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Hubspot Sales Hub vs Gong: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Hubspot Sales Hub vs. Gong is based on a specific set of business needs and context. The comparison uses 42442 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Hubspot Sales Hub and Gong

Hubspot Sales Hub, HubSpot CRM, Zoho CRM, etc., belong to a category of solutions that help CRM, whereas Gong, Chorus by ZoomInfo, Salesken, etc., belong to a category of solutions that help Conversation Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Hubspot Sales Hub covers Communication Management with E-Mail, Engagement Management with E-Mail, Contact List Management with E-Mail, Social Media Management with Social Media, etc.

Gong focuses on Sales Call Management with Phone Calls, Call Coaching with Phone Calls, Deal Analytics & Insights, Sales Rep Engagement with Phone Calls, etc.

"As a partner, it's easy to stay up to date with the latest tech innovations because we work with an exceptional platform. Additionally, the directory highlights our services to prospects who would not have otherwise found us. " - Christopher Antonopoulos

"Our close rates are up 30% from Q4 last year to Q1 this year. We ve cut onboarding ramp time by 20%. And our sales cycle has been cut in half. Gong has played a big role in all of those metrics. It s been a huge part of our success. " - Drew Hamilton

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Hubspot Sales Hub

Focus area

Hubspot Sales Hub is better than Gong for

Software Failure Risk

  • medium

logo Gong

Focus area

Gong is better than Hubspot Sales Hub for

Software Failure Risk

  • medium

About

Fully featured Sales CRM and Sales Engagement Software

Revenue Intelligence Platform to coach sales reps

Age

2006

2015

Financials

IPO

SERIES E

Business Need

Total Processes
(we found evidences for)

123

79

Total Goals
(we found evidences for)

18

6

Top Processes

Evidences indicate better relative satisfaction


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up

engaging with scheduling & cadence


contact list management

creating contact list


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account




sales call management


generation of new leads




sales document management

proposal & quote management

contract management


content publishing

searching for content


campaign management

campaign monitoring

campaign analytics


helpdesk management




training & onboarding


business development


conversion management



social media marketing




pipeline management





discount management


promotion management




relationship management


customer feedback management

measuring customer satisfaction

measuring net promoter score


knowledge management

creating knowledge base



lead qualification: technographic

lead qualification: behavioural

lead qualification: demographic





performance management


personalized marketing


loyalty management

identify target customers


competitive intelligence


database marketing


follower management



products & pricelist management


relationship marketing


rating and review management



segmentation and targeting






customer case management


motivation management


sales review & feedback


lifetime value management



opportunity management


revenue cycle management




courses & assessment

create learning path

track learning progress


distribution management






renewal management


advocacy management



sales quota management



billing and invoice management


channel management


touchpoint management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve stakeholder relations

  • Improve internal communications

  • Improve digital and social presence

  • Improve efficiency

  • Improve visibility

  • Shorten ramp up time

  • Establish thought leadership

  • Launch new products

  • Increase customer life time value

  • Build brand awareness

  • Improve brand engagement

  • See 15 more
  • Increase sales & revenue

  • Improve consistency

  • Improve visibility

  • Improve efficiency

  • Scale best practices

  • Shorten ramp up time

  • See 3 more

Top Channels

Channels Used

  • phone calls

  • e-mail

  • offline

  • video

  • mobile

  • trade shows

  • events

  • website

  • games

  • mobile app

  • point of sale

  • on premises

  • blogs

  • user generated content

  • promotions

  • movies

  • chat

  • Skype

  • social media

  • LinkedIn

  • Slack

  • See 18 more
  • phone calls

  • e-mail

  • offline

  • video

  • mobile

  • trade shows

  • events

  • website

  • games

  • mobile app

  • point of sale

  • on premises

  • blogs

  • user generated content

  • promotions

  • movies

  • chat

  • Skype

  • social media

  • LinkedIn

  • Slack

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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high

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting