Success Stories with bethebrand

Wesleyan used bethebrand's MaRS platform to replace outdated, spreadsheet-based compliance systems. The new digital asset management and approval workflow tool... improved compliance and sped up asset approvals within four months. Over 1,000 assets were added, centralizing marketing, regulatory, and customer operations materials. MaRS now supports governance, reporting, and regulatory adherence across departments. Wesleyan gained faster approvals, better compliance, and a single source for all approved assets.
Show More..

Quilter plc used bethebrand's MPAH system to unify its internal databases into one platform. The goal was to simplify literature... lifecycle management and improve compliance. The solution streamlined record keeping, approval processes, and project planning. The phased rollout started with one business unit and expanded across the company. Early adopters and trainers highlighted the system's agility and strong support from bethebrand. The project minimized business disruption and built trust between teams.
Show More..

People’s Partnership used bethebrand to manage approval and storage of communication assets. The system, called DAS, provides tiered access and... supports a large user base. It enables secure storage of all customer communications across channels. The document management system is tailored to their needs, with audit trails and approval features. This helps teams collaborate and control complex communications for five million pension savers.
Show More..

Quilter Cheviot used bethebrand to manage financial promotions across four regions. The platform streamlined approvals, improved audit readiness, and enabled... instant reporting. Automated workflows reduced delays and made compliance easier for marketing teams. Custom checklists and permissions matched local regulations. The result was faster approvals, fewer rejections, and measurable process efficiency.
Show More..

Police Mutual and Forces Mutual used bethebrand to manage financial promotions for two brands. They faced challenges with manual processes... and SharePoint, which made compliance and version control difficult. bethebrand provided a tailored platform with custom workflows, search, and reporting. The team now has better compliance, faster content updates, and improved auditability. Ongoing support and training increased user confidence and system adoption.
Show More..

TrinityBridge used bethebrand to launch MABLE, a digital asset management system, in Q4 2022. The new system unified workflows and... centralised asset storage, replacing fragmented tools and improving efficiency. MABLE enabled faster project management and compliance with FCA Consumer Duty regulations. In 2024, an enhanced brand portal was added, streamlining brand asset access and education. The solution reduced manual work, improved collaboration, and ensured brand consistency across the company.
Show More..

Ascot Lloyd used bethebrand and SeeDynamic to improve marketing compliance and automate content review. They replaced spreadsheets with a compliance... workflow system. This change gave them a stronger audit trail and easier MI reporting. Automated checks now flag missing disclaimers and barred phrases. The team saves time and avoids simple errors. Collaboration between marketing and compliance is now smoother and more confident.
Show More..

Kensington Mortgages used bethebrand to improve compliance and workflow management. The company needed better document sign-off, version control, and asset... lifecycle management. bethebrand enabled real-time collaboration and a complete audit trail for governance. The system went live in just 8 weeks, supporting hybrid work and enhancing asset storage. Marketing and servicing teams quickly adopted the new platform.
Show More..

British Business Bank used bethebrand to launch a new digital asset library system called DAhL. The system was built over... 6 months to meet the bank’s unique needs. DAhL helps manage campaigns and ensures brand compliance across channels. It also boosts collaboration within the bank. The onboarding process included remote scoping and training during lockdown, resulting in a tailored solution.
Show More..

Just Group replaced their old content management system with bethebrand's Arc platform. The transition involved moving over 2,200 assets and... training more than 140 team members. The new system improved collaboration and speed to market. Teams now work together more easily and can update collateral faster. The project was completed smoothly, even during the pandemic.
Show More..

Discovery used bethebrand to improve its marketing review and signoff process. The company expanded the system to manage workflows and... assets across five brands. Teams and external agencies now work together in one online workspace. The system tracks every agency project and creates a reliable audit trail. Discovery achieved efficient creative development and better cost control with bethebrand.
Show More..

Coventry Building Society used bethebrand to automate their financial promotions process. They replaced manual workflows with a single portal for... all marketing collateral. Over 2,600 asset revisions were managed in 2018. More than 240 users from multiple teams now use the system. The user base nearly doubled in the second year. The solution improved transparency and access to marketing materials.
Show More..

MABLE by bethebrand helped Close Brothers Asset Management, now Trinity Bridge, modernize digital asset management. The company faced workflow inefficiencies... and compliance challenges due to outdated systems. MABLE unified workflows and centralized asset storage, improving project management and brand consistency. The system launched in one quarter, meeting urgent rebranding and regulatory needs. The new brand portal further improved asset access, brand education, and compliance.
Show More..

Kensington Mortgages used bethebrand to improve compliance and workflow management. The company needed better document sign-off, version control, and asset... lifecycle management. bethebrand enabled real-time collaboration and a complete audit trail. The system went live in just 8 weeks. It launched across marketing and servicing teams, supporting hybrid work and strict governance.
Show More..

British Business Bank used bethebrand to launch a new digital asset library system called DAhL. The system was built over... 6 months to meet the bank’s unique needs. DAhL helps manage campaigns and ensures brand compliance across channels. It also boosts collaboration within the organisation. The project included custom training and system language tailored to the bank’s brand.
Show More..

Coventry Building Society used bethebrand to automate their financial promotions process. They replaced a manual system with a single portal... for all marketing collateral. Over 2,600 asset revisions were managed in 2018. More than 240 users from multiple teams now use the platform. The user base nearly doubled in the second year. The solution improved transparency and access to marketing materials.
Show More..

Quilter plc used bethebrand's MPAH system to support its businesses. They manage £108.5 billion in investments. The system helps with... compliance, record keeping, and project planning. The rollout was smooth with good training and support.
Show More..

Aldermore used bethebrand to improve marketing processes. They saved time and improved control. The solution helped during Covid-19. Aldermore's savings team could focus on products.

Close Brothers Asset Management improved its digital asset management with bethebrand. They created MABLE, a new system, in 2022. It... unified workflows and improved efficiency. The brand portal launched in 2024. It saved time and improved brand management. The system helped CBAM meet regulatory demands and support collaboration.
Show More..

Utmost International used bethebrand to manage its complex suite of literature across global markets. The system helped harmonise processes and... streamline project management for collateral updates and archiving. Utmost achieved faster responses to market changes and improved cross-team collaboration. The solution enabled a single best practice approach, enhancing quality and customer outcomes. bethebrand's support team played a key role in the ongoing success.
Show More..

Petplan used bethebrand to launch a new review and approval portal (RAP) in just 3 months. The system supports Petplan’s... complex multi-channel marketing communications. RAP enables peer review, speeding up feedback and asset development. The platform includes brand guidelines and imagery tools for better brand management. Remote workshops helped Petplan quickly configure and implement the system during the pandemic.
Show More..

Utmost used bethebrand's Nexus platform to rebrand and migrate 2,500 documents after acquiring Lombard International Assurance. The project unified teams... across 24 countries, enabling real-time collaboration and structured workflows. bethebrand extended single sign-on and built dedicated digital approval processes for the Luxembourg team. Now, every document change is tracked, and teams manage requests with full traceability. Utmost reports improved control, audit trails, and efficient cross-border teamwork.
Show More..

BHSF used bethebrand to launch a new brand asset management system in just 3 months. The system, called BAB, helps... manage both regulated and non-regulated marketing assets. It also supports sharing approved content with sales teams and brokers. Bethebrand worked closely with BHSF to deliver the project on time and on budget. The new system supports BHSF’s brand refresh and marketing needs.
Show More..

bethebrand helped Agria Pet Insurance manage marketing assets and compliance. Before, teams struggled to find the latest documents and faced... delays. With bethebrand, Agria gained structured workflows, central storage, and clear audit trails. Training and guides made adoption easy. Now, teams find assets quickly, compliance is simpler, and users feel more confident. The company is exploring new ways to use the platform.
Show More..

Petplan used the bethebrand Review and Approval Portal (RAP) to improve their marketing asset management. They needed a system to... support complex, multi-channel marketing and boost team collaboration. RAP allowed for peer review, making feedback and idea sharing easy before final signoff. The system included a brand guidelines and imagery site to help manage brand delivery. Petplan launched the system in just 3 months, even during lockdown, using remote workshops for fast setup.
Show More..