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Compare Maropost vs omnisend

Comparison Summary

This comparison report of Maropost vs. omnisend is based on a specific set of business needs and context. The comparison uses 7593 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Maropost and omnisend

Maropost, omnisend, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.

omnisend focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, etc.

"We were absolutely leaving money on the table in not being able to pull in the latest content each time a follow up email went out. The clickthrough rates with this strategy are 5-10x higher than our standard newsletter. " - Joshua Storch

"We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email. " - Allison Caufield

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Maropost

Focus area

Maropost is better than omnisend for

Software Failure Risk

  • medium

logo omnisend

Focus area

omnisend is better than Maropost for

Software Failure Risk

  • low

About

Marketing Automation platform for multi-channel customer engagement

Omnisend: Ecommerce Marketing Automation for Smart Marketers

Age

2011

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

83

91

Total Goals
(we found evidences for)

13

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign monitoring


social media management

social media analytics

engaging on social media

scheduling post to social media


communication management

sending & publishing communications

tracking & monitoring communications





sales document management

contract management

proposal & quote management


segmentation and targeting


training & onboarding


contact list management

creating contact list



competitive intelligence






conference call management


social media marketing


lead qualification

lead qualification: technographic



loyalty management

identify target customers

customise loyalty program




personalized marketing


rating and review management


generation of new leads


lifetime value management


products & pricelist management


channel management


touchpoint management



relationship management


customer feedback management

measuring customer satisfaction


promotion management


sales review & feedback


business development



performance management


helpdesk management


discount management


account management






knowledge management


track learning progress


courses & assessment

track learning progress




calendar management



sales incentive management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • See 10 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Improve ROI

  • Enter new markets internationally or locally

  • Grow market share

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Launch new products

  • Reduce bounce

  • Improve efficiency

  • Manage risk

  • Improve internal communications

  • Improve visibility

  • Establish thought leadership

  • Increase customer life time value

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • social media

  • text SMS

  • promotions

  • website

  • Facebook

  • newsletter

  • omnichannel

  • offline

  • point of sale

  • coupons

  • user generated content

  • blogs

  • phone calls

  • chat

  • Whatsapp

  • games

  • Instagram

  • video

  • review sites

  • trade shows

  • Amazon

  • Facebook page

  • mobile

  • mobile app

  • on premises

  • G2crowd

  • See 24 more
  • e-mail

  • social media

  • text SMS

  • promotions

  • website

  • Facebook

  • newsletter

  • omnichannel

  • offline

  • point of sale

  • coupons

  • user generated content

  • blogs

  • phone calls

  • chat

  • Whatsapp

  • games

  • Instagram

  • video

  • review sites

  • trade shows

  • Amazon

  • Facebook page

  • mobile

  • mobile app

  • on premises

  • G2crowd

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting