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Tailwind vs Mention: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Tailwind vs. Mention is based on a specific set of business needs and context. The comparison uses 8370 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Tailwind and Mention

Tailwind, Mention, ContentStudio, Later Platform, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Tailwind covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.

Mention focuses on Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

"I love Tailwind because I can batch work...Tailwind enables me to not have to think about Instagram, Facebook, Pinterest every day. I can kind of get into a headspace where I'm going to have to deal with it and then I can set everything up and let i...t go. " - Christine Martell

"We started out using Google Alerts, but found that it wasn't an efficient solution for tracking all online conversations. Beyond Google Alert’s infrequent updates, we found that Mention really monitors and analyzes much more widely than Google Alert...s, forums, all sites and social networks. That's why we chose Mention. " - Matthieu Gariel

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Tailwind

Focus area

Software Failure Risk

  • medium

logo Mention

Focus area

Mention is better than Tailwind for

Software Failure Risk

  • medium

About

Tailwind: Pinterest & Instagram Scheduler, Analytics & Marketing Tool

Monitoring for digital agencies that need to know what's said about their clients, and provide a superior service

Age

2012

2013

Financials

SEED

M&A

Business Need

Total Processes
(we found evidences for)

77

99

Total Goals
(we found evidences for)

11

16

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account

monitoring social media


searching for content


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


social media marketing


helpdesk management





generation of new leads


workflow management


campaign management

campaign analytics



training & onboarding


referral management


follower management


sales document management

proposal & quote management






customer feedback management



lifetime value management


billing and invoice management







competitive intelligence



account management


business development


conversion management


touchpoint management


influencer marketing



rating and review management


contact list management


lead qualification

lead qualification: technographic


reputation management


identify target customers


loyalty management

identify target customers




performance management


discount management


promotion management


bundling of products



sales quota management


trade show marketing



Top Goals

Goals Achieved

  • Acquire customers

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Improve brand engagement

  • Improve efficiency

  • See 8 more
  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Establish thought leadership

  • Increase sales & revenue

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Scale best practices

  • Manage risk

  • Increase customer life time value

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • Instagram

  • Twitter

  • video

  • Facebook

  • promotions

  • LinkedIn

  • phone calls

  • omnichannel

  • mass media

  • offline

  • chat

  • Slack

  • mobile

  • television

  • review sites

  • point of sale

  • on premises

  • radio

  • games

  • coupons

  • trade shows

  • causes and charity

  • mobile app

  • Yelp

  • Tripadvisor

  • See 27 more
  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • Instagram

  • Twitter

  • video

  • Facebook

  • promotions

  • LinkedIn

  • phone calls

  • omnichannel

  • mass media

  • offline

  • chat

  • Slack

  • mobile

  • television

  • review sites

  • point of sale

  • on premises

  • radio

  • games

  • coupons

  • trade shows

  • causes and charity

  • mobile app

  • Yelp

  • Tripadvisor

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

high

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high

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Business Setting