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Maropost vs Campaign Monitor: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Maropost vs. Campaign Monitor is based on a specific set of business needs and context. The comparison uses 17057 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Maropost and Campaign Monitor

Maropost, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation, whereas Campaign Monitor, ConvertKit, Constant Contact, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.

Campaign Monitor focuses on Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Social Media Management with Social Media, etc.

"Maropost is a great partner and a part of our team. We work closely with them on how to best leverage the platform to exceed our clients needs. " - Brittany Trafis

"The Campaign Monitor team has been very supportive and innovative in improving the user experience. The platform is key to expanding the reach of our programs and initiatives. " - Hayley Mojica

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Maropost

Focus area

Maropost is better than Campaign Monitor for

Software Failure Risk

  • medium

logo Campaign Monitor

Focus area

Campaign Monitor is better than Maropost for

Software Failure Risk

  • low

About

Marketing Automation platform for multi-channel customer engagement

Powerful email marketing software with drag-and-drop simplicity

Age

2011

2004

Financials

SERIES B

SERIES A

Business Need

Total Processes
(we found evidences for)

83

111

Total Goals
(we found evidences for)

13

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media

managing social media account


communication management

sending & publishing communications

tracking & monitoring communications


workflow management




sales document management

contract management

proposal & quote management


segmentation and targeting


training & onboarding


contact list management

creating contact list


searching for content

content publishing


competitive intelligence






conference call management


social media marketing


lead qualification

lead qualification: technographic

lead qualification: demographic



loyalty management

identify target customers

customise loyalty program




personalized marketing


rating and review management


generation of new leads


lifetime value management


products & pricelist management


channel management


touchpoint management



relationship management


customer feedback management

measuring customer satisfaction


promotion management


sales review & feedback


business development




trade show marketing


helpdesk management






account management



international marketing



creating knowledge base


knowledge management

creating knowledge base



outbound marketing


conversion management


subscription management







geographic segmentation




customer case management



advocacy management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • See 10 more
  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Build brand awareness

  • Launch new products

  • Grow market share

  • Improve internal communications

  • Establish thought leadership

  • Reduce bounce

  • Increase customer life time value

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve efficiency

  • Improve consistency

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • newsletter

  • social media

  • website

  • offline

  • promotions

  • mobile

  • user generated content

  • blogs

  • causes and charity

  • phone calls

  • video

  • point of sale

  • Facebook

  • on premises

  • chat

  • Twitter

  • text SMS

  • print media

  • magazine

  • display advertisement

  • games

  • trade shows

  • coupons

  • omnichannel

  • events

  • out of home

  • brochure

  • LinkedIn

  • review sites

  • mobile app

  • Facebook page

  • Pinterest

  • Glassdoor

  • mass media

  • Instagram

  • Amazon

  • Slack

  • G2crowd

  • Doubleclick

  • See 37 more
  • e-mail

  • newsletter

  • social media

  • website

  • offline

  • promotions

  • mobile

  • user generated content

  • blogs

  • causes and charity

  • phone calls

  • video

  • point of sale

  • Facebook

  • on premises

  • chat

  • Twitter

  • text SMS

  • print media

  • magazine

  • display advertisement

  • games

  • trade shows

  • coupons

  • omnichannel

  • events

  • out of home

  • brochure

  • LinkedIn

  • review sites

  • mobile app

  • Facebook page

  • Pinterest

  • Glassdoor

  • mass media

  • Instagram

  • Amazon

  • Slack

  • G2crowd

  • Doubleclick

  • See 37 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting