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Compare Brandwatch vs Khoros Marketing

Comparison Summary

This comparison report of Brandwatch vs. Khoros Marketing is based on a specific set of business needs and context. The comparison uses 8079 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Brandwatch and Khoros Marketing

Brandwatch, Khoros Marketing, Mention, Keyhole, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Brandwatch covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Campaign Management with Social Media, etc.

Khoros Marketing focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.

"It is really helpful to get a flavor of what is there and what people are actually saying. What words do they use? What is the framing here? And that is important for our team because we are responsible for content and we want to make sure we are ma...tching the way our users speak, addressing what problems they have. " - Richard Cook

"Having our agencies use Khoros during the campaign gave us a safety net — all replies went through to us, via Khoros, for approval, before getting published — and everything was more efficient. " - Darren Jones

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Brandwatch

Focus area

Brandwatch is better than Khoros Marketing for

Software Failure Risk

  • medium

logo Khoros Marketing

Focus area

Khoros Marketing is better than Brandwatch for

Software Failure Risk

  • medium

About

Brandwatch | Digital Consumer Intelligence

Social Media Marketing Software to organize and measure the performance of social media campaigns

Age

2005

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

91

71

Total Goals
(we found evidences for)

16

12

Top Processes

Evidences indicate better relative satisfaction


social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up


campaign management

campaign monitoring



content publishing

searching for content


competitive intelligence


social media marketing




reputation management





generation of new leads


loyalty management

identify target customers

customise loyalty program


helpdesk management



training & onboarding


customer feedback management


workflow management


sales call management




influencer marketing


sales document management

contract management



lead qualification

lead qualification: demographic


touchpoint management


conversion management



international marketing



lifetime value management


category management


rating and review management



channel management


referral management


knowledge management


sales review & feedback


sales incentive management




influencer management



contact list management


performance management


compliance & governance


calendar management


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Grow market share

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Manage risk

  • See 13 more
  • Improve digital and social presence

  • Improve brand engagement

  • Improve ROI

  • Enhance customer relationships

  • Build brand awareness

  • Acquire customers

  • Scale best practices

  • Launch new products

  • Enter new markets internationally or locally

  • Manage risk

  • Improve efficiency

  • Increase sales & revenue

  • See 9 more

Top Channels

Channels Used

  • social media

  • Facebook

  • promotions

  • user generated content

  • Instagram

  • Twitter

  • website

  • mobile

  • blogs

  • mobile app

  • LinkedIn

  • offline

  • e-mail

  • chat

  • on premises

  • video

  • phone calls

  • games

  • trade shows

  • mass media

  • Facebook page

  • point of sale

  • television

  • Pinterest

  • See 21 more
  • social media

  • Facebook

  • promotions

  • user generated content

  • Instagram

  • Twitter

  • website

  • mobile

  • blogs

  • mobile app

  • LinkedIn

  • offline

  • e-mail

  • chat

  • on premises

  • video

  • phone calls

  • games

  • trade shows

  • mass media

  • Facebook page

  • point of sale

  • television

  • Pinterest

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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low

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Business Setting