Seismic and Scratchpad, An In-Depth Comparison 2026

Comparison Summary

Seismic: Seismic is the #1 global sales enablement platform. Its AI-powered solutions help sales and marketing teams engage buyers and increase revenue.

Scratchpad: Scratchpad, the AI-powered workspace for sales teams, eliminates stale spreadsheets and process struggles. Loved by sales teams with 1,400 reviews and a 4.8-star rating on G2.

This comparison report of Seismic vs. Scratchpad is based on a specific set of business needs and context. The comparison uses 5097 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Seismic and Scratchpad

Seismic, Showpad Content, Showpad, etc., belong to a category of solutions that help Sales Enablement, whereas Scratchpad, PlanPlus Online, Pipeliner CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Seismic covers Content Management with E-Mail, Buyer Engagement with E-Mail, Engagement Management, Sales Document Management, etc.

Scratchpad focuses on Forecasting, Workflow Management, Pipeline Management, Engagement Management, etc.

"With Seismic we know who read it, where they were, what page they were on, how much time they spent. We can really lazer focus our folks so they don’t spend time on leads that aren’t going to result in anything. " - Eileen Brooker

"Scratchpad makes updating Salesforce simple and quick! The UI makes it simple to make updates to opportunities. You can pull in the exact fields you need to work with you're not loading custom field after custom field in a SFDC layout just to make a... simple update. I really like the notes section as well, you can write notes in Scratchpad and then link them right over to the opp/contact you're working on. " - Adam Chamberlain

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Seismic and Scratchpad: Best activities based on customer satisfaction


Seismic in Action: Unique Activities

What solutions does Seismic provide for Content Management?
Seismic provides a platform for content management, enabling users to store, organize, and distribute sales-related materials. It offers insights into content engagement, allowing users to track views, open rates, and forwarding activity. The content management features, however, can be complex to navigate and utilize.
"...Seismic has allowed us to consolidate the different Silos, point to other sources of content (our youtube videos for example) and allow the field to find relevant content easily, and increase the use of content (with tracking of usage by the field, and out to their customers)...." Peer review by Ron Totah, Sr. Director, Sales Enablement, Druva
How efficiently Does Seismic manage your Buyer Engagement?
Seismic empowers sales teams to engage buyers effectively through targeted content and analytics. nThe platform provides insights into buyer engagement, enabling tailored follow-up and accelerated sales cycles. nSeismic aligns sales and marketing efforts, ensuring consistent messaging and optimized buyer interactions.
"...Seismic aligns sales and marketing on the right content and messaging needed to engage a buyer in any given selling situation...." Seismic Named SIIA Business Technology Product CODiE Award Winner for Best Sales Enablement Platform
Why is Seismic the best choice for Engagement Management?
Seismic Engagement Management provides sales teams with the capability to track and analyze content engagement, enabling them to understand what resonates with their customers. The platform offers tools to manage content delivery, measure engagement, and optimize content strategies based on performance data. Seismic Engagement Management is limited in its ability to automatically generate dynamic charts.
"...Easy for managing follow up with prospects after calls...." Peer review by Devin G., Sales, Marketing and Advertising
What makes Seismic ideal for Sales Document Management?
Seismic facilitates document management for sales and marketing materials. It allows users to create and distribute proposals, manage content, and track sales analytics. However, the system’s limited functionality for specific tasks like proposal generation may hinder its effectiveness for organizations with specialized needs.
"...Determining what content is used Customizing content with LiveDocs to reduce the 80+ slide decks or build proposals...." Peer review by Ron T, Sr. Director of Global Sales Enablement, Information Technology and Services
How can Seismic optimize your Collaboration Workflow?
Seismic offers a collaborative platform for storing and sharing marketing materials. Users can collaborate on content, track usage, and identify areas for improvement. Shared slides provide a centralized location for updated content, enhancing efficiency and communication.
"...Since we are still building and getting ready to do our BETA testing, I would have to say the ability to collaborate effectively within the organization, using the most current and up-to-date content provided by Marketing and Sales...." Peer review by Christina B., Sr. Enablement Operations Specialist, Computer Software

Scratchpad in Action: Unique Activities

How can Scratchpad optimize your Forecasting Workflow?
Scratchpad streamlines sales forecasting by simplifying pipeline management and opportunity updates. This tool allows for efficient adjustments to forecasts, saving time and improving accuracy. As a result, sales teams experience increased productivity and a cleaner CRM system.
"...We've seen a significant uptick in forecasting accuracy, CRM user adoption, and far fewer one-off calls for forecasting updates from senior leadership...." Peer review by Jeff G., Brand Advisor for Video Creation
What Are the key features of Scratchpad for Workflow Management?
Scratchpad helps users manage their workflows by providing a central location for notes, tasks, spreadsheets, and processes. Users can customize the platform to fit their specific needs and easily integrate it with existing systems like Salesforce. While Scratchpad offers a comprehensive workflow management solution, it currently lacks the ability to send emails directly through Salesloft.
"...It's been critical to driving compliance with certain workflows and helping the reps stay on top of their pipeline...." Peer review by Mark R.
How does Scratchpad facilitate Pipeline Management?
Scratchpad helps sales professionals manage their pipelines efficiently. nIt streamlines tasks and notes, centralizing information and improving forecasting accuracy. nThis leads to better pipeline visibility for management and saves time for sales teams.
"...Scratchpad is how I manage my pipeline...." Peer review by Luis S., Account Executive
How can Scratchpad optimize your Training & Onboarding Workflow?
Scratchpad offers a comprehensive onboarding experience that is tailored to the user's needs. The onboarding process is designed to help new users quickly learn how to use the platform effectively. Scratchpad's customer success team is dedicated to assisting users throughout the onboarding process.
"...The onboarding experience is frankly unparalleled...." Peer review by Tarun M., Account Executive, TouchBistro

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction


searching for content

content publishing



engagement management

engaging and following up

engaging with scheduling & cadence


sales document management

proposal & quote management

contract management



communication management

sending & publishing communications

tracking & monitoring communications



training & onboarding



workflow management



sales review & feedback



social media management

social media analytics



account management


competitive intelligence


business development



rating and review management


relationship management


generation of new leads


knowledge management


trade show marketing


talk track creation


campaign management




follower management


conversion management


customer feedback management






lead qualification

lead qualification: demographic



opportunity management


pipeline management



helpdesk management


creating contact list


contact list management

creating contact list





segmentation and targeting


promotion management


discount management


customer case management


meeting management


sales call management

meeting management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Acquire customers

  • Grow market share

  • Enhance customer relationships

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve internal communications

  • Improve efficiency

  • Enter new markets internationally or locally

  • Build brand awareness

  • See 8 more
  • Scale best practices

  • Increase sales & revenue

  • Improve ROI

  • Launch new products

  • Acquire customers

  • Enhance customer relationships

  • See 3 more

Business Setting

Seismic peer evidence is 74% Enterprise. Scratchpad peer evidence is 79% SMB and Mid-Market.

Seismic Scratchpad
Peer score 4.5 4.9
Peer insights 3957 1140
Top industries
Computer Software 33.0%
Financial Services 17.0%
Information Technology And Services 13.0%
Computer Software 49.0%
Information Technology And Services 18.0%
Financial Services 11.0%
SMB and Mid-Market 26.0% 79.0%
Enterprise 74.0% 21.0%
Pricing Seismic

News

Latest Seismic news

seismic-appoints-umbert…

Seismic appoints Umberto Milletti as Chief Product and Technology Officer to lead AI innovation and product strategy. Milletti, with a strong background in enterprise software, will drive Seismic's revenue execution roadmap post-merger with Highspot. Former Adobe CEO Bruce Chizen joins as Chairman of the board.

01/09/2026 - source