cuspera logo CUSPERA

CallTrackingMetrics vs Firstup: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of CallTrackingMetrics vs. Firstup is based on a specific set of business needs and context. The comparison uses 8413 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing CallTrackingMetrics and Firstup

CallTrackingMetrics, Invoca Signal AI, Marchex Call Analytics, etc., belong to a category of solutions that help Other Demand Generation, whereas Firstup, CampusGroups, 15Five, etc., belong to a category of solutions that help Talent Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

CallTrackingMetrics covers Communication Management with Phone Calls, Sales Call Management with Phone Calls, Advertisement with Phone Calls, Campaign Management with Phone Calls, etc.

Firstup focuses on Engagement Management, Content Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.

"CTM has a strong vision for the future and what the full platform can do for your business, especially when it comes to integrating with other platforms you’re using. The best part is it comes at a fraction of the cost of our previous vendor. " - Crystal Cruises

"Firstup has given us invaluable support in our digital transformation. They helped us prepare for implementation, accelerated our timeline to launch in just 7 days, and are continuing to help us plan how to best engage and mobilize our 20,000 people... across the railroad. " - John Hatfield

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo CallTrackingMetrics

Focus area

CallTrackingMetrics is better than Firstup for

Software Failure Risk

  • low

logo Firstup

Focus area

Firstup is better than CallTrackingMetrics for

Software Failure Risk

  • medium

About

All-in-One conversation platform for a better customer experience

Communication Platform to unblock the flow of employee connection with the workforce

Age

2009

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

86

62

Total Goals
(we found evidences for)

13

15

Top Processes

Evidences indicate better relative satisfaction


communication management

tracking & monitoring communications

sending & publishing communications


sales call management

call transcription



campaign monitoring

campaign analytics


helpdesk management



generation of new leads



engagement management

engaging and following up

engaging with scheduling & cadence


contact list management



training & onboarding


social media management

social media analytics



conversion management



customer feedback management

measuring customer satisfaction

measuring net promoter score


trade show marketing


rating and review management


sales document management

contract management



workflow management


lead qualification

lead qualification: demographic

lead qualification: technographic






social media marketing


knowledge management



advocacy management



competitive intelligence


channel management


segmentation and targeting


performance management




lifetime value management




motivation management


Top Goals

Goals Achieved

  • Improve ROI

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve digital and social presence

  • Improve efficiency

  • Grow market share

  • Improve internal communications

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • See 10 more
  • Improve internal communications

  • Build brand awareness

  • Establish thought leadership

  • Improve ROI

  • Acquire customers

  • Improve brand engagement

  • Launch new products

  • Improve digital and social presence

  • Grow market share

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • Improve efficiency

  • Improve stakeholder relations

  • Improve visibility

  • See 12 more

Top Channels

Channels Used

  • social media

  • e-mail

  • mobile

  • user generated content

  • blogs

  • omnichannel

  • newsletter

  • website

  • video

  • promotions

  • phone calls

  • mobile app

  • offline

  • LinkedIn

  • Twitter

  • Facebook

  • on premises

  • mass media

  • Instagram

  • point of sale

  • channel partners

  • text SMS

  • See 19 more
  • social media

  • e-mail

  • mobile

  • user generated content

  • blogs

  • omnichannel

  • newsletter

  • website

  • video

  • promotions

  • phone calls

  • mobile app

  • offline

  • LinkedIn

  • Twitter

  • Facebook

  • on premises

  • mass media

  • Instagram

  • point of sale

  • channel partners

  • text SMS

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting