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Compare Listrak vs Marigold Engage

Comparison Summary

For Listrak vs Marigold Engage comparison, Our AI algorithm looked at 3983 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Listrak and Marigold Engage to solve their respective business needs.

Pros and cons of Listrak and Marigold Engage

Listrak is more suited to businesses that require Engagement Management and Lead Analytics where as Marigold Engage is focused towards Engagement Management with E-Mail and Communication Management with E-Mail .

Both Listrak and Marigold Engage are Marketing Automation software, peers recommend Listrak for helpdesk management and lead analytics where as Marigold Engage is more known for communication management and sending & publishing communications .

logo Listrak

Focus area

Listrak is better than Marigold Engage for

Software Failure Risk

  • medium

logo Marigold Engage

Focus area

Marigold Engage is better than Listrak for

Software Failure Risk

  • medium

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

Create more meaningful relationships with every interaction

Age

1999

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

67

69

Total Goals
(we found evidences for)

14

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


social media management

social media analytics

engaging on social media




contact list management


identify target customers

customise loyalty program



social media marketing


segmentation and targeting


promotion management


discount management


sales document management

contract management



lifetime value management



training & onboarding


customer feedback management

measuring customer satisfaction



lead qualification

lead qualification: behavioural


personalized marketing


workflow management


competitive intelligence


touchpoint management



conversion management


products & pricelist management


content management


generation of new leads



channel management





sales call management


advocacy management


business development


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve consistency

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more
  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting