Financial CRM Software is a specialized CRM software mainly targeted for the financial business that includes banks, insurance, credit unions, capital market, mutual funds, investment banks, lending, and fintech companies to name a few. This set of software needs to provide all traditional functionality of CRM like contact management, communication management, client relationship management and lead nurturing and followup. In addition, it needs to provide a high degree of security, privacy, and compliance with stringent industry and legal regulations to the clients and prospects of the business.
The users of financial CRM include insurance agents, financial advisors, investment bankers, brokers, service representatives, bank representatives, field agents, relationship managers to name a few.
Financial institutions that are directly focused on retail customers need to provide customer onboarding services which normally involve lengthy verification purposes and prone to fraud. The software should help to eliminate lengthy verification processes, reduce costs, and fraud with a biometric and video eKYC verification. Customer engagement is crucial for Financial CRM software and it needs to be omnichannel, supported by a mobile app, and should have a self-service portal.
Banking, Mutual Funds, and Insurance companies have several channel partners and associates and CRM should provide seamless integration and support workflows to include partner representatives.
Financial CRM needs to integrate seamlessly with core banking systems, contact centers, etc with secure connectors and API support. The software should bring together disparate tools and provide visibility of customer portfolios through a centralized system. This is essential to go after cross-sell and upsell opportunities.
The Financial CRM software can be of two types
The selection of the right Financial CRM depends on the size and nature of the business, business process requirements, and goals of the business - acquiring customers, improving customer satisfaction, growing revenue, or improving operational efficiency. Within this category, different vendors provide specialized offerings for businesses like lending, mortgage, credit unions, mutual funds, etc.
We bring you a selection of such software for your consideration.
BUSINESSNEXT is a cloud-native, platform-as-a-service universe designed to speed the digital transformation of banking, insurance, and financial organizations.
Redtail CRM is a web-based easy-to-use client management solution designed specifically for Financial Professionals which helps to eliminate redundant data entry and create consistency across the platforms used in daily operations. It helps to increase sales and revenue, enhance customer relationships, and improve efficiency.
Total Expert is an enterprise marketing and customer engagement platform built for financial services to drive growth and create customers for life with a marketing operating system. It helps to scale best practices and improve digital and social presence.
Salesforce Financial Services Cloud is a CRM platform that integrates sales, service, and marketing into a consistent, personalized customer experience across all departments and communication channels. It helps to enhance customer relationships and improve ROI.
DealCloud is the leading CRM, deal sourcing, and fund management platform for the capital markets to deliver vertical-specific solutions and execute deals at the highest level. It helps to scale best practices and grow market share.
LinxCRM is an on-premise customer relationship management (CRM) solution for financial services organizations. It's a Windows-based desktop system with secure remote access. It helps to enhance customer relationships and acquire customers.
Doxim CRM for financial services allows targeting customers wherever they are. It helps to cater to the needs of banks and credit unions. Doxim CRM improves staff productivity, drives sales and marketing success, and helps increase customer loyalty.
Wealthbox is a CRM technology for financial advisors that launched in 2014. Integrated with leading custodians and wealth-tech partners, Wealthbox is known for its modern product design and powerful yet intuitive user experience. The collaborative platform allows financial advisors, enterprise firms, and broker-dealers to manage client relationships while streamlining operations. It helps to launch new products and acquire customers.
Practifi is the business management platform for financial advisors. It is secure, reliable, and massively scalable, and is built for growth. It helps to enhance customer relationships and acquire customers.
DebtPayPro is a Financial Services CRM Software that provides a cutting edge solution to help with debt settlement, student loan consolidation, and more. It helps to acquire customers, increase sales and revenue.
4Degrees CRM software helps automatically track the relationships and deals with actionable intelligence to move them forward. It is used in financial services companies such as venture capital, investment banking, private equity. It helps to acquire customers and enhance customer relationships.
