Wynter Overview

Wynter is an on-demand market research platform tailored for B2B companies seeking to understand their target audience's needs and preferences. By delivering qualitative insights from over 70,000 LinkedIn-verified B2B professionals, Wynter enables businesses to refine their marketing strategies based on real feedback. Users can discover customer pain points, buying behaviors, and messaging resonance, all within 48 hours. This rapid feedback loop allows marketing teams to adjust their approaches swiftly, ensuring alignment with customer expectations and enhancing ROI. Wynter's self-serve platform empowers businesses to make informed decisions, ultimately improving customer success and market positioning.

Use Cases

Customers recommend Identify Target Customers, Engaging And Following Up, Advertisement, as the business use cases that they have been most satisfied with while using Wynter.

Other use cases:

  • Product Marketing
  • Lead Engagement
  • Account Management
  • Generation Of New Leads
  • Training & Onboarding
  • Digital Marketing
  • Customer Feedback Management
See all use cases See less use cases

Business Priorities

Build Brand Awareness and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Wynter.

Other priorities:

  • Improve Internal Communications
  • Acquire Customers
See all business priorities See less business priorities

Wynter Use-Cases and Business Priorities: Customer Satisfaction Data

Wynter works with different mediums / channels such as Video. and Website.

Wynter's features include Feedback Surveys, and Landing Page. and Wynter support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Wynter analytics capabilities include Analytics, and Custom Reports.

Reviews

"Wynter has been a real game-changer for our innovation funnel. Being able to first test copy before it ends up on a new sales page gives your experiments a head start." - Elliot Roazen

Wynter, ChurnZero, Sinch, TalkToTheManager, Front, etc., all belong to a category of solutions that help Customer Success Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Wynter is a B2B market research platform that reveals customer insights within 48 hours. It uncovers pain points, buying behavior, and effective messaging.

Popular Business Setting

for Wynter

Top Industries

  • Financial Services
  • Internet

Popular in

  • Enterprise
  • Small Business

Wynter is popular in Financial Services, and Internet, and is widely used by Enterprise, and Small Business,

Comprehensive Insights on Wynter Use Cases

How does Wynter address your Identify Target Customers Challenges?

How does Wynter facilitate Product Marketing?

11 buyers and buying teams have used Cuspera to assess how well Wynter solved their Customer Success Platform needs. Cuspera uses 184 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Success Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Wynter testimonial

Elliot Roazen

Growth Marketing

The Hub, Unilever

Wynter has been a real game-changer for our innovation funnel. Being able to first test copy before it ends up on a new sales page gives your experiments a head start. Testimonial By Elliot Roazen
Wynter testimonial

Marcus Taylor

CEO

Venture Harbour

The average price people are happy to pay has increased over 10X by changing our positioning thanks to Wynter. So yeah... I'm sold Testimonial By Marcus Taylor
Wynter testimonial

Scott Tousley

Head of Marketing

HubSpot

We uncovered a handful of unknown insights and recurring themes from our Wynter research. It's been incredibly valuable. I'd highly recommend Wynter as a way to dive deeper into the 'why' when analyzing website or onboarding funnel points of confusion. Testimonial By Scott Tousley
CUSTOMERS TESTIMONIALS
Wynter testimonial

Elliot Roazen

Growth Marketing

The Hub, Unilever

Wynter has been a real game-changer for our innovation funnel. Being able to first test copy before it ends up on a new sales page gives your experiments a head start. Testimonial By Elliot Roazen
Wynter testimonial

Marcus Taylor

CEO

Venture Harbour

The average price people are happy to pay has increased over 10X by changing our positioning thanks to Wynter. So yeah... I'm sold Testimonial By Marcus Taylor
Wynter testimonial

Scott Tousley

Head of Marketing

HubSpot

We uncovered a handful of unknown insights and recurring themes from our Wynter research. It's been incredibly valuable. I'd highly recommend Wynter as a way to dive deeper into the 'why' when analyzing website or onboarding funnel points of confusion. Testimonial By Scott Tousley

Case Studies

Computer Software

CASE STUDY Maxio

Maxio used Wynter's brand awareness research to improve their marketing strategy. After running two brand awareness surveys in 2023 and 2024, Maxio found a 5% increase in brand awareness. The researc...h helped them understand their market position, refine their Ideal Customer Profile, and reallocate their marketing budget. Maxio used the insights to update lead scoring, messaging, and ad campaigns. The data also helped them make better decisions and validate their product roadmap.

Computer Software

CASE STUDY Paddle

Wynter helped Paddle test and refine their brand messaging before a major website launch. Paddle used Wynter to survey key personas like CEOs, CFOs, and product leaders in SaaS, ensuring their messag...e resonated with the right audience. The fast turnaround and confidentiality were important for Paddle during the pre-launch phase. As a result, Paddle gained more confidence in their messaging, improved sales conversations, and strengthened their brand across the company.

Computer Software

CASE STUDY Appcues

Wynter helped Appcues improve their homepage messaging by testing it with their target audience. Appcues used Wynter's message testing and Buyer Intelligence Survey tools to get direct feedback from ...product managers and marketers. The feedback showed that their original homepage was confusing and too busy. Appcues rewrote their copy and redesigned the page based on this input. As a result, Appcues improved their conversion rate by 73%.

Computer Software

CASE STUDY Databook

Databook used Wynter to improve their product positioning in the sales-tech market. They tested messaging and surveyed their ideal customers to find a better category for their platform. Wynter's fee...dback helped Databook reposition as the first Strategic Relationship Management (SRM) platform. After relaunching their website with new messaging, Databook saw a 67% increase in website conversions and a 10x growth in inbound leads. The new positioning also improved internal alignment and message clarity.

Information Technology and Services

CASE STUDY Cognism

Cognism increased conversions by 43% using Wynter's demand generation program.

Information Technology and Services

CASE STUDY Cognism

Wynter helped Cognism improve their demand generation by testing website messaging with real feedback from their ideal customers. Cognism used Wynter to validate and adjust messaging on high-traffic ...pages. This led to a 43% increase in demo page conversions and a 40.22% increase on the home page. Wynter became a key part of Cognism's campaign planning and content creation. The process also made their workflow faster and more efficient.

Video

Use Science to Grow Your Business

Video Thumbnail
lightning

Peers used Wynter for identify target customers and engaging and following up

Wynter Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Analytics

4.29/5 ★

Read Reviews (66)
Custom Reports

4.05/5 ★

Read Reviews (24)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.94/5 ★

Read Reviews (1)
Analytics

4.29/5 ★

Read Reviews (66)
Custom Reports

4.05/5 ★

Read Reviews (24)

Software Failure Risk Guidance

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for Wynter

Top Failure Risks for Wynter

Wynter, Inc. Profile

Company Name

Wynter, Inc.

Company Website

https://wynter.com/

HQ Location

901 S Mo Pac Expy, Suite 150, Barton Oaks Plaza One, Austin, TX 78746, US

Employees

1-10

Social

Financials

PRIVATE