Overview: Oracle Analytics Cloud and Keen as Business Intelligence Category solutions.
Oracle Analytics Cloud and Keen offer distinct advantages within the Business Intelligence category. Oracle Analytics Cloud stands out with its extensive analytics capabilities and robust integrations, catering to a wide range of industries including fashion and real estate. Keen, on the other hand, excels in event management and engagement, making it favorable for sectors such as IT and education. Both products provide diverse vendor support options, but Oracle offers more comprehensive channel support, appealing to small to large enterprises, whereas Keen targets larger enterprises primarily through mobile applications.
Oracle Analytics Cloud: Oracle Analytics Cloud offers a unified platform with comprehensive features like self-service visualization, enterprise reporting, and advanced analytics. Embedded machine learning delivers proactive insights and intelligent automation.
Keen: Keen is a fully managed event streaming platform built on Apache Kafka. Users can start streaming in minutes with a 30-day free trial.
Oracle Analytics Cloud and Keen: Best Use cases based on the customer satisfaction data
Key Capabilities Supported
Oracle Analytics Cloud supports social media management, social media analytics, and forecasting, providing extensive data insights crucial for industries like fashion and sports. read more →
Keen focuses on event and engagement management, as well as funnel analysis, making it suitable for technology and education sectors in particular. read more →
Business Goals
Oracle Analytics Cloud aims to scale best practices and improve operational efficiency, accommodating business expansion with its versatile integration capabilities. read more →
Keen is designed to enhance customer relationships and improve ROI, helping businesses increase customer lifetime value and acquire new customers efficiently. read more →
Core Features
Oracle Analytics Cloud offers standout features like AI-powered analytics, custom reports, and ease of integration, which are important for large-scale data operations. read more →
Keen offers highlights such as white labeling, integration, and analytics, supporting detailed event management and engagement metrics for tailored client solutions. read more →
Vendor Support Preferences
Oracle Analytics Cloud provides a comprehensive support suite including 24/7 assistance, appealing to businesses that necessitate constant technical support. read more →
Keen offers standard 24/7 support, which is complemented by email and phone options, ensuring essential support for event-driven operations. read more →
Segments and Industries
Oracle Analytics Cloud serves a diverse range from small to large enterprises, prominently in industries such as fashion and real estate. read more →
Keen predominantly supports large enterprises and is prevalent in IT and computer software industries, focusing on user engagement and technical solutions. read more →
Operational Alignment
Oracle Analytics Cloud aligns with offline and on-premises environments, facilitating integration into larger organizational structures spanning multiple industries. read more →
Keen fits well into mobile and app-based operations, providing a streamlined experience for large enterprises with modern and adaptable needs. read more →
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Oracle Analytics Cloud in Action: Unique Use Cases
What makes Oracle Analytics Cloud ideal for Competitive Intelligence?
How does Oracle Analytics Cloud address your Lead Analytics Challenges?
How does Oracle Analytics Cloud facilitate Communication Management?
Keen in Action: Unique Use Cases
What makes Keen ideal for Event Management?
How does Keen facilitate Funnel Analysis?
What solutions does Keen provide for Engagement Management?
Alternatives
News
Latest Oracle Analytics Cloud News
Informatica Announces Availability of MDM SaaS on Oracle Cloud Infrastructure as a Preferred Partner
Informatica has announced that its Master Data Management (MDM) SaaS and Intelligent Data Management Cloud platform will be available on Oracle Cloud Infrastructure (OCI). Informatica has also been named a preferred partner for data integration, governance, and MDM on OCI. This partnership expands data management options for Oracle Cloud customers.