AB Tasty Overview

This is a summary of the comprehensive capabilities and benefits of AB Tasty based on over 1653 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

AB Tasty, Dynamic Yield, Acoustic Insights, Convert Experiences, Webtrends Optimize, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if AB Tasty is right for your needs? Our Cuspera AI engine can evaluate how AB Tasty fits your specific business needs, industry, and context. Get your personalized assessment report today.

AB Tasty supports business activities such as:

  • Engaging And Following Up
  • Helpdesk Management
  • Social Media Management
  • Training & Onboarding
  • Customer Feedback Management

AB Tasty can help you with many business goals, such as Increase Sales & Revenue, Acquire Customers, Increase Average Basket Value, Improve ROI, Enhance Customer Relationships, etc. It can help manage these activities if you use Website Phone Calls Offline etc. for these needs. As a solution, AB Tasty's capabilities include Personalization, AB Testing, Dashboard, etc.

AB Tasty Apparel & Fashion Vertical is its biggest customer base.

Reviews

"AB Tasty is currently the best tool given our maturity level in AB testing. The support is very efficient and we can influence the tool roadmap thanks to our needs. " - Sylvain Duthilleul

AB Tasty Reviews

11 buyers and buying teams have used Cuspera to assess how well AB Tasty solved their Conversion Rate Optimization needs. Cuspera uses 1653 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities peers achieved using AB Tasty.

Other priorities:

  • Increase Average Basket Value
  • Improve ROI
  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Grow Market Share
See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Helpdesk Management , Social Media Management , as the business use cases that they have been most satisfied while using AB Tasty.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engaging And Following Up with Website

4.84/5

Read Reviews (33)

"...You can test changes to design and copy and see which changes lead to more valuable and engaging phone calls. ..." Infinity launches new integration with AB Tasty
Helpdesk Management with Phone Calls

4.09/5

Read Reviews (25)

"...My role is to help and support all of our 12 e-commerce platforms in :- Defining AB testing & personnalization roadmap-..."
Social Media Management with Website, Offline and On Premises

3.30/5

Read Reviews (21)

"...Increase content sharing on social networks for a petition by... 1870% (from 0,5% to almost 10%)...."
social media analytics

2.84/5

Read Reviews (15)

"...The tool was deployed after we shortlisted several key features that we wanted to try after analysing the analytics for the site and identifying locations which were causing friction in customers' ability to transact...."
scheduling post to social media

4.16/5

Read Reviews (2)

"...Increase content sharing on social networks for a petition by... 1870% (from 0,5% to almost 10%)...."
engaging on social media

3.88/5

Read Reviews (2)

"...- Easy implementation with 1 snippet of code - Responsive and engaging account team, ongoing support has been exceptional - Simple and logical test design, QA, and launch (easily launch tests within 10-15 minutes) - Variation editor allows for plenty of flexibility - Multi-page testing capabilities...."
PEER EXPERIENCES
Engaging And Following Up with Website

4.84/5

Read Reviews (33)

"...You can test changes to design and copy and see which changes lead to more valuable and engaging phone calls. ..." Infinity launches new integration with AB Tasty
Helpdesk Management with Phone Calls

4.09/5

Read Reviews (25)

"...My role is to help and support all of our 12 e-commerce platforms in :- Defining AB testing & personnalization roadmap-..." Peer review by Verified User, Project Manager in Marketing, Retail
Social Media Management with Website, Offline and On Premises

3.30/5

Read Reviews (21)

"...Increase content sharing on social networks for a petition by... 1870% (from 0,5% to almost 10%)...." Peer review by Sylvain Marbach, Director, Strategic Information Systems, SNI Editions
social media analytics

3.30/5

Read Reviews (15)

scheduling post to social media

3.30/5

Read Reviews (2)

engaging on social media

3.30/5

Read Reviews (2)

36+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1653 insights from peers and experts to help you assess how these AB Tasty use cases fit your Conversion Rate Optimization needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
AB Tasty testimonial

Sylvain Duthilleul

Web Analyst, A/B Testing & Customization

Decathlon

AB Tasty is currently the best tool given our maturity level in AB testing. The support is very efficient and we can influence the tool roadmap thanks to our needs. Testimonial By Sylvain Duthilleul
AB Tasty testimonial

Ingrid Peiniau

Head of Customer Experience

Oui.SNCF

Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases. Testimonial By Ingrid Peiniau
AB Tasty testimonial

Kamran Shaikh

Senior Digital Marketing Manager

Discovery

AB Tasty allows us to build advanced personalization scenarios. The platform is very easy to use, and we've been able to put in place our campaigns very quickly thanks to the availability of AB Tasty's Customer Success Manager and Support teams. Testimonial By Kamran Shaikh
CUSTOMERS TESTIMONIALS
AB Tasty testimonial

Sylvain Duthilleul

Web Analyst, A/B Testing & Customization

Decathlon

AB Tasty is currently the best tool given our maturity level in AB testing. The support is very efficient and we can influence the tool roadmap thanks to our needs. Testimonial By Sylvain Duthilleul
AB Tasty testimonial

Ingrid Peiniau

Head of Customer Experience

Oui.SNCF

Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases. Testimonial By Ingrid Peiniau
AB Tasty testimonial

Kamran Shaikh

Senior Digital Marketing Manager

Discovery

AB Tasty allows us to build advanced personalization scenarios. The platform is very easy to use, and we've been able to put in place our campaigns very quickly thanks to the availability of AB Tasty's Customer Success Manager and Support teams. Testimonial By Kamran Shaikh

Case Studies

COMPANY CASE STUDIES
AB Tasty case study
Case Study Frette

Luxury Brand Frette Increases Revenue By Over 8% with Web Copy Optimization

Read More
AB Tasty case study
Case Study Cluse

Cluse sees an uplift in transactions with product landing page optimization

Read More
AB Tasty case study
Case Study Decathlon

Decathlon Scores Big With Social Proof

Read More

Video

Meet the New AB Tasty!

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Frequently Asked Questions(FAQ)

for AB Tasty

What is AB Tasty?

AB Tasty is a Conversion Rate Optimization Platform that helps brands to build better user experiences and unlock new levels of possibilities, faster. It helps to increase sales and revenue, improve ROI, and build brand awareness.

What is AB Tasty used for?

AB Tasty is a Conversion Rate Optimization Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engaging And Following Up, Helpdesk Management and Social Media Management .

What are the top features of AB Tasty?

Personalization, AB testing and Dashboard are some of the top features of AB Tasty.

Who uses AB Tasty?

AB Tasty is used by Apparel & Fashion, Transportation/Trucking/Railroad and Retail among other industries.

What are AB Tasty alternatives?

Dynamic Yield, Acoustic Insights, Convert Experiences and Webtrends Optimize are popular alternatives for AB Tasty.

Where is AB Tasty located?

AB Tasty is headquartered at 3 Impasse de la Planchette, PARIS, France 75003, FR.

Popular Business Setting

for AB Tasty

Top Industries

  • Apparel & Fashion
  • Transportation/Trucking/Railroad
  • Retail

Popular in

  • Mid Market
  • Enterprise
  • Small Business
lightning

Peers used AB Tasty to Increase sales & revenue and Acquire customers

Peer and Expert Opinion on Features

for AB Tasty

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.70/5

Read Reviews (137)
AB testing

4.78/5

Read Reviews (83)
Dashboard

3.86/5

Read Reviews (47)
Widgets

4.42/5

Read Reviews (35)
Recording

4.27/5

Read Reviews (24)
FEATURES RATINGS AND REVIEWS
Personalization

4.70/5

Read Reviews (137)
AB testing

4.78/5

Read Reviews (83)
Dashboard

3.86/5

Read Reviews (47)
Widgets

4.42/5

Read Reviews (35)
Recording

4.27/5

Read Reviews (24)

IT and Other Capabilities

for AB Tasty

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.94/5

Read Reviews (64)
Data Import

3.56/5

Read Reviews (138)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.94/5

Read Reviews (64)
Data Import

3.56/5

Read Reviews (138)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.74/5

Read Reviews (172)
Phone Support

4.36/5

Read Reviews (17)
Chat Support

4.08/5

Read Reviews (15)
Email Support

4.02/5

Read Reviews (10)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.74/5

Read Reviews (172)
Phone Support

4.36/5

Read Reviews (17)
Chat Support

4.08/5

Read Reviews (15)
Email Support

4.02/5

Read Reviews (10)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.63/5

Read Reviews (12)
Analytics

4.47/5

Read Reviews (90)
Custom Reports

3.91/5

Read Reviews (318)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.63/5

Read Reviews (12)
Analytics

4.47/5

Read Reviews (90)
Custom Reports

3.91/5

Read Reviews (318)

Software Failure Risk Guidance

?

for AB Tasty

Overall Risk Meter

Low Medium High

Top Failure Risks for AB Tasty

Vendor Profile Details

Company Name

AB Tasty

Company Website

https://www.abtasty.com/

HQ Location

3 Impasse de la Planchette, PARIS, France 75003, FR

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