WideOrbit Overview

WideOrbit revolutionizes media transactions for TV and radio broadcasters, networks, digital publishers, and advertisers. This premium ad management platform enhances the value of media transactions. It simplifies complex sales processes, allowing media companies to efficiently manage cross-channel advertising. WideOrbit's platform supports evolving business needs by integrating digital, TV, and radio operations. A surprising fact is its two-decade-long innovation streak, emphasizing its reliability and industry leadership.

Use Cases

Customers recommend Advertisement, Workflow Management, Media Buying, as the business use cases that they have been most satisfied with while using WideOrbit.

Other use cases:

  • Proposal & Quote Management
  • Competitive Intelligence
  • Training & Onboarding
  • Creative Agency
  • Order Management
  • Generation Of New Leads
  • Campaign Management
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Business Priorities

Increase Sales & Revenue and Establish Thought Leadership are the most popular business priorities that customers and associates have achieved using WideOrbit.

Other priorities:

  • Acquire Customers
  • Improve Efficiency
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Stakeholder Relations
  • Build Brand Awareness
  • Improve Internal Communications
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Consistency
  • Improve ROI
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WideOrbit Use-Cases and Business Priorities: Customer Satisfaction Data

WideOrbit works with different mediums / channels such as Mass Media. and Television.

WideOrbit's features include Dashboard, Recording, and Personalization. and WideOrbit support capabilities include Email Support, Phone Support, Chat Support, etc. also WideOrbit analytics capabilities include Analytics, and Custom Reports.

Reviews

"Working with WideOrbit is like opening a flood of new customers that we never could have accessed before. Thanks to WO Programmatic, we now think of local TV as a must-do." - Jesse Horowitz

WideOrbit, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

WideOrbit's media-focused technology creates value for both buyers and sellers with adaptable software. The needs of changing media businesses are met efficiently.

Popular Business Setting

for WideOrbit

Top Industries

  • Marketing and Advertising
  • Entertainment
  • Media Production

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

WideOrbit is popular in Marketing And Advertising, Entertainment, and Media Production and is widely used by Large Enterprise, Enterprise, and Mid Market.

Comprehensive Insights on WideOrbit Use Cases

Why is WideOrbit the best choice for Workflow Management?

How efficiently Does WideOrbit manage your Media Buying?

How efficiently Does WideOrbit manage your Proposal & Quote Management?

What makes WideOrbit ideal for Competitive Intelligence?

40+ more Business Use Cases

173 buyers and buying teams have used Cuspera to assess how well WideOrbit solved their Cross Channel Advertising needs. Cuspera uses 1357 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
WideOrbit testimonial

Jesse Horowitz

Co-CEO and Co-Founder

Hubble

Working with WideOrbit is like opening a flood of new customers that we never could have accessed before. Thanks to WO Programmatic, we now think of local TV as a must-do. Testimonial By Jesse Horowitz
WideOrbit testimonial

Aaron Trujillo

VP Finance and Business Intelligence

Entravision

WO Analytics helped us correct pricing to maximize inventory value. Testimonial By Aaron Trujillo
WideOrbit testimonial

Cristina Cipolla

VP of Revenue Management

Townsquare

WO Analytics helps me get to the ‘Why’ a lot faster than I could before… It’s cut the time in half at minimum. Testimonial By Cristina Cipolla
CUSTOMERS TESTIMONIALS
WideOrbit testimonial

Jesse Horowitz

Co-CEO and Co-Founder

Hubble

Working with WideOrbit is like opening a flood of new customers that we never could have accessed before. Thanks to WO Programmatic, we now think of local TV as a must-do. Testimonial By Jesse Horowitz
WideOrbit testimonial

Aaron Trujillo

VP Finance and Business Intelligence

Entravision

WO Analytics helped us correct pricing to maximize inventory value. Testimonial By Aaron Trujillo
WideOrbit testimonial

Cristina Cipolla

VP of Revenue Management

Townsquare

WO Analytics helps me get to the ‘Why’ a lot faster than I could before… It’s cut the time in half at minimum. Testimonial By Cristina Cipolla

Case Studies

CASE STUDY Entravision Communications Corporation (NYSE:EVC)

How Entravision Built a Data-Driven Sales Culture

CASE STUDY Bonneville International

How Bonneville Streamlines A/R Collections with WideOrbit

CASE STUDY The University of Florida College of Journalism and Communications

How WO AFR supports Five Radio Stations at the University of Florida

CASE STUDY Hubble

Hubble Boosts Subscriber Growth with Local TV and WO Programmatic

CASE STUDY Townsquare

How Townsquare uses WO Business Intelligence Tools to Grow Revenue

CASE STUDY Large station group

Media Company Turns Research into Revenue with WO Media Sales

Video

A Wider World Starts At WideOrbit

Video Thumbnail

Frequently Asked Questions(FAQ)

for WideOrbit

What is WideOrbit?

WideOrbit is an Advertiser Campaign Management Software. WideOrbit is a cloud-based advertising management platform that connects audiences and advertisements. The company's technology platform is used to streamline workflow for customers in radio, cable, and television and also offers advertising media exchange for an innovative approach to the buying process, increasing demand for broadcasters and efficiency for advertisers, enabling media companies to create value on both sides of media transactions.

WideOrbit provides a robust, end-to-end digital and linear operations platform including traffic, rights management, sales automation, payments, and business intelligence. WO Integrations extends connected workflow outside of the platform to certified, best-of-breed third party systems.

Wide Orbit payment suite helps finance team manage challenges by optimizing order-to-cash process, automating accounts receivable collections and improving cashflow. Enhancements to forecasting modules, including customizable dates for opportunities and forecasting; new calculations for generating weighted forecasting estimates; and shorter loading times. Sales report templates can now be saved globally so users can share formats with others in the organization. Greater flexibility in building rate cards, inducing export of programs from inventory to Excel; sorting by selling books; and filtering by weeks and levels from a Rate Card Excel export. A new Standard Planner Report for campaigns with customizable daypart summary display and output by Total Cost, Total Spots and Average Rate.

What is WideOrbit used for?

WideOrbit is a Cross Channel Advertising Software mainly used by its customers to Increase Sales & Revenue and Establish Thought Leadership by Advertisement, Workflow Management and Media Buying .

What are the top features of WideOrbit?

Dashboard, Recording and Personalization are some of the top features of WideOrbit.

Who uses WideOrbit?

WideOrbit is used by Marketing And Advertising, Entertainment and Media Production among other industries.

What are WideOrbit alternatives?

Taptica, Nexxen, Epom Ad Server and Kintegra Platform are popular alternatives for WideOrbit.

Where is WideOrbit located?

WideOrbit is headquartered at 1160 Battery #300, San Francisco, CA 94111, US.
lightning

Peers used WideOrbit for advertisement and workflow management

WideOrbit Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.47/5 ★

Read Reviews (6)
Analytics

4.46/5 ★

Read Reviews (108)
Custom Reports

4.06/5 ★

Read Reviews (188)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.47/5 ★

Read Reviews (6)
Analytics

4.46/5 ★

Read Reviews (108)
Custom Reports

4.06/5 ★

Read Reviews (188)

Software Failure Risk Guidance

?

for WideOrbit

Overall Risk Meter

Low Medium High

Top Failure Risks for WideOrbit

WideOrbit Inc. News

Efficiency Drives Converged Linear + Digital Revenue

WideOrbit enhances revenue efficiency by integrating linear and digital media, offering tools for streamlined workflows and improved targeting for broadcasters.

Executive

CEO Change At WideOrbit As Susie Hedrick Rises From President. - Insideradio.com

Susie Hedrick has been promoted to CEO of WideOrbit after serving as President.

Executive

WideOrbit Selects Susie Hedrick As New CEO - Barrett Media

WideOrbit has appointed Susie Hedrick as its new CEO, according to Barrett Media.

Executive

Susie Hedrick Ascends to CEO of WideOrbit - Radio Ink

Susie Hedrick has been promoted to CEO of WideOrbit, a company known for its broadcast technology solutions.

WideOrbit Inc. Profile

Company Name

WideOrbit Inc.

Company Website

https://www.wideorbit.com/

HQ Location

1160 Battery #300, San Francisco, CA 94111, US

Employees

501-1000

Social

Financials

SERIES D