Brandwatch Overview
Brandwatch helps understand and engage with customers. The social suite is built for a fast-moving world.
Use Cases
Customers recommend Social Media Management, Tracking & Monitoring Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Brandwatch.
Business Priorities
Improve Digital And Social Presence and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Brandwatch.
Brandwatch Use-Cases and Business Priorities: Customer Satisfaction Data
Brandwatch works with different mediums / channels such as Social Media.
Brandwatch's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Brandwatch support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Brandwatch analytics capabilities include Analytics, and Custom Reports.
Reviews
"Market research is still very important, especially in ad-hoc projects. For example, when identifying and evaluating new trends, findings from social listening are increasingly being incorporated into the overall assessment." - Marcel Heitmeier
Brandwatch, Missinglettr, Statusbrew, EasySender, Eclincher social media management, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Brandwatch
Top Industries
- Marketing and Advertising
- Computer Software
- Internet
Popular in
- Small Business
- Mid Market
- Enterprise
Brandwatch is popular in Marketing And Advertising, Computer Software, and Internet and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Brandwatch Use Cases
What makes Brandwatch ideal for Tracking & Monitoring Communications?
How does Brandwatch facilitate Engagement Management?
How efficiently Does Brandwatch manage your Campaign Management?
What solutions does Brandwatch provide for Market Research?
60+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Brandwatch solved their Social Media Marketing needs. Cuspera uses 4481 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
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Market research is still very important, especially in ad-hoc projects. For example, when identifying and evaluating new trends, findings from social listening are increasingly being incorporated into the overall assessment. Testimonial By Marcel Heitmeier |
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As I researched different platforms that could be used in this course, it became clear that the capabilities provided in the Brandwatch platform were a perfect fit for my needs. Testimonial By Mike McGuirk |
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Brandwatch has enabled PEC to understand – and react to – how Science Moms is perceived in the digital world. Testimonial By Zander Sebenius |
CUSTOMERS | TESTIMONIALS |
---|---|
![]() Marcel Heitmeier Social Media Intelligence Specialist Nestlé |
Market research is still very important, especially in ad-hoc projects. For example, when identifying and evaluating new trends, findings from social listening are increasingly being incorporated into the overall assessment. Testimonial By Marcel Heitmeier |
![]() Mike McGuirk Lecturer Babson College |
As I researched different platforms that could be used in this course, it became clear that the capabilities provided in the Brandwatch platform were a perfect fit for my needs. Testimonial By Mike McGuirk |
![]() Zander Sebenius Director, Strategy and Operations Potential Energy Coalition |
Brandwatch has enabled PEC to understand – and react to – how Science Moms is perceived in the digital world. Testimonial By Zander Sebenius |
Case Studies
CASE STUDY Metia
CASE STUDY Bimbo
CASE STUDY AOL
CASE STUDY OnePlus
CASE STUDY Sparkassen-Finanzgruppe
CASE STUDY Virgin Holidays
Video
Discover the Power of Brandwatch Consumer Research – Summary

Frequently Asked Questions(FAQ)
for Brandwatch
What is Brandwatch?
Brandwatch is a social media monitoring tool that provides structure to the voices of potential customers, so as to make decisions that fit your business goals and to become consumer fit. It is suited for businesses and brands to get the right information to the right people in the right format.
This tool provides Brand management, content strategy to reach target audience, competitor analysis, enhanced customer experience, influencer marketing tools and protecting brand image.
It features flexible UI for quick insights and deep analysis, track brand health, analyze key trends, optimize brand with changing consumer perceptions and trends, measure impact of marketing strategy, customer journey mapping by automatically segmenting and analyzing consumer conversations, data integration & visualization, discover audience content affinities, amplifying content to the right people, identify real influencers who generate real engagement, discover effective micro-influencers, monitor ROI of your influencer campaigns, real-time insight on online presence relative to competitors, measure customer sentiment, detect emerging crisis, spot negative mentions instantly, share crucial communication across organization in real-time to ensure right people have right information at all times.
What is Brandwatch used for?
What are the top features of Brandwatch?
Who uses Brandwatch?
What are Brandwatch alternatives?
Where is Brandwatch located?
Brandwatch Competitors
Brandwatch Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (37) |
Analytics | Read Reviews (943) |
Custom Reports | Read Reviews (874) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (37) |
Analytics | Read Reviews (943) |
Custom Reports | Read Reviews (874) |
Brandwatch Integrations
Brandwatch integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Brandwatch
Overall Risk Meter
Top Failure Risks for Brandwatch
Brandwatch News
New Feature: Auto-Boosting for Facebook Posts in Brandwatch
Brandwatch offers a suite of solutions including consumer intelligence, social media management, and influencer marketing. They provide services across various industries and roles, emphasizing data coverage and AI capabilities. Brandwatch has partnered with Cision for global enterprise solutions.
Brandwatch Advances Brand Reputation Management with Innovative Proprietary and Generative AI Integration - PR Newswire UK
Brandwatch enhances its brand reputation management by integrating innovative proprietary and generative AI technology.
Brandwatch Named Social Marketing Solutions Leader for Large Enterprises - Martechcube
Brandwatch was recognized as a leader in social marketing solutions for large enterprises by Martechcube.
Brandwatch Recognized as a Leader in Social Marketing Solutions for Large Enterprises by IDC MarketScape - PR Newswire
Brandwatch is recognized as a leader in social marketing solutions for large enterprises by IDC MarketScape.
Brandwatch Profile
HQ Location
1st Floor Sovereign House Church Street Brighton BN1 1UJ
Employees
1001-5000
Social
Financials
SERIES C
What makes Brandwatch ideal for Social Media Management?