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Compare Zignal Influence Intelligence vs Muck Rack

Comparison Summary

For Zignal Influence Intelligence vs Muck Rack comparison, Our AI algorithm looked at 2092 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Zignal Influence Intelligence and Muck Rack to solve their respective business needs.

Pros and cons of Zignal Influence Intelligence and Muck Rack

Zignal Influence Intelligence is more suited to businesses that require Communication Management with Social Media and Public Relations with Social Media where as Muck Rack is focused towards Public Relations and Social Media Management with Social Media .

Both Zignal Influence Intelligence and Muck Rack are Public Relations software, peers recommend Zignal Influence Intelligence for sending & publishing communications and communication management where as Muck Rack is more known for social media analytics and social media management .

logo Zignal Influence Intelligence

Focus area

Zignal Influence Intelligence is better than Muck Rack for

Software Failure Risk

  • medium

logo Muck Rack

Focus area

Muck Rack is better than Zignal Influence Intelligence for

Software Failure Risk

  • medium

About

Zignal Influence Intelligence | maps media conversations to help brands identify automated social media accounts and influence events

Muck Rack for journalists and public relations

Age

2011

Financials

SERIES D

SEED

Business Need

Total Processes
(we found evidences for)

35

55

Total Goals
(we found evidences for)

8

10

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications



social media management

monitoring social media

social media analytics

managing social media account

scheduling post to social media

engaging on social media




engagement management

engaging and following up



touchpoint management


training & onboarding


generation of new leads



content management


lead qualification

lead qualification: technographic



campaign management




contact list management


trade show marketing


workflow management


relationship management


rating and review management



sales document management


identify target customers


loyalty management

identify target customers



Top Goals

Goals Achieved

  • Build brand awareness

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve brand engagement

  • Improve ROI

  • Establish thought leadership

  • Improve internal communications

  • See 5 more
  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Improve ROI

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Establish thought leadership

  • See 7 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more
  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting