Marchex Call Analytics Overview

Marchex-call-analytics offers call tracking and analytics for complete performance attribution. Marketing Edge provides insights from calls and texts.

Use Cases

Customers recommend Sales Call Management, Tracking & Monitoring Communications, Advertisement, as the business use cases that they have been most satisfied with while using Marchex Call Analytics.

Other use cases:

  • Helpdesk Management
  • Campaign Management
  • White Labeling
  • Conversion Management
  • Engagement Management
  • Lead Tracking
  • Lead Analytics
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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Marchex Call Analytics.

Other priorities:

  • Improve ROI
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Grow Market Share
  • Scale Best Practices
  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Establish Thought Leadership
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Marchex Call Analytics Use-Cases and Business Priorities: Customer Satisfaction Data

Marchex Call Analytics works with different mediums / channels such as Phone Calls. and Mobile.

Marchex Call Analytics's features include Recording, Dashboard, SEM, etc. and Marchex Call Analytics support capabilities include Phone Support, AI Powered, Chat Support, etc. also Marchex Call Analytics analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Easily tracking campaigns...." Peer review by Angela H., Marketing and Advertising

Marchex Call Analytics, Whatconverts, Ringba, OptiMonk, Convertful, etc., all belong to a category of solutions that help Other Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Marchex Call Analytics

Top Industries

  • Marketing and Advertising
  • Internet
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Marchex Call Analytics is popular in Marketing And Advertising, Internet, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Marchex Call Analytics Customer wins, Customer success stories, Case studies

What solutions does Marchex Call Analytics provide for Sales Call Management?

What Are the key features of Marchex Call Analytics for Tracking & Monitoring Communications?

How does Marchex Call Analytics address your Helpdesk Management Challenges?

What solutions does Marchex Call Analytics provide for Campaign Management?

11 buyers and buying teams have used Cuspera to assess how well Marchex Call Analytics solved their Other Demand Generation needs. Cuspera uses 3021 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Other Demand Generation needs.

 

After moving 1, 000 customers, Marchex says Q2 revenue should rise

Marchex anticipates a revenue increase in Q2 after successfully transitioning 1,000 customers to its platform.

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PDS Health Enhances Marketing Performance with Marchex Conversation Intelligence

PDS Health has expanded its use of Marchex's AI-powered conversation intelligence platform to enhance marketing performance and patient acquisition. By leveraging AI-driven insights, PDS Health impro...ved marketing efficiency, reducing cost per lead by 20%. The integration with PDS Healths CRM allows for better attribution and decision-making in marketing strategies.

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PDS Health Enhances Marketing Performance with Marchex Conversation ...

PDS Health has expanded its use of Marchex's AI-powered conversation intelligence platform to enhance marketing performance and patient acquisition. By integrating Marchex's analytics, PDS Health imp...roved marketing attribution, reduced cost per lead by 20%, and optimized media spend. This collaboration strengthens PDS Health's marketing efficiency and patient engagement strategies.

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Authority Brands - Home Services - home services

Marchex helped Authority Brands improve sales call performance across 1,900 franchise locations. Authority Brands needed a way to track and analyze calls from multiple brands and locations. Marchex p...rovided a unified call tracking and analytics platform. The solution included IVRs, Zip Routing, and Broadcast Messaging to route calls and automate reminders. Authority Brands saw a 3% increase in appointments rescued. The platform also improved marketing campaign tracking and sales process efficiency.

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Central Restaurant Products - Restaurants - restaurants

Marchex Marketing Edge helped Central Restaurant Products track calls and link them to digital ad campaigns. The company needed to match sales to advertising programs and see which campaigns drove re...venue. Marchex Marketing Edge provided call tracking and conversation analytics, including dynamic number insertion for paid and organic search. Central Restaurant could now connect offline call data to ad platforms and optimize marketing spend. The solution gave a full view of campaign effectiveness and improved data-driven decisions for digital marketing and SEO.

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Del Grande Dealer Group (DGDG) - Automotive - automotive

Marchex helped Del Grande Dealer Group (DGDG) improve their automotive marketing. DGDG faced challenges with Google Analytics 4 (GA4) launch and CRM integration. Marchex provided a dynamic number ins...ertion (DNI) solution and integrated with DGDG’s CRM and Clarivoy for better attribution. DGDG gained better marketing analytics, improved customer intent understanding, and cost efficiency. The partnership led to more accurate marketing attribution and smarter ad spend decisions.

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Call Tracking & Analytics with Callcap

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Frequently Asked Questions(FAQ)

for Marchex Call Analytics

What is Marchex Call Analytics?

Marchex Call Analytics is an AI-powered intelligence for smarter marketing, sales, and customer service. It enables businesses to attribute phone calls to the media channel, block unwanted calls and get advanced conversation analytics.

Marchex Call Analytics analyzes data points across business conversations allowing to reduce errors from manual review and do things in seconds that previously would take hours, days, or even weeks. It utilizes these customer insights to make smarter decisions about digital marketing strategies, call handling best practices, mystery shopping and more.

Some of its features include Lost Opportunities, High Intent, Conversation Search, Sentiment Analysis, Agent Script Tracking, and Secure Redaction. It automatically identifies which callers are showing a propensity to buy and measures the economic impact. It identifies potential customer churn before it happens by analyzing conversations by caller sentiment. It ensures security with the automatic removal of credit card and social security numbers from call audio and transcripts.

What is Marchex Call Analytics used for?

Marchex Call Analytics is a Other Demand Generation Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Sales Call Management, Tracking & Monitoring Communications and Advertisement .

What are the top features of Marchex Call Analytics?

Recording, Dashboard and SEM are some of the top features of Marchex Call Analytics.

Who uses Marchex Call Analytics?

Marchex Call Analytics is used by Marketing And Advertising, Internet and Information Technology And Services among other industries.

What are Marchex Call Analytics alternatives?

Whatconverts, Ringba, OptiMonk and Convertful are popular alternatives for Marchex Call Analytics.

Where is Marchex Call Analytics located?

Marchex Call Analytics is headquartered at 520 Pike Street Suite 2000 Seattle, WA 98101.
lightning

Peers used Marchex Call Analytics for sales call management and tracking & monitoring communications

Marchex Call Analytics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (99)
Analytics

4.71/5 ★

Read Reviews (357)
Custom Reports

4.25/5 ★

Read Reviews (523)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (99)
Analytics

4.71/5 ★

Read Reviews (357)
Custom Reports

4.25/5 ★

Read Reviews (523)

Software Failure Risk Guidance

?

for Marchex Call Analytics

Overall Risk Meter

Low Medium High

Top Failure Risks for Marchex Call Analytics

Marchex, INC News

Product

Marchex Engage Now Broadly Available to Help Businesses Act on ...

Marchex has announced the broad availability of the Marchex Engage Platform, an AI-powered tool aimed at enhancing conversation analytics and identifying performance gaps to drive revenue growth. The platform offers features like KPI dashboards, configurable analytics, industry benchmarking, and personalized recommendations to improve marketing, sales, and operational performance. Early feedback highlights its ability to provide detailed insights, helping businesses optimize budget allocation and customer experience.

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Product

Marchex Engage Now Available to Help Businesses Boost Revenue

Marchex has launched Marchex Engage, an AI-powered platform designed to optimize customer interactions and boost revenue. The platform analyzes customer calls and chats to provide actionable insights for improving sales and customer service performance. Available as of April 9, 2026, it aims to help businesses address performance gaps and enhance customer experiences.

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Partnership

Marchex Strengthens its Collaboration with FordDirect for AI-Powered Solutions

Marchex has enhanced its collaboration with FordDirect to deliver AI-powered solutions, aiming to improve customer engagement and sales effectiveness for Ford and Lincoln dealerships.

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Financial

MARCHEX INC Reports Q4 GAAP Revenue of $10.8 Million

Marchex Inc reported Q4 2025 GAAP revenue of $10.8 million, marking a 9.2% decrease from the previous year. The company faced a net loss of $2.3 million, or $0.05 per share, due to intensified competition and market challenges. Despite these setbacks, Marchex plans to leverage AI-driven innovations to boost revenue growth in 2026.

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Marchex, INC Profile

Company Name

Marchex, INC

Company Website

https://www.marchex.com/

Year Founded

2000

HQ Location

520 Pike Street Suite 2000 Seattle, WA 98101

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

IPO