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Compare Lotame vs ataccama

Comparison Summary

For Lotame vs ataccama comparison, Our AI algorithm looked at 2434 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Lotame and ataccama to solve their respective business needs.

Pros and cons of Lotame and ataccama

Lotame is more suited to businesses that require Communication Management and Advertisement where as ataccama is focused towards Media Buying with Offline and Advertisement with Offline .

logo Lotame

Focus area

Software Failure Risk

  • low

logo ataccama

Focus area

Software Failure Risk

  • low

About

Lotame: DMP Provider | Data Management Platform & Solutions

Enterprise Data Quality Fabric

Age

2006

Financials

SERIES D

PRIVATE

Business Need

Total Processes
(we found evidences for)

52

42

Total Goals
(we found evidences for)

13

6

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


lead qualification

lead qualification: demographic

lead qualification: behavioural



loyalty management

identify target customers

customise loyalty program


segmentation and targeting


helpdesk management



content management


generation of new leads


international marketing


products & pricelist management


social media management

social media analytics



sales document management

proposal & quote management

contract management


workflow management


business development


rating and review management


call transcription


sales call management

call transcription





customer feedback management


personalized marketing


customer case management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve stakeholder relations

  • Scale best practices

  • Improve brand engagement

  • Build brand awareness

  • Improve visibility

  • See 10 more
  • Enhance customer relationships

  • Acquire customers

  • Manage risk

  • Launch new products

  • Scale best practices

  • Increase sales & revenue

  • See 3 more

Top Channels

Channels Used

  • offline

  • social media

  • events

  • trade shows

  • phone calls

  • e-mail

  • point of sale

  • review sites

  • Amazon

  • website

  • See 7 more
  • offline

  • social media

  • events

  • trade shows

  • phone calls

  • e-mail

  • point of sale

  • review sites

  • Amazon

  • website

  • See 7 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting