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mediarithmics
mediarithmics Customer Data Platform 4.0 52 reviewer insights

mediarithmics: Audience Monetisation and Data Management

An Universal Data Marketing Platform and Customer Success Manager

mediarithmics helps data teams manage customer data and monetize audiences. Teams use it to monetize audiences by forming data alliances with media partners and creating proprietary IDs for addressability. They also develop retail media platforms, like RetailLink, which personalizes marketing and supports advanced operations. For example, a customer quickly identified top-performing products with visual dashboards. The tool made data export and collection analysis easy for the customer’s e-merchandisers.

mediarithmics use cases

Use cases: customer satisfaction

How satisfied reviewers are with each use case. Click a point to read about it.

What makes mediarithmics ideal for Campaign Management?

mediarithmics customer stories

Results reported in published case studies.

TF1

Broadcast / TV · Large

TF1 used mediarithmics to improve its VOD advertising. The main challenge was using valuable data to help advertisers run targeted campaigns without cookies. mediarithmics helped TF1 extr...

TF1 used mediarithmics to improve its VOD advertising. The main challenge was using valuable data to help advertisers run targeted campaigns without cookies. mediarithmics helped TF1 extract insights from its data. This allowed TF1 to offer better targeted advertising for its VOD platform. The solution focused on privacy and data-driven marketing.

La Presse

Publishing · Large

La Presse used mediarithmics to improve how it finds and keeps readers. The publisher focused on data-driven marketing and audience monetisation. With mediarithmics, La Presse saw strong ...

La Presse used mediarithmics to improve how it finds and keeps readers. The publisher focused on data-driven marketing and audience monetisation. With mediarithmics, La Presse saw strong results in both acquiring new users and making more money from its audience. The case highlights the value of a holistic CDP for publishers. It shows how data can drive growth in media businesses.

Channel 4

Broadcast / TV · Large

Channel 4 used mediarithmics as its CDP partner to build the data foundation for its Brandm4tch product. The collaboration enabled Channel 4 to innovate in audience monetisation and marke...

Channel 4 used mediarithmics as its CDP partner to build the data foundation for its Brandm4tch product. The collaboration enabled Channel 4 to innovate in audience monetisation and marketing personalisation. Channel 4 received awards and praise for Brandm4tch. The case highlights the impact of a holistic CDP in the broadcast industry.

TV Azteca

Broadcast / TV · Large

mediarithmics' CDP helped TV Azteca, a top Mexican broadcaster, grow its targetable audience by over four times. TV Azteca formed a data alliance with other media partners using the platf...

mediarithmics' CDP helped TV Azteca, a top Mexican broadcaster, grow its targetable audience by over four times. TV Azteca formed a data alliance with other media partners using the platform. The company created a proprietary ID to secure future addressability. TV Azteca matched TV and digital audiences to boost advertiser campaign reach. CPMs increased by 30% after using mediarithmics.

La Redoute

Retail · Large

La Redoute used mediarithmics' e-merchandising solution to improve product selection. The team quickly identified top-performing products with visual dashboards. Drill-down analytics help...

La Redoute used mediarithmics' e-merchandising solution to improve product selection. The team quickly identified top-performing products with visual dashboards. Drill-down analytics helped them spot trends and make faster decisions. The tool made data export and collection analysis easy. La Redoute's e-merchandisers now rely on this solution for daily operations.

Fnac Darty

Retail · Large

Fnac Darty used mediarithmics to build RetailLink, a self-serve retail media platform. They leveraged 36 million customer records to improve their data strategy. The platform helps Fnac D...

Fnac Darty used mediarithmics to build RetailLink, a self-serve retail media platform. They leveraged 36 million customer records to improve their data strategy. The platform helps Fnac Darty personalize marketing and monetize audiences. RetailLink supports advanced retail media operations. This case shows how data-driven tools can power retail innovation.

mediarithmics activities

From 52 reviewer insights.

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Integrations

mediarithmics News

Partnership

Utiq Partners with mediarithmics to Deliver Deterministic, Privacy-First, Addressable Digital Marketing Capabilities - Little Black Book - LBBonline

Utiq and mediarithmics partner to offer privacy-focused, addressable digital marketing solutions.

mediarithmics Profile

Company Name

mediarithmics

HQ Location

3, Rue de Stockholm, Paris, Ile-de-France 75008, FR

Employees

51-100

Social

Financials

SERIES B