Salesforce Financial Services Cloud Overview

Salesforce Financial Services Cloud enhances relationship growth and reduces service costs. Personalized insights are delivered at scale, establishing it as the premier financial services CRM.

Use Cases

Customers recommend Engagement Management, Contact List Management, Collaboration, as the business use cases that they have been most satisfied with while using Salesforce Financial Services Cloud.

Other use cases:

  • Lead Management
  • Generation Of New Leads
  • Relationship Management
  • Lead Tracking
  • Forecasting
  • Training & Onboarding
  • Relationship Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Salesforce Financial Services Cloud.

Other priorities:

  • Improve Visibility
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Improve ROI
See all business priorities See less business priorities

Salesforce Financial Services Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

Salesforce Financial Services Cloud works with different mediums / channels such as Website. and Mobile.

Salesforce Financial Services Cloud's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Salesforce Financial Services Cloud support capabilities include Chat Support, 24/7 Support, Email Support, etc. also Salesforce Financial Services Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"We've found a partner in innovation with Salesforce." - Hikmet Ersek

Salesforce Financial Services Cloud, Salesforce Connect, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Salesforce Financial Services Cloud

Top Industries

  • Financial Services
  • Banking
  • Pharmaceuticals

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

Salesforce Financial Services Cloud is popular in Financial Services, Banking, and Pharmaceuticals and is widely used by Large Enterprise, Enterprise, and Mid Market.

Comprehensive Insights on Salesforce Financial Services Cloud Use Cases

How can Salesforce Financial Services Cloud optimize your Engagement Management Workflow?

How can Salesforce Financial Services Cloud optimize your Contact List Management Workflow?

What makes Salesforce Financial Services Cloud ideal for Collaboration?

Why is Salesforce Financial Services Cloud the best choice for Lead Management?

How can Salesforce Financial Services Cloud enhance your Generation Of New Leads process?

41 buyers and buying teams have used Cuspera to assess how well Salesforce Financial Services Cloud solved their CRM needs. Cuspera uses 458 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Salesforce Financial Services Cloud testimonial

Hikmet Ersek

Ceo

Western Union

We've found a partner in innovation with Salesforce. Testimonial By Hikmet Ersek
Salesforce Financial Services Cloud testimonial

Jackie Uhi

Managing Director

Barclays

With Salesforce, we have transformed the mortgage process at Barclays Testimonial By Jackie Uhi
Salesforce Financial Services Cloud testimonial

John Joseph

Chief Strategy Officer

Transamerica

The Salesforce Platform is a very mobile, 21st-century environment that complements [our] talents at connecting with clients. Testimonial By John Joseph
CUSTOMERS TESTIMONIALS
Salesforce Financial Services Cloud testimonial

Hikmet Ersek

Ceo

Western Union

We've found a partner in innovation with Salesforce. Testimonial By Hikmet Ersek
Salesforce Financial Services Cloud testimonial

Jackie Uhi

Managing Director

Barclays

With Salesforce, we have transformed the mortgage process at Barclays Testimonial By Jackie Uhi
Salesforce Financial Services Cloud testimonial

John Joseph

Chief Strategy Officer

Transamerica

The Salesforce Platform is a very mobile, 21st-century environment that complements [our] talents at connecting with clients. Testimonial By John Joseph

Case Studies

CASE STUDY Ambuja Neotia

Agentforce and Customer 360 help Ambuja Neotia improve customer experiences. The company uses Agentforce to get a full view of each customer. This helps them serve people better. The solution brings ...together data from many places. Ambuja Neotia can now understand and help customers faster. This makes their service stronger and more personal.

CASE STUDY Zota

Zota invested in digital labor. This led to 30% year-over-year growth. The company used digital tools to improve results. The focus was on using technology to drive business success. The investment p...aid off with strong growth numbers.

Consumer Electronics

CASE STUDY Panasonic

Panasonic used Salesforce AI to improve its service operations. The company wanted to make service faster and more efficient. They used assistive and autonomous AI tools from Salesforce. This helped ...Panasonic transform how they deliver service. The result was better support for their customers.

Financial Services

CASE STUDY Prudential

Agentforce helps Prudential's retirement sales team connect better with customers and advisors. The team uses Agentforce to focus on building relationships. This leads to improved customer engagement.... The solution supports sales efforts in the financial services industry. Prudential benefits from streamlined sales processes.

Pharmaceuticals

CASE STUDY Dr. Reddy’s Laboratories

Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.

Automotive

CASE STUDY Tata Motors

Salesforce Data Cloud helped Tata Motors bring together data from 60 million unique customers. Tata Motors used this to create personalised engagement for each customer. The company unified customer ...data to improve marketing and sales. This led to better customer experiences and stronger relationships. Tata Motors now delivers more relevant messages to its customers.

Video

Salesforce Financial Services Cloud Demo

Video Thumbnail
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Peers used Salesforce Financial Services Cloud for engagement management and contact list management

Salesforce Financial Services Cloud Competitors

Salesforce Financial Services Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Analytics

4.46/5 ★

Read Reviews (29)
Custom Reports

4.01/5 ★

Read Reviews (39)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Analytics

4.46/5 ★

Read Reviews (29)
Custom Reports

4.01/5 ★

Read Reviews (39)

Salesforce Financial Services Cloud Integrations

Salesforce Financial Services Cloud integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.45/5 ★

Read Reviews (19)
Data Import

4.32/5 ★

Read Reviews (53)

Few API Integrations for Salesforce Financial Services Cloud

Software Failure Risk Guidance

?

for Salesforce Financial Services Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for Salesforce Financial Services Cloud

Salesforce, Inc. News

Partnership

Singlife partners Salesforce to launch AI agent for service staff - Insurance Asia

Singlife has partnered with Salesforce to launch an AI agent for its customer service staff. This tool, utilizing Salesforces Data Cloud, enables instant access to Singlifes internal resources, enhancing service efficiency. Singlife is the first in Singapore to adopt Salesforces Agentforce, aiming to extend its use to financial advisers for improved client interactions.

Partnership

Salesforce partners with Google Android and Zebra Technologies for POS deployment

Salesforce, Google Android, and Zebra Technologies have partnered to launch Retail Cloud POS, available on Android in December 2025. This joint solution aims to enhance retail operations by providing hardware flexibility and improving store associate productivity. The collaboration integrates Zebra's Android-based solutions with Salesforce's platform, enabling seamless inventory management and customer engagement.

Partnership

PwC & Salesforce Launch AI-Powered Contact Center Solution

Perficient and Salesforce have formed a strategic partnership to drive AI-powered business transformation. This alliance focuses on creating "agentic enterprises" by leveraging AI and data to enhance decision-making and customer experiences. The collaboration includes deploying Salesforce's Agentforce and other AI-first technologies to unify data and accelerate business outcomes.

Product

Agentic AI-Powered Contact Center Built on Salesforce - PwC

PwC has launched the Agentic AI-Powered Contact Center, built on Salesforce technologies, to enhance customer engagement. This AI-first model integrates Salesforce's Agentforce Service, providing conversational AI and unified customer data for improved efficiency and customer satisfaction. The collaboration aims to transform customer service into a growth engine, offering significant cost reductions and CSAT enhancements across industries.

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO