WorkSpan Overview

WorkSpan Hyperscaler Edition accelerates cloud sales by enabling seamless co-selling with ISV, GSI, and reseller partners. Businesses can list on cloud marketplaces, enhancing visibility and driving adoption. The Ecosystem Edition fosters collaboration across sales channels, reducing complexities traditionally associated with partner management. WorkSpan leverages AI workflows to streamline operations, ensuring every seller benefits from a partner advantage. Recognized as a leader in the Canalys Global Co-Sell Software Leadership Matrix, WorkSpan empowers organizations to tap into a $50 billion market opportunity, supporting over 500,000 partnerships.

Use Cases

Customers recommend Collaboration, Engaging And Following Up, Social Media Analytics, as the business use cases that they have been most satisfied with while using WorkSpan.

Other use cases:

  • Workflow Management
  • Partner Marketing
  • Campaign Management
  • Community Building
  • Generation Of New Leads
  • Products & Pricelist Management
  • Engaging With Scheduling & Cadence
See all use cases See less use cases

Business Priorities

Scale Best Practices and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using WorkSpan.

Other priorities:

  • Improve ROI
  • Improve Stakeholder Relations
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Acquire Customers
See all business priorities See less business priorities

WorkSpan Use-Cases and Business Priorities: Customer Satisfaction Data

WorkSpan works with different mediums / channels such as Phone Calls.

WorkSpan's features include Dashboard. and WorkSpan support capabilities include 24/7 Support, AI Powered, Email Support, etc. also WorkSpan analytics capabilities include Custom Reports, and Analytics.

Reviews

"WorkSpan really allowed us to expand our breadth of engagement, and utilize and request more funding- without adding any headcount. Our investment in WorkSpan paid for itself the first year." - Joan Richards

Peer review evidence (same sources as the product rating summary)

"...WorkSpan is a marketing resource management platform built around the concept of collaborating within a Marketing Network...." Peer review
"...Efficiently manage every co-sell engagement. ..." WorkSpan Ecosystem Cloud is the #1 Ecosystem Business Management Platform
"...WorkSpan s powerful reporting and analytics capabilities allow you to report on any aspect of your partnering business...." Platform

WorkSpan, ZINFI, LeadMethod, eZee Centrix, PartnerStack, etc., all belong to a category of solutions that help Channel Partner Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

WorkSpan Ecosystem Cloud helps scale partner networks and improve collaboration. Revenue growth is driven by the #1 Ecosystem Business Management Platform.

Popular Business Setting

for WorkSpan

Top Industries

  • Computer & Network Security
  • Computer Software
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market

WorkSpan is popular in Computer & Network Security, Computer Software, and Information Technology And Services and is widely used by Enterprise, and Mid Market,

WorkSpan Customer wins, Customer success stories, Case studies

What Are the key features of WorkSpan for Collaboration?

What makes WorkSpan ideal for Engaging And Following Up?

What Are the key features of WorkSpan for Social Media Analytics?

What Are the key features of WorkSpan for Workflow Management?

What Are the key features of WorkSpan for Partner Marketing?

100 buyers and buying teams have used Cuspera to assess how well WorkSpan solved their Channel Partner Management needs. Cuspera uses 291 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Channel Partner Management needs.

CUSTOMERS TESTIMONIALS
WorkSpan testimonial

Joan Richards

Director Global Alliances and Partner Marketing

Red Hat

WorkSpan really allowed us to expand our breadth of engagement, and utilize and request more funding- without adding any headcount. Our investment in WorkSpan paid for itself the first year. Testimonial By Joan Richards
WorkSpan testimonial

Keith Prince

Managing Director – Global Market Development

Dell Technologies

In order to scale we need better tools -- that's the approach that we're looking at with WorkSpan. Testimonial By Keith Prince
WorkSpan testimonial

John McAtee

Global Account Manager

VMWare

Putting in WorkSpan to streamline the process has been great. It’s more dynamic, with real time data about the opportunity, such as which partners and solutions are involved. Testimonial By John McAtee
CUSTOMERS TESTIMONIALS
WorkSpan testimonial

Joan Richards

Director Global Alliances and Partner Marketing

Red Hat

WorkSpan really allowed us to expand our breadth of engagement, and utilize and request more funding- without adding any headcount. Our investment in WorkSpan paid for itself the first year. Testimonial By Joan Richards
WorkSpan testimonial

Keith Prince

Managing Director – Global Market Development

Dell Technologies

In order to scale we need better tools -- that's the approach that we're looking at with WorkSpan. Testimonial By Keith Prince
WorkSpan testimonial

John McAtee

Global Account Manager

VMWare

Putting in WorkSpan to streamline the process has been great. It’s more dynamic, with real time data about the opportunity, such as which partners and solutions are involved. Testimonial By John McAtee
 

ActionIQ - Information Technology And Services - Medium

New York, USA

WorkSpan helped ActionIQ automate its AWS co-sell partnership. ActionIQ reduced manual administrative tasks by 90%. The integration connected Salesforce CRM to AWS ACE. ActionIQ shared 10-25% more op...portunities with AWS. Real-time reporting gave clear sales insights. WorkSpan enabled scalable revenue growth for ActionIQ.

 

Red Hat - Information Technology And Services - Large

Raleigh, USA

Red Hat used WorkSpan to digitize its market development fund (MDF) program. The team cut claim cycle times by 75% and managed 62% more campaigns without adding staff. Real-time data points increased... sixfold, helping faster decisions. Funds managed grew by 22%. Red Hat achieved a 67x ROI and reduced costs, reinvesting savings to drive more partner engagement.

 

SAP - Information Technology And Services - Very Large

Walldorf, Germany

SAP used WorkSpan Ecosystem Cloud to scale and streamline its global strategic partnerships. The platform enabled SAP to automate joint sales processes with partners, replacing manual workflows. SAP ...saw a 154% year-over-year increase in partner deal revenue. Processes ran six times faster, and the average sales cycle was reduced by 12 days. SAP and its partners gained better visibility and collaboration across joint sales efforts.

 

A leader in the cloud-based integration platform as a service (iPaaS) industry - Information Technology And Services - Large

WorkSpan helped a leading cloud-based iPaaS provider transform its co-sell and AWS Marketplace operations. The company automated manual processes, reducing opportunity entry time from 20 minutes to 3...0 seconds. This led to a 6.5x year-over-year growth in total contract value on AWS Marketplace. Referrals sent to AWS increased by 146%, and referrals received from AWS rose by 119%. About 20% of deals closed faster due to improved collaboration and sales enablement.

 

Deepwatch - Computer & Network Security - Medium

Tampa, USA

WorkSpan helped Deepwatch cut average sales cycles by 30 days. Manual effort for sharing leads with AWS cloud partners dropped by 98%. Deal volume with cloud partners doubled. Deepwatch unified its c...o-sell process with WorkSpan, integrating Salesforce CRM and AWS ACE for real-time deal tracking. The team saved half their day, scaled co-sell activities, and became the second-largest ISV pipeline partner with AWS. Deepwatch grew its team and gained exclusive AWS partnership opportunities.

 

Mindtickle - Information Technology And Services - Medium

San Francisco, USA

WorkSpan helped Mindtickle automate co-sell data sharing between Salesforce CRM and AWS ACE. Mindtickle cut manual administrative tasks by 50%. They shared 60% more opportunities with AWS. WorkSpan’s... platform enabled real-time reporting and seamless opportunity syncing. Mindtickle gained more time for customer deals and AWS seller engagement.

EBS_January 2024: Collaborative Excellence - Ecosystem in Action

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Peers used WorkSpan for collaboration and engaging and following up

WorkSpan Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.43/5 ★

Read Reviews (29)
Analytics

4.38/5 ★

Read Reviews (16)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.43/5 ★

Read Reviews (29)
Analytics

4.38/5 ★

Read Reviews (16)

WorkSpan Integrations

WorkSpan integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

?

for WorkSpan

Overall Risk Meter

Low Medium High

Top Failure Risks for WorkSpan

WorkSpan, Inc. News

Product

WorkSpan Launches NOW Assist Agent for ServiceNow CRM

WorkSpan has launched the NOW Assist Agent for ServiceNow CRM, integrating WorkSpan.AI to streamline partner co-sell processes. This innovation eliminates the need for sellers to switch between platforms, enhancing efficiency in managing renewals and low-dollar deals through hyperscaler marketplaces. The MCP Orchestrator supports this integration, ensuring data integrity and seller control, marking a shift towards AI-driven, marketplace-connected selling.

Product

WorkSpan AI Launches on AWS Agent Marketplace to Power Partnerships at Scale

WorkSpan has launched its AI-powered co-sell agent on the AWS Agent Marketplace. This generative AI tool is designed to streamline cloud partnerships, offering automated partner engagement and intelligence directly within CRM systems. It aims to enhance revenue growth by optimizing partner sales processes, reducing manual coordination, and providing actionable insights for sellers. The integration with AWS allows for rapid deployment, enabling companies to leverage AI for scalable and efficient partnership management.

Product

WorkSpan and Work4Flow launch CRM Partner Ecosystem Management

WorkSpan and Work4Flow have launched a new CRM Partner Ecosystem Management application on the ServiceNow Store. This application, WorkSpan.AI, integrates partner intelligence and co-selling capabilities directly into ServiceNow's CRM environment. It offers features like AI-powered seller activation, partner automation, and partner attribution, enhancing CRM-driven partner operations and revenue generation through strategic partnerships.

Product

WorkSpan Launches Generative AI Co-Sell Agent on AWS AI Agent Marketplace - WANE 15

WorkSpan launched its generative AI co-sell agent on the AWS AI Agent Marketplace, enhancing sales workflows with real-time partner intelligence. The AI agent integrates with CRMs like Salesforce, helping sellers identify partners and execute co-sell motions. This launch aims to streamline operations and boost revenue for AWS customers by embedding partner intelligence into sales processes.

WorkSpan, Inc. Profile

Company Name

WorkSpan, Inc.

Company Website

https://www.workspan.com/

HQ Location

950 Tower Ln, Foster City, California US

Employees

51-100

Social

Financials

SERIES B