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Compare Improvado vs LumenAd

Comparison Summary

For Improvado vs LumenAd comparison, Our AI algorithm looked at 4784 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Improvado and LumenAd to solve their respective business needs.

Pros and cons of Improvado and LumenAd

Improvado is more suited to businesses that require Advertisement with Social Media and Competitive Intelligence where as LumenAd is focused towards Advertisement and Engagement Management with Website .

Both Improvado and LumenAd are Marketing Data Intelligence software, peers recommend Improvado for pipeline management and lead analytics where as LumenAd is more known for sales document management and engaging and following up .

logo Improvado

Focus area

Improvado is better than LumenAd for

Software Failure Risk

  • low

logo LumenAd

Focus area

LumenAd is better than Improvado for

Software Failure Risk

  • medium

About

Unified modern data stack for revenue operations

LumenAd Advertising Management Platform for Cross ...

Financials

SEED

M&A

Business Need

Total Processes
(we found evidences for)

51

37

Total Goals
(we found evidences for)

11

9

Top Processes

Evidences indicate better relative satisfaction



competitive intelligence


campaign management

campaign analytics

campaign monitoring


social media management

social media analytics


training & onboarding


communication management

sending & publishing communications

tracking & monitoring communications


pipeline management





international marketing




content management

content publishing


engagement management

engaging and following up


social media marketing


workflow management



generation of new leads


products & pricelist management



channel management


performance management


promotion management



knowledge management



loyalty management




proposal & quote management


contract management


sales document management

proposal & quote management

contract management



community marketing


Top Goals

Goals Achieved

  • Improve ROI

  • Build brand awareness

  • Acquire customers

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Grow market share

  • Scale best practices

  • Improve digital and social presence

  • Improve visibility

  • See 8 more
  • Scale best practices

  • Improve efficiency

  • Increase sales & revenue

  • Build brand awareness

  • Improve digital and social presence

  • Acquire customers

  • Grow market share

  • Improve stakeholder relations

  • Establish thought leadership

  • See 6 more

Top Channels

Channels Used

  • website

  • display advertisement

  • social media

  • video

  • user generated content

  • blogs

  • Facebook

  • games

  • phone calls

  • offline

  • mass media

  • television

  • promotions

  • on premises

  • point of sale

  • mobile

  • causes and charity

  • mobile app

  • See 15 more
  • website

  • display advertisement

  • social media

  • video

  • user generated content

  • blogs

  • Facebook

  • games

  • phone calls

  • offline

  • mass media

  • television

  • promotions

  • on premises

  • point of sale

  • mobile

  • causes and charity

  • mobile app

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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No Data

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Business Setting