Overview: Meltwater Social Media Analytics and NewsWhip as Social Media Marketing Category solutions.
Meltwater Social Media Analytics excels with custom reporting and analytics throughout diverse industries like marketing, whereas NewsWhip offers robust support in media production with its focus on social media management and analytics. Meltwater is favored across various business sizes, while NewsWhip serves a narrower segment with tailored communication management. Both adapt to dynamic social media landscapes but target unique operational needs and user demographics.
Meltwater Social Media Analytics: Meltwater's AI-powered tools provide media, social, and consumer intelligence. Social data is unleashed for deeper insights and analytics.
NewsWhip: NewsWhip predicts trending stories hours in advance using a media intelligence platform. Real-time monitoring aids in PR crisis management.
Meltwater Social Media Analytics and NewsWhip: Best Use cases based on the customer satisfaction data
Key Capabilities Supported
Meltwater Social Media Analytics supports comprehensive social media management and analytics, ideal for boosting engagement and tracking communication. read more →
NewsWhip offers a strong focus on communication management and engagement, suitable for media-centered social media activities. read more →
Business Goals
Meltwater Social Media Analytics aids in building brand awareness and enhancing digital presence, targeting diverse markets. read more →
NewsWhip focuses on improving internal communications and expanding market reach, aligning with strategic communications. read more →
Core Features
Meltwater Social Media Analytics stands out with custom reports and data analytics, supporting a range of marketing operations. read more →
NewsWhip excels with analytics and custom reports, which serve media production and digital insights. read more →
Vendor Support
Meltwater Social Media Analytics provides extensive support channels, including 24/7 assistance and phone support. read more →
NewsWhip offers limited support with 24/7 availability, focusing on core communication needs. read more →
Segments and Industries
Meltwater Social Media Analytics serves a wide range of customer segments from small to large enterprises, particularly in marketing. read more →
NewsWhip is used mainly by enterprises in media production, with a narrower customer base. read more →
Operational Alignment
Meltwater Social Media Analytics integrates well into complex, diverse marketing environments. read more →
NewsWhip aligns with communication-focused operations, fitting smaller, media-focused businesses. read more →
Applying your context and needs changes the comparison
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Meltwater Social Media Analytics in Action: Unique Use Cases
How does Meltwater Social Media Analytics facilitate Engagement Management?
Why is Meltwater Social Media Analytics the best choice for Campaign Management?
What benefits does Meltwater Social Media Analytics offer for Content Management?
NewsWhip in Action: Unique Use Cases
How does NewsWhip facilitate Communication Management?
What makes NewsWhip ideal for Public Relations?
Alternatives
News
Latest Meltwater Social Media Analytics News
Meltwater announces new content partnership with Dow Jones Factiva, unlocking premium content for PR, communications and marketing professionals
Meltwater has formed a new content partnership with Dow Jones Factiva, granting PR, marketing, and communication professionals access to premium content from top publications like The Wall Street Journal and MarketWatch. This collaboration enhances Meltwater's offerings, allowing users to track and analyze critical news alongside Meltwater's existing data and technology.
Latest NewsWhip News
Sprout Social Q2 FY2025 slides: revenue up 12%, acquires NewsWhip for ...
Sprout Social has acquired NewsWhip, a media intelligence platform, for $65 million. This strategic acquisition expands Sprout Social's capabilities into the PR and crisis monitoring space, enhancing its social media management offerings with NewsWhip's AI-powered predictive media intelligence.
What benefits does Meltwater Social Media Analytics offer for Social Media Management?