Practifi Overview

Practifi is a CRM designed specifically for financial advisors in the wealth management sector. This platform prioritizes building and maintaining strong client relationships, which is crucial for sustainable business growth. Practifi's tools enable advisors to manage client interactions effectively, ensuring personalized service and deepened client trust. This focus on relationship management helps advisors convert client connections into long-term partnerships, ultimately driving growth. The CRM's tailored features cater to the unique needs of wealth management professionals, making it an essential tool for those aiming to enhance client engagement and retention in a competitive market.

Use Cases

Customers recommend Workflow Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Practifi.

Other use cases:

  • Collaboration
  • Helpdesk Management
  • Contact List Management
  • Rating And Review Management
  • Lead Management
  • Lead Tracking
  • Pipeline Management
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Practifi.

Other priorities:

  • Scale Best Practices
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Improve Visibility
  • Build Brand Awareness
  • Manage Risk
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Practifi Use-Cases and Business Priorities: Customer Satisfaction Data

Practifi works with different mediums / channels such as E-Mail. Offline. and On Premises.

Practifi's features include Recording, Dashboard, Personalization, etc. and Practifi support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Practifi analytics capabilities include Analytics, and Custom Reports.

Reviews

"Practifi has been exceptional during our onboarding process. Their ability to understand our challenges and come up with solutions has been second to none. We’re excited for this long-term strategic partnership." - Kyle Wesley

Practifi, Submittable, Wipster, Quire, Monday.com, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Practifi offers performance optimization tailored for wealth management. Key features include client management, workflow automation, and business intelligence.

Popular Business Setting

for Practifi

Top Industries

  • Management Consulting
  • Financial Services

Popular in

  • Small Business

Practifi is popular in Management Consulting, and Financial Services, and is widely used by Small Business,

Practifi Customer wins, Customer success stories, Case studies

How can Practifi enhance your Workflow Management process?

How can Practifi enhance your Engagement Management process?

What Are the key features of Practifi for Communication Management?

What makes Practifi ideal for Collaboration?

21 buyers and buying teams have used Cuspera to assess how well Practifi solved their CRM needs. Cuspera uses 452 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

CUSTOMERS TESTIMONIALS
Practifi testimonial

Kyle Wesley

Chief Digital Officer

Bleakley Financial Group

Practifi has been exceptional during our onboarding process. Their ability to understand our challenges and come up with solutions has been second to none. We’re excited for this long-term strategic partnership. Testimonial By Kyle Wesley
Practifi testimonial

Andrew Godfrey

Senior Partner & Chief Operating Officer

MerCer

Practifi helps us manage stronger customer relationships, track every interaction and run common workflows across customer service, advice and operations. Testimonial By Andrew Godfrey
Practifi testimonial

Robert Baharian

Founder & CEO

Baharian Wealth Management

After being frustrated with our previous CRM we made the move to Practifi and what a relief. Our firm is now more efficient, our clients have a better experience and our staff knows what happens, when and how. Now we can spend more time working ‘on’ the business than ‘in’ the business. Testimonial By Robert Baharian
CUSTOMERS TESTIMONIALS
Practifi testimonial

Kyle Wesley

Chief Digital Officer

Bleakley Financial Group

Practifi has been exceptional during our onboarding process. Their ability to understand our challenges and come up with solutions has been second to none. We’re excited for this long-term strategic partnership. Testimonial By Kyle Wesley
Practifi testimonial

Andrew Godfrey

Senior Partner & Chief Operating Officer

MerCer

Practifi helps us manage stronger customer relationships, track every interaction and run common workflows across customer service, advice and operations. Testimonial By Andrew Godfrey
Practifi testimonial

Robert Baharian

Founder & CEO

Baharian Wealth Management

After being frustrated with our previous CRM we made the move to Practifi and what a relief. Our firm is now more efficient, our clients have a better experience and our staff knows what happens, when and how. Now we can spend more time working ‘on’ the business than ‘in’ the business. Testimonial By Robert Baharian

Apollon Wealth Management - Financial Services

Practifi helped Apollon Wealth Management improve client service by streamlining operations. Apollon faced challenges with disconnected systems and inefficient processes. Practifi provided a unified ...CRM that centralized client data and integrated with existing tools. The new platform reduced administrative work for advisors. This allowed them to focus more on personalized financial guidance for clients.

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Concurrent Investment Advisors - Financial Services

Practifi helped Concurrent Investment Advisors move from manual spreadsheets to a centralized CRM built for financial services. The firm needed to support multiple custodians and scale operations aft...er becoming a fully independent RIA. Practifi automated workflows, improved advisor transitions, and enhanced business development. Concurrent onboarded over 100 new advisors while maintaining service quality. The home office app streamlined internal processes and improved collaboration. Practifi enabled Concurrent to scale efficiently and support rapid growth.

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First Foundation Advisors - Financial Services

Practifi helped First Foundation Advisors improve client service by streamlining workflows and automating tasks. The firm replaced manual processes and an underused CRM with Practifi’s wealth managem...ent CRM. Advisors now spend 10% more time engaging with clients. Integrations with Orion, Schwab, and Microsoft 365 made operations smoother. Practifi enabled quick access to client data, even when advisors left, ensuring strong client relationships and business continuity.

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Goelzer Investment Management Company - Financial Services

Practifi and Box helped Goelzer Investment Management Company upgrade its CRM and file management. The old systems were hard to use and slowed down work. Practifi and Box made it easy to find client ...data and documents in seconds. Employees now spend less time searching and more time helping clients. The company saw two strong quarters of revenue after the change. Staff recommend the new system to other financial firms.

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Trilogy Financial - Financial Services

Practifi helped Trilogy Financial improve efficiency and advisor experience. Trilogy needed a CRM that could scale and unify their growing business. Practifi replaced Salesforce Financial Services Cl...oud, offering automated workflows and easy compliance. The new account opening process cut time to open and fund accounts by 50%. Practifi’s Sandbox let Trilogy test and innovate safely. User adoption increased with Practifi’s user-friendly design and e-learning platform.

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Bartlett Wealth Management - Financial Services

Practifi helped Bartlett Wealth Management replace their old CRM. Bartlett needed better data management and higher adoption. Practifi offered strong support and a scalable platform. The onboarding p...rocess focused on data cleaning and agile project management. Practifi's mobile app and training tools led to a 95% user completion rate. Bartlett now uses Practifi as their main operational hub, driving growth and efficiency.

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Practifi Product Tour | US

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Peers used Practifi for workflow management and engagement management

Practifi Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.81/5

Read Reviews (26)
Custom Reports

4.61/5

Read Reviews (35)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.81/5

Read Reviews (26)
Custom Reports

4.61/5

Read Reviews (35)

Software Failure Risk Guidance

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for Practifi

Overall Risk Meter

Low Medium High

Top Failure Risks for Practifi

Practifi News

Product

Deliver Consistent Service with Follow-up Assistant

Practifi has introduced the Follow-up Assistant as part of its latest Practifi Pinot Meunier release. This AI-powered feature, integrated into the Practifi CRM, automates follow-up tasks by analyzing meeting notes and suggesting context-specific actions. It enhances workflow efficiency by offering tailored task recommendations, ensuring timely and consistent client service.

Product

Practifi Is Building the First AI-Powered, Conversational CRM for Wealth Management

Practifi is developing an AI-powered, conversational CRM specifically for wealth management. The new suite includes features like Smart Process Builder for workflow automation, Follow-up Assistant for task creation, and Smart Search for enhanced data access. These tools aim to redefine client relationship management by integrating AI into the core of the platform, with full release expected in Q4 2025.

Product

Practifi Pinot Meunier Release Notes

Practifi has launched its latest product release, Pinot Meunier, introducing AI-powered features such as the Smart Process Builder and Follow-up Assistant. These enhancements aim to streamline workflows, improve productivity, and offer greater control over operations. The release, available from July 7, 2025, also includes updates in task management, user permissions, and data integrity, aligning with Practifi's strategy to integrate AI into wealth management.

Product

Practifi Barbaresco Release Notes

Practifi has announced the Barbaresco product release, launching April 28, 2025, featuring major enhancements to account opening workflows, team management, event organization, and email functionality to optimize user experience and workflow efficiency.

Practifi Profile

Company Name

Practifi

Company Website

https://www.practifi.com/

HQ Location

Sydney, NSW

Employees

11-50

Social

Financials

SERIES B