AB Tasty Overview

AB Tasty is the essential digital experience platform, optimizing user interactions. Innovative ideas are driven forward by their expert team.

Use Cases

Customers recommend Engaging And Following Up, Helpdesk Management, Social Media Management, as the business use cases that they have been most satisfied with while using AB Tasty.

Other use cases:

  • Onboarding
  • Customer Feedback Management
  • Products & Pricelist Management
  • Loyalty Management
  • Digital Marketing
  • Segmentation And Targeting
  • Funnel Analysis
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using AB Tasty.

Other priorities:

  • Increase Average Basket Value
  • Improve ROI
  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Grow Market Share
See all business priorities See less business priorities

AB Tasty Use-Cases and Business Priorities: Customer Satisfaction Data

AB Tasty works with different mediums / channels such as Website, Phone Calls, Offline, etc.

AB Tasty's features include Personalization, AB Testing, Dashboard, etc.

Reviews

"Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases." - Ingrid Peiniau

AB Tasty, Dynamic Yield, Acoustic Insights, Convert Experiences, Webtrends Optimize, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for AB Tasty

Top Industries

  • Apparel & Fashion
  • Transportation/Trucking/Railroad
  • Retail

Popular in

  • Mid Market
  • Enterprise
  • Small Business

AB Tasty is popular in Apparel & Fashion, Transportation/Trucking/Railroad, and Retail and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on AB Tasty Use Cases

How can AB Tasty optimize your Engaging And Following Up Workflow?

Ab Tasty enables users to conduct A/B tests quickly and easily. The platform offers a range of engagement techniques and data visualization tools to track performance. Ab Tasty's effectiveness is limited by its dependence on the user's ability to create engaging content and design.
"...Numerous ideas and hypotheses were identified with the aim of increasing engagement...." Case Study Orange

How does AB Tasty facilitate Helpdesk Management?

The system provides support throughout the testing process, offering guidance on planning, development, and results. Customer Success Managers assist with improving website performance by suggesting new test ideas and recommendations. The system has limitations such as the cost of phone support and lack of contextual help.
"...During the whole process of A/B testing (road-map, brief, development and results), the AB tasty team is really supportive and helpful...." Peer review by Nassim M, CRO

How does AB Tasty address your Social Media Management Challenges?

What solutions does AB Tasty provide for Onboarding?

What solutions does AB Tasty provide for Customer Feedback Management?

36+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well AB Tasty solved their Conversion Rate Optimization needs. Cuspera uses 1653 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
AB Tasty testimonial

Ingrid Peiniau

Head of Customer Experience

Oui.SNCF

Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases. Testimonial By Ingrid Peiniau
AB Tasty testimonial

Pascal Davis

Senior Manager Digital Marketing

Accenture Interactive

As the Experience Agency, Accenture Interactive partners with AB Tasty because they offer one of the most comprehensive and easy to use experimentation platforms, enabling our clients' digital transformation. Testimonial By Pascal Davis
AB Tasty testimonial

Sylvain Duthilleul

Web Analyst, A/B Testing & Customization

Decathlon

AB Tasty is currently the best tool given our maturity level in AB testing. The support is very efficient and we can influence the tool roadmap thanks to our needs. Testimonial By Sylvain Duthilleul
CUSTOMERS TESTIMONIALS
AB Tasty testimonial

Ingrid Peiniau

Head of Customer Experience

Oui.SNCF

Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases. Testimonial By Ingrid Peiniau
AB Tasty testimonial

Pascal Davis

Senior Manager Digital Marketing

Accenture Interactive

As the Experience Agency, Accenture Interactive partners with AB Tasty because they offer one of the most comprehensive and easy to use experimentation platforms, enabling our clients' digital transformation. Testimonial By Pascal Davis
AB Tasty testimonial

Sylvain Duthilleul

Web Analyst, A/B Testing & Customization

Decathlon

AB Tasty is currently the best tool given our maturity level in AB testing. The support is very efficient and we can influence the tool roadmap thanks to our needs. Testimonial By Sylvain Duthilleul

Case Studies

COMPANY CASE STUDIES
AB Tasty case study
Case Study Center Parcs

Center Parcs Leverages Personalization to Help Website Visitors Find the Perfect Holiday Getaway

Read More
AB Tasty case study
Case Study RetailMeNot

RetailMeNot recovers investment in AB Tasty after 1st test

Read More
AB Tasty case study
Case Study Lancôme

Lancôme Increases Revenue by 15% With Login Page Optimization

Read More

Video

Meet the New AB Tasty!

Video Thumbnail

Frequently Asked Questions(FAQ)

for AB Tasty

What is AB Tasty?

AB Tasty is a Conversion Rate Optimization Platform that helps brands to build better user experiences and unlock new levels of possibilities, faster. It helps to increase sales and revenue, improve ROI, and build brand awareness.

AB Tasty an easy-to-use platform helps to kickstart campaigns in days which helps to get to a higher ROI faster. With embedded AI and automation, experimentation, personalization, and feature management platform lets marketing, product, and tech teams to create richer and faster digital experiences for customers and unlock new levels of possibility in the business to take a faster route.

Some of its features include A/B, split and funnel testing, personalization campaigns, visual and code editor, preview for QA, support for dynamic websites, reports and analytics, and plenty more.

What is AB Tasty used for?

AB Tasty is a Conversion Rate Optimization Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engaging And Following Up, Helpdesk Management and Social Media Management .

What are the top features of AB Tasty?

Personalization, AB testing and Dashboard are some of the top features of AB Tasty.

Who uses AB Tasty?

AB Tasty is used by Apparel & Fashion, Transportation/Trucking/Railroad and Retail among other industries.

What are AB Tasty alternatives?

Dynamic Yield, Acoustic Insights, Convert Experiences and Webtrends Optimize are popular alternatives for AB Tasty.

Where is AB Tasty located?

AB Tasty is headquartered at 3 Impasse de la Planchette, PARIS, France 75003, FR.
lightning

Peers used AB Tasty for engaging and following up and helpdesk management

AB Tasty Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.63/5 ★

Read Reviews (12)
Analytics

4.47/5 ★

Read Reviews (90)
Custom Reports

3.91/5 ★

Read Reviews (318)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.63/5 ★

Read Reviews (12)
Analytics

4.47/5 ★

Read Reviews (90)
Custom Reports

3.91/5 ★

Read Reviews (318)

Software Failure Risk Guidance

?

for AB Tasty

Overall Risk Meter

Low Medium High

Top Failure Risks for AB Tasty

AB Tasty Feeds

AB Tasty is now available on the Shopify App Store

We’re excited to share that AB Tasty is now available on the Shopify app store. This means it’s easier to use AB Tasty’s leading experimentation and personalization solutions directly on Shopify sites. The launch marks an important milestone for the […]

The post AB Tasty is now available on the Shopify App Store appeared first on abtasty.

29 May 2024 - source

Tapping into Emotional Marketing | Talia Wolf

Talia Wolf reveals how emotional marketing can revolutionize your experimentation process and lift conversions. Taking a customer-centric approach to marketing, founder and CEO of Getuplift, Talia Wolf, harnesses the power of emotional marketing techniques to increase visitor conversions.  Her natural […]

The post Tapping into Emotional Marketing | Talia Wolf appeared first on abtasty.

20 May 2024 - source

AB Tasty Profile

Company Name

AB Tasty

Company Website

https://www.abtasty.com/

HQ Location

3 Impasse de la Planchette, PARIS, France 75003, FR

Social