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Non-Profit Organization Management Case Studies and Customer Success Stories with Virtuous CRM

Oasis for Orphans - Non Profit Organization Management - Small

USA

Virtuous CRM+ helped Oasis for Orphans automate donor data and save eight hours a week. The nonprofit used segmented, multi-channel... campaigns to win back 17% of lapsed donors. Peer-to-peer fundraising revenue more than doubled, growing from 6% to 14% of annual revenue. End-of-year giving increased by over 62%. The team no longer needed to manually categorize donors, making fundraising more efficient.

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Fleece & Thank You - Non Profit Organization Management - Small

Detroit, USA

Fleece & Thank You used Virtuous CRM to improve donor engagement and data insights. Before Virtuous, they struggled with inadequate... CRMs and poor donor data. Virtuous enabled personalized communication at scale and automated donor journeys. Integration with KindKatch allowed real-time, personalized video messages. They achieved an 85% engagement rate and a 75% donor retention rate. Staff and donors both saw better, more timely communications.

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Food Bank of Iowa - Non Profit Organization Management - Medium

Des Moines, USA

Food Bank of Iowa used Virtuous CRM+ to handle a surge of 20,000 new donors. They cut gift processing time... from 8 hours to 3 hours for 300–350 gifts. Automation and analytics improved donor segmentation and reduced errors. Leadership now gets real-time dashboards. The team expanded engagement across 55 counties with automated outreach.

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Americans United for Life - Non Profit Organization Management - Small

Washington, USA

Americans United for Life switched from Salesforce to Virtuous to improve donor data access. Their team struggled with Salesforce, needing... outside help to manage reports and analytics. With Virtuous, they migrated data six weeks ahead of deadline, gaining easier access and better donor segmentation. Staff now use automation to tag donors and run targeted campaigns. The team feels empowered and has greater trust in their data.

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Akin (formerly Children's Home Society of Washington) - Non Profit Organization Management - Medium

Seattle, USA

Akin used Virtuous CRM+ to migrate two outdated CRMs into one unified donor database. The team automated donor journeys, including... welcome and impact emails, to keep funders engaged. Staff now use personalized dashboards and automated workflows to save time and improve communication. Onboarding new employees is faster thanks to the platform's user-friendly design. Consistent, automated touchpoints have strengthened relationships with funders.

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SPCA Tampa Bay - Non Profit Organization Management - Medium

Tampa, USA

SPCA Tampa Bay used Virtuous CRM+ to centralize donor records and automate stewardship workflows. The team unified donor data, improving... collaboration and visibility across fundraising and sponsorships. Automation reduced manual tracking and ensured consistent donor engagement. Adding Virtuous Raise helped rebuild donation forms and grow recurring giving. SPCA Tampa Bay saw year-over-year growth in recurring donors and stronger internal alignment.

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The Farmlink Project - Non Profit Organization Management - Medium

Virtuous helped The Farmlink Project automate donor stewardship, sending thank-you messages within 24 hours. The nonprofit replaced manual donor data... tasks with automation, freeing staff to focus on building relationships. Real-time alerts and automated donor tagging improved team collaboration and donor retention. Personalized outreach, powered by Virtuous CRM, led to more repeat gifts and stronger donor connections.

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Maine Organic Farmers and Gardeners Association (MOFGA) - Non Profit Organization Management - Medium

Virtuous helped Maine Organic Farmers and Gardeners Association (MOFGA) manage 1,600 volunteers and nearly 20,000 volunteer hours in one year. MOFGA used VOMO... for volunteer management, making sign-ups and check-ins easier. The platform replaced manual, paper-based processes and improved the volunteer experience. MOFGA saw an economic impact of $440,000 from volunteer hours. The integrated Virtuous CRM and RaiseDonors tools helped MOFGA streamline donor and volunteer management.

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World Association of Girl Guides and Girl Scouts (WAGGGS) - Non Profit Organization Management - Large

Virtuous helped the World Association of Girl Guides and Girl Scouts (WAGGGS) modernize their fundraising. Their old system lacked integration... and clear data, making donor management hard. With Virtuous, WAGGGS grew their contact records from 6,000 to over 20,000. They surpassed their 2021 fundraising goal, raising £600,000. The platform enabled better segmentation, automation, and donor relationships.

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Boys & Girls Clubs of the Ocoee Region - Non Profit Organization Management - Medium

Virtuous' responsive fundraising platform helped Boys & Girls Clubs of the Ocoee Region cut 75% of time spent on manual billing tasks. The nonprofit replaced... a complex, outdated CRM with Virtuous, gaining automation, easy reporting, and better data health. Staff now run reports without IT help and use marketing automation for personalized donor outreach. The team improved efficiency and deepened donor relationships with features like duplicate matching and birthday automations.

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Animal Humane Association of New Mexico - Non Profit Organization Management - Medium

Virtuous helped Animal Humane Association of New Mexico automate donor outreach and clean up data. They removed 16,000 duplicate contacts... in three days. The team saved over 10 hours a month by reducing manual work. Monthly donors grew by 20% in just seven months. Staff used Virtuous BI, automation, and onboarding support to focus on animal welfare.

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Ronald McDonald House Charities Wichita - Non Profit Organization Management - Small

Virtuous helped Ronald McDonald House Charities Wichita move from a legacy CRM to a secure, easy-to-use nonprofit CRM. The team unified... data, improved efficiency, and gained actionable insights with Virtuous’ responsive dashboard. They saw an 18.5% increase in year-over-year giving and a 14.5% rise in email open rates. Staff now collaborate better and engage donors with personalized communication. Security and data privacy also improved for the organization.

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Jewish Voice Ministries International - Non Profit Organization Management - Medium

Virtuous helped Jewish Voice Ministries International re-engage lapsed donors using automation and open API integration. JVMI built custom workflows to... connect their systems and automate outreach, saving up to 200 calls per day. The campaign delivered a 684% ROI, with up to 1,000% when including follow-up gifts. JVMI sent 40,500 communications in nine months, boosting donor retention and reducing manual work. The nonprofit CRM enabled fast, data-driven decisions for fundraising.

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Foundation Fighting Blindness - Non Profit Organization Management - Medium

Virtuous Analytics helped Foundation Fighting Blindness clean up 40 years of donor data. They unified all donor engagement in one... CRM platform. Teams now use automated dashboards and scheduled reports for real-time insights. The Query Tool lets staff self-serve data and build custom reports. Personalized donor outreach improved, with alerts for major gifts and tailored engagement. Collaboration increased as all teams access the same donor information.

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Arizona’s Children Association - Non Profit Organization Management - Large

Virtuous helped Arizona’s Children Association automate donor communications and reduce admin time. The nonprofit switched from Blackbaud due to difficult... queries and poor support. Virtuous offered easy gift entry, grant management, and strong automation. Migration was smooth with helpful training and support. The team now uses marketing automation to segment donors and improve retention.

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The Lutheran Home Association - Non Profit Organization Management - Medium

Virtuous helped The Lutheran Home Association improve donor relationships and fundraising efficiency. Their old CRM was slow and hard to... use. Virtuous gave them easy, web-based access to donor data and reports. The dashboard made tracking goals simple. Productivity in the office increased by at least 50%. The team now spends half the time on admin tasks compared to before.

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United Way of Central Illinois - Non Profit Organization Management - Medium

Virtuous CRM helped United Way of Central Illinois recover $15,000 in just 60 days by identifying lapsed donors with advanced reporting. The nonprofit saved... 15-20 hours per week using automation workflows, reducing manual tasks and freeing staff to focus on donor relationships. They cleaned up their database by removing 20,000 non-essential contacts, improving data health and reporting accuracy. Virtuous enabled team collaboration, breaking down silos and boosting fundraising effectiveness.

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Agape International Missions - Non Profit Organization Management - Medium

Virtuous Analytics helped Agape International Missions replace scattered spreadsheets with real-time executive dashboards. The team unified fundraising metrics and used... the Virtuous Benchmark Report to compare performance and set goals. Leadership gained clear visibility into donor retention, recurring giving, and donor growth. The board now has more confidence in the organization's health. Staff quickly adopted the platform with support and training from Virtuous.

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Cleveland Zoological Society - Non Profit Organization Management - Medium

Virtuous CRM helped Cleveland Zoological Society grow its leadership giving circle by 12% in one year. The team saved over... 600 staff hours annually by automating donor management and reporting tasks. Personalized, timely communication improved donor engagement and retention. Real-time dashboards gave staff instant access to key fundraising data. The nonprofit replaced a slow, legacy CRM with Virtuous, enabling stronger donor relationships and more efficient fundraising.

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International Mission Board - Non Profit Organization Management - Large

Virtuous CRM helped International Mission Board gain better insight into donor data and streamline fundraising. Before Virtuous, IMB struggled with... a hard-to-use CRM and limited data access. After switching, team members could easily pull reports, automate donor tracking, and onboard new staff. Automation improved donor engagement and reduced manual work. IMB's feedback led to new features, making Virtuous more user-friendly for nonprofits.

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Muttville Senior Dog Rescue - Non Profit Organization Management - Small

Virtuous CRM helped Muttville Senior Dog Rescue double its donor database in four years. The nonprofit switched from an inflexible,... expensive legacy CRM to Virtuous for better donor management. Integration with DonorSearch gave them wealth data to personalize outreach. Staff now target donors more effectively and build deeper relationships. Virtuous' responsive support and automation features improved fundraising impact.

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Bible League International - Non Profit Organization Management - Large

Virtuous CRM helped Bible League International overhaul their reporting and boost team collaboration. The nonprofit unified its mid-level, major, donor... services, and marketing teams with shared dashboards and easy-to-use reporting tools. Map Filter enabled real-time donor visits, deepening donor relationships. Staff found the platform intuitive, even those wary of technology. Bible League International now looks forward to using Virtuous AI tools for smarter fundraising.

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Brother Bill’s Helping Hand - Non Profit Organization Management - Small

VOMO helped Brother Bill’s Helping Hand cut down on volunteer management admin. Staff now spend less time on calls and... emails. Volunteers can sign up for projects and upload documents online. The team tracks volunteer hours and projects in one place. This lets them focus more on their mission and community involvement. The system makes it easy for volunteers and staff to connect and serve.

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Louisville Rescue Mission - Non Profit Organization Management - Small

Louisville, USA

Virtuous CRM helped Louisville Rescue Mission improve fundraising and donor management. The nonprofit faced challenges measuring impact and managing donor... data. Virtuous simplified back-office tasks and provided better access to data. Staff gained insights to understand supporters and deepen relationships. The platform enabled the team to focus more on their mission and less on administration.

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Josiah White’s - Non Profit Organization Management - Large

Virtuous helped Josiah White’s, a large Indiana nonprofit, move from Raiser’s Edge to a modern nonprofit CRM. The team needed... better donor data tracking and easier user management. Virtuous made it simple to add users, train staff, and personalize donor outreach. The advancement team doubled users from fifteen to thirty. Custom donation pages and event tracking now save time and build trust in their data.

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Americans United for Life - Non Profit Organization Management - Medium

Virtuous CRM helped Americans United for Life move from Salesforce to a more user-friendly donor management system. The team gained... better access to donor data and improved trust in their information. With automation tools, they now tag donors by giving level and run targeted campaigns. Integration with DonorSearch lets them segment donors and grow generosity. The migration finished 6 weeks ahead of deadline, making the transition smooth for staff and donors.

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Koinonia Family Services - Non Profit Organization Management - Medium

Virtuous Momentum helped Koinonia Family Services send 230 personalized donor emails in just 32 minutes, averaging 8. 3 seconds per...email. The AI-powered fundraising platform enabled a 6x faster campaign execution compared to manual methods. Koinonia raised $10,000 in one hour using Virtuous Momentum. The tool preserved authentic communication while boosting efficiency. Fundraisers saved hours, allowing more focus on donor relationships and mission impact.

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Impact Campus Ministries - Non Profit Organization Management - Medium

Virtuous nonprofit CRM helped Impact Campus Ministries grow annual revenue from $1. 6M to $2.7M in two years. The organization...achieved a 68% donor retention rate, 27% higher than the nonprofit average. Automation features let staff thank donors personally and manage tasks more efficiently. Impact Campus Ministries replaced Blackbaud eTapestry to gain actionable data and responsive fundraising tools. Virtuous support made the CRM transition smooth and effective.

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Charlotte Rescue Mission - Non Profit Organization Management - Medium

Virtuous helped Charlotte Rescue Mission fix data issues from using two separate systems. The team switched from Blackbaud’s Raiser’s Edge... NXT to Virtuous for better nonprofit CRM and donor management. AmPhil supported the migration and training, making adoption easier. Automation and marketing features let them send targeted emails and track donor engagement. Now, they have better data transparency and save time with donor self-service tools.

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Rainforest Foundation US - Non Profit Organization Management - Medium

Virtuous CRM helped Rainforest Foundation US fix clunky systems and support rapid growth. The nonprofit switched from outdated tools to... Virtuous for better donor data and streamlined fundraising. The team now tracks donor sources, segments donations, and sees full engagement history. Virtuous releases new features monthly and listens to user needs. RFUS improved processes, cleaned data, and empowered more staff to use the CRM. The platform supports major gift fundraising and recurring giving.

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Heartbeat International - Non Profit Organization Management - Large

Virtuous Analytics helped Heartbeat International cut reporting time from 5 hours to just 10 minutes. The nonprofit replaced manual, line-by-line... reporting with automated, real-time analytics. Leaders now access accurate fundraising and budget data quickly for board meetings. Automation features improved donor follow-up and task tracking for gift officers. Heartbeat International gained faster insights and stronger donor engagement with Virtuous CRM+.

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Operation Mobilization - Non Profit Organization Management - Large

Virtuous helped Operation Mobilization cut costs by replacing their expensive Blackbaud CRM. The new donor management system is easy to... use and saves time for fundraisers. Automation and reporting features let OM track fundraising performance in real time. OM uses Virtuous to test Facebook and Instagram ads and improve donor outreach. The partnership with Virtuous gives OM strong support and better data access.

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A Kid's Place Tampa Bay - Non Profit Organization Management - Medium

Virtuous helped A Kid's Place Tampa Bay improve donor relationships and scale personalized marketing by 30%. The nonprofit replaced inefficient... legacy systems with Virtuous CRM, streamlining email and automation. Email open rates rose from 15-20% to 37%. Staff found the platform easy to use, with customizable dashboards and actionable call lists. The team now builds stronger donor connections and runs more targeted fundraising campaigns.

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Mel Trotter Ministries - Non Profit Organization Management - Medium

Virtuous helped Mel Trotter Ministries replace 18 years of inefficient systems. The nonprofit switched from Blackbaud Raiser’s Edge to Virtuous... CRM. Within two days, automation led to 26 new donors. The team now uses automation for donor engagement and internal tasks. Staff report better data access and improved fundraising processes. Virtuous support and responsive features made the transition smooth and effective.

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The Life You Can Save - Non Profit Organization Management - Small

Virtuous Momentum helped The Life You Can Save raise $75,752 in five months. A first-time major gifts officer used AI-drafted... emails and smart outreach suggestions to reconnect with 380 donors. The platform provided daily outreach plans and personalized messages. Hundreds of dormant donor relationships were revived. The nonprofit spent more time on meaningful donor conversations and less on manual tasks.

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Fleece & Thank You - Non Profit Organization Management - Small

Virtuous CRM helped Fleece & Thank You improve donor engagement and retention. The nonprofit struggled with inadequate CRMs and poor... data insights before switching. With Virtuous and KindKatch, they automated donor journeys and sent personalized video messages. They achieved an 85% engagement rate and a 75% donor retention rate. Staff now use automation, segmentation, and real-time metrics to connect with supporters.

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Denton Freedom House - Non Profit Organization Management - Small

Virtuous CRM helped Denton Freedom House, a faith-based nonprofit, move from a complex, unfriendly system to an easy-to-use fundraising platform. The team now... tracks donor data and fundraising progress with dashboard widgets and automation tools. Migration to Virtuous was smooth and fast, with strong support from the vendor. Automation features like Letters on Demand and donor portals save staff time and improve donor relationships. Denton Freedom House now has better data visibility and is excited to grow with Virtuous.

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Morgan Autism Center - Non Profit Organization Management - Small

Virtuous helped Morgan Autism Center move from using multiple systems to a single nonprofit CRM platform. Before Virtuous, the team... struggled with data spread across eTapestry, Constant Contact, and Greater Giving, making donor management and communication hard. With Virtuous, all donor data, email, and giving records are in one place, making access and analysis easy. The team now sends personalized communications and automates tasks, saving time and improving supporter engagement. Lisa Lemke calls Virtuous a lifesaver for their fundraising and donor management.

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Adult and Teen Challenge - Non Profit Organization Management

Virtuous helps Adult and Teen Challenge automate personalized communication with supporters. The nonprofit uses Virtuous CRM and marketing tools to... save staff time and grow donor engagement. Features like Letters on Demand and Wealth Data support their Christ-centered recovery mission. Staff praise Virtuous for donor-centered design and custom reporting. The platform gives easy access to data for fundraising success.

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UMOM New Day Centers - Non Profit Organization Management - Medium

Virtuous nonprofit CRM helped UMOM New Day Centers cut back office tasks and improve donor management. Their old CRM was... hard to use and slowed event planning. With Virtuous, UMOM used automation to send prompt donor receipts and simplify workflows. Cloud-based access let staff and volunteers update data from anywhere. The team saved time on gift entry and improved donor experiences. UMOM now connects back-office and fieldwork for better fundraising results.

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Downline Ministries - Non Profit Organization Management

Virtuous CRM helps Downline Ministries improve communication with supporters. The nonprofit uses automation, marketing, email, and SMS features to maintain... authentic relationships. Virtuous is designed for nonprofits, making it easy for Downline Ministries to access and use data. Leaders praise the platform for its open data access and custom reporting. This leads to better visibility and insight for their mission-driven work.

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March to the Polls - Non Profit Organization Management - Small

VOMO helped March to the Polls streamline volunteer management. The nonprofit needed to organize opportunities and track volunteer hours. VOMO... gave them a single platform for data, communication, and analytics. Staff saved time by automating volunteer communications. Volunteers now find and join opportunities easily. The platform improved branding and supporter experience.

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Providence Network - Non Profit Organization Management - Medium

Virtuous helped Providence Network move from a legacy CRM to a user-friendly nonprofit CRM. The team improved donor retention and... streamlined fundraising with automation, email marketing, and donor portal features. They reduced admin time with faster query searches and cleaner donor records. Matching gift tools led to a $2,500 donation and more responsive fundraising. Providence Network saw an upward trajectory in fundraising metrics after switching to Virtuous.

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Catholic Extension - Non Profit Organization Management - Medium

Virtuous CRM helped Catholic Extension move from Raiser’s Edge to a cloud-based, cost-effective fundraising platform. The team automated manual tasks,... improved donor segmentation, and gained real-time analytics. Fundraisers across 25 cities now access donor data easily and update records on the go. The new system reduced admin time and improved donor relationships. Virtuous dashboards provide daily revenue forecasts and clear insights, making fundraising more efficient.

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The Freedom Story - Non Profit Organization Management - Small

Virtuous helped The Freedom Story cut administrative time by 50-60%. The nonprofit replaced manual work in Salesforce and Mailchimp with... one platform. Staff now automate donor communications and reporting. Everyone can access donor data and manage relationships. The team saw more donor retention and conversions to monthly giving.

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Hope Media Group - Non Profit Organization Management - Medium

Virtuous CRM helped Hope Media Group save resources and improve donor experiences. The nonprofit unified its teams by consolidating multiple... tools into one platform. Automation and reporting features boosted efficiency and transparency. Donor journeys became more personalized, leading to better engagement. Staff now spend less time on manual tasks and more on high-value work.

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John 3:16 Mission - Non Profit Organization Management - Medium

Virtuous helped John 3:16 Mission clean 3,000 duplicate records using data health tools. The nonprofit now tracks donor metrics and... email engagement with ease. Personalized donor journeys and custom receipts improved donor relationships. John 3:16 Mission brought email marketing and receipting in-house, boosting efficiency and responsiveness. Staff praise Virtuous for open data access and custom reporting.

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Made to Flourish - Non Profit Organization Management - Medium

Virtuous CRM helped Made to Flourish move away from a complex Salesforce setup. The nonprofit needed a system built for... fundraising, not sales. With Virtuous, staff can segment donors, automate emails, and manage data without IT help. Their annual campaign doubled in two years using Virtuous for targeted communication. The platform's user-friendly tools let team members run reports, manage donor journeys, and collaborate across 25 cities. Made to Flourish now engages supporters at scale with personalized outreach.

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Victory Mission - Non Profit Organization Management - Medium

Virtuous CRM helped Victory Mission increase monthly donors by 75%. The nonprofit replaced a basic CRM with Virtuous to centralize... data, automate donor outreach, and improve segmentation. Direct mail spending dropped by 50%, while each dollar spent raised $13. Automation freed staff from manual tasks, letting them focus on building donor relationships. Real-time analytics and reporting gave the team better insight into donor behavior and engagement.

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Hustle Phoenix - Non Profit Organization Management - Small

Phoenix, USA

Hustle Phoenix used Virtuous to improve fundraising visibility and clarity. The nonprofit connected fundraising data to automated marketing. This helped... them plan to double their fundraising. Virtuous gave them access to key data and custom reports. The team now feels more empowered to support their mission.

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One for Israel - Non Profit Organization Management - Medium

Virtuous CRM helped One for Israel migrate from DonorView and Blackbaud Raiser’s Edge to a donor-centric fundraising platform. The team used... automation, donor tracking, and real-time dashboards to improve donor engagement. With Virtuous and FundraiseUp, they increased online giving and streamlined payment options. One for Israel saw a 137% increase in donor lifetime value in one year. The organization won the 2025 Responsive Nonprofit of the Year award for their data-driven fundraising strategy.

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Heidi’s Village - Non Profit Organization Management - Small

Virtuous helped Heidi’s Village grow from under 20 to over 350 donors in one year. The nonprofit used Virtuous CRM... to personalize donor communications and automate workflows. They switched to a digital fundraising strategy after the pandemic canceled in-person events. Features like automation, segmentation, and user-friendly tools made donor engagement easy. Personalized outreach and responsive fundraising drove rapid donor growth and exceeded first-year goals.

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House of Ruth - Non Profit Organization Management - Medium

Virtuous Momentum helped House of Ruth reverse a 20% drop in donations. The team used AI-powered donor recommendations and personalized... outreach to reengage 56 lapsed donors. In three months, they raised $390,000 and saw a 7% increase in individual giving. The platform enabled fast, targeted communication and sparked immediate donor responses. House of Ruth stabilized funding and strengthened donor relationships with Virtuous Momentum.

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Alabama Arise - Non Profit Organization Management - Medium

Virtuous CRM helped Alabama Arise fix donor data problems and improve team access. The nonprofit used automation to send targeted... donor communications and save hours on reporting. Staff now track donor interests and send personalized thank-you notes. This led to deeper donor relationships and increased giving. Alabama Arise can now focus more on strategy and less on admin work.

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Ronald McDonald House Charities in Omaha - Non Profit Organization Management - Medium

Virtuous helped Ronald McDonald House Charities in Omaha boost repeat donor retention to 68%. The nonprofit switched from a costly,... inefficient CRM to Virtuous for better donor management and responsive support. The team saw a 15% increase in average gift amount and improved overall donor retention. Virtuous enabled personalized donor experiences and helped RMHC in Omaha exceed its $120,000 fundraising goal, raising $135,000.

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Saving Moses - Non Profit Organization Management - Medium

Virtuous helped Saving Moses, a global humanitarian nonprofit, improve donor segmentation and communication. They switched to Virtuous CRM and Marketing... Support Network for better data control and targeted messaging. After launch, MSN handled over 2,000 calls, with 51% resulting in donations. The new system streamlined operations and made donor management more efficient. Saving Moses gained clearer insights and scaled their fundraising efforts.

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YWAM Orlando - Non Profit Organization Management - Small

Virtuous CRM helped YWAM Orlando automate donor communications and personalize outreach for 10,000 contacts. Before Virtuous, their small team struggled... with impersonal, mass emails and manual processes. Automation now lets them segment alumni and donors, trigger personalized workflows, and track milestones. Virtuous streamlined fundraising, events, and grants management, making donor engagement easier and more effective. The team calls Virtuous their "sixth member" for managing relationships.

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Skookum Kids - Non Profit Organization Management - Small

Virtuous helped Skookum Kids save time and optimize processes by integrating with MailChimp and Giving Fuel. The nonprofit used automation... and social media insights to deepen donor relationships. The social insights tool paid for itself on the first day by enabling a new fundraiser. Built-in tasks and custom reports made donor management easier and more efficient. Skookum Kids now has quick access to key data and improved supporter engagement.

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Exodus Road - Non Profit Organization Management - Small

Colorado Springs, USA

Exodus Road used Virtuous CRM to improve donor communication and keep supporter data accurate. Their team struggled to send the... right messages at the right time before switching from eTapestry. With Virtuous and Mailchimp integration, updates now flow automatically, saving time and reducing errors. Data migration was fast, and the team was trained in one session. Exodus Road now has better access to data and custom reports for their mission.

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Solo Parent - Non Profit Organization Management - Small

Virtuous CRM helped Solo Parent grow annual giving by 50%, from $1 million to $1. 52 million. The nonprofit unified...50,000 scattered contacts into a single donor database and automated email segmentation, saving up to 30 hours per month. First-to-second gift retention nearly doubled, rising from 15% to 28%. Donor engagement improved, with 60% open rates and 5% click-through rates. Automation and clean data enabled personalized communication and measurable growth.

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Unbound Now - Non Profit Organization Management - Medium

Virtuous CRM helped Unbound Now unify its teams and boost productivity. The nonprofit replaced siloed systems with a single platform... for CRM, email marketing, and volunteer management. Centralized data improved collaboration and decision-making. Automated workflows sped up donor response times and task management. Unbound Now now delivers more personalized donor experiences and builds stronger relationships.

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Atlas Free - Non Profit Organization Management - Medium

Virtuous CRM helped Atlas Free automate 40% of routine tasks. The nonprofit now spends 30% less time on reporting and... analysis. Atlas Free improved donor retention with better automation and segmentation. The GoFundMe Pro integration gave 500 recurring donors more control. Virtuous reporting tools enabled faster, data-driven decisions. Atlas Free now builds deeper donor relationships and supports rapid growth.

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Norwescap - Non Profit Organization Management - Medium

Virtuous helped Norwescap re-engage lapsed donors using responsive fundraising tools. The nonprofit built a personalized donor journey and improved donor... communications with automation, email, and CRM features. Norwescap now tracks campaigns and donor behavior in one place, increasing trust in their fundraising data. Multichannel marketing and analytics let them reach more supporters and plan strategically. The team uses SMS, social insights, and volunteer management to deepen donor relationships.

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OneHope - Non Profit Organization Management - Large

Virtuous CRM helped OneHope, a leading nonprofit, move away from a legacy donor management system that slowed growth. Staff gained real-time... access to donor data, improving communication and reducing response times. The platform cut data entry and receipting costs, letting staff enter notes directly and avoid duplicate work. OneHope now sends more personal messages, increasing donor loyalty and engagement. Integration with tools like iDonate supports online fundraising and transparent impact reporting.

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Zoweh - Non Profit Organization Management - Small

Virtuous helped Zoweh increase recurring donors by 5-10%. Zoweh switched from CiviCRM to Virtuous for better automation, donor management, and... integrated email marketing. Automation workflows saved time and improved supporter engagement. The new CRM gave Zoweh more flexibility, reliability, and strong customer support. Zoweh won the Innovation Ally Award for their partnership with Virtuous.

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Heidi's Village - Non Profit Organization Management - Small

Phoenix, USA

Heidi's Village used Virtuous to pivot to digital fundraising after their launch event was canceled by the pandemic. Starting with just... 20 donors, they focused on personalized donor engagement using automation and workflows in Virtuous. They sent handwritten thank you notes and used targeted digital campaigns to attract new supporters. In their first year, they gained over 350 donors. Virtuous helped them track donor data, automate tasks, and build strong relationships.

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Norwescap - Non Profit Organization Management - Medium

Phillipsburg, USA

Virtuous helped Norwescap re-engage lapsed donors using responsive fundraising tools. Norwescap built a donor journey with segmentation and personalized messaging... for their year-end campaign. Many lapsed donors gave again after targeted outreach. The team used multichannel marketing, including email, direct mail, and QR codes, to reach supporters. Virtuous enabled better tracking, reporting, and strategic planning for fundraising efforts. Norwescap now leverages automation, SMS, and social insights to deepen donor relationships.

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Catholic Extension - Non Profit Organization Management - Medium

Chicago, USA

Virtuous helped Catholic Extension move from Raiser’s Edge to a cloud-based CRM. The team gained real-time access to donor data... and improved reporting. Automation features reduced manual tasks and let staff focus on donor relationships. The new system made it easier to segment donors and track annual giving. Catholic Extension now works more efficiently and can see key fundraising metrics daily.

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Downline Ministries - Non Profit Organization Management - Small

Memphis, USA

Downline Ministries used Virtuous CRM to improve communication with supporters. The nonprofit needed a system designed for their unique needs.... Virtuous provided automation, marketing, and email tools. The platform helped Downline Ministries gain better visibility and insight into donor relationships. Leaders say Virtuous feels relevant and gives them the data they need. This led to more authentic connections with their community.

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Saving Moses - Non Profit Organization Management - Small

USA

Virtuous helped Saving Moses, a global humanitarian nonprofit, improve donor segmentation and communication. The organization switched to Virtuous CRM and... Marketing Support Network to better manage donor data and streamline operations. After the transition, MSN handled over 2,000 calls, with 51% resulting in donations. The new system enabled targeted outreach and efficient donor management. Saving Moses gained clearer insights and scaled their fundraising efforts.

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Brother Bill’s Helping Hand - Non Profit Organization Management - Small

Dallas, USA

Brother Bill’s Helping Hand used Virtuous and VOMO to improve volunteer management. Before, staff spent too much time on calls... and emails to schedule volunteers. Now, volunteers can see all projects and sign up online. Staff track hours and projects in one place. This saves time and lets staff focus on their mission. Volunteers also find it easier to join and help the community.

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March to the Polls - Non Profit Organization Management - Small

USA

VOMO helped March to the Polls manage volunteers nationwide. Before VOMO, staff spent too much time on manual tasks. Now,... all volunteer data is in one place. Volunteers can see and sign up for opportunities easily. Staff use automated messages to save time. The platform keeps the group’s branding strong and clear.

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Atlas Free - Non Profit Organization Management - Small

Seattle, USA

Atlas Free used Virtuous to automate 40% of routine tasks. The nonprofit switched from manual processes to a CRM with... strong automation and reporting. Monthly donor retention increased after donors gained more control over their giving. The team now spends 30% less time on reporting and analysis. Virtuous also enabled better donor segmentation and personalized outreach.

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Maine Organic Farmers and Gardeners Association (MOFGA) - Non Profit Organization Management - Small

Unity, USA

Virtuous helped Maine Organic Farmers and Gardeners Association (MOFGA) manage over 1,600 volunteers for their annual fair. Before Virtuous, MOFGA... used manual, paper-based processes that made volunteer and donor management difficult. With VOMO and Virtuous CRM, MOFGA created custom landing pages, streamlined volunteer sign-ups, and integrated donor data. In the first year, they recorded nearly 20,000 volunteer hours, valued at $440,000. The new system reduced staff workload and improved communication with volunteers and donors.

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Cleveland Zoological Society - Non Profit Organization Management - Large

Cleveland, USA

Virtuous CRM helped Cleveland Zoological Society grow its leadership giving circle by 12% in one year. The team saved over... 600 staff hours annually by automating donor management and reporting tasks. Staff now access real-time dashboards and send personalized messages to donors at the right time. Automation improved donor engagement and enabled more meaningful relationships. The organization gained $100,000 in new revenue and 78 new major donors without increasing staff workload.

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OneHope - Non Profit Organization Management - Large

Pompano Beach, USA

OneHope switched from a legacy donor management system to Virtuous CRM. Their old system made data entry slow and blocked... staff from seeing donor data. With Virtuous, all staff got real-time access to donor insights. This helped OneHope send more personal messages and cut down on training time. They also reduced the time and cost of data entry and receipting. Now, OneHope can connect donors to their impact faster and grow generosity.

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Arizona's Children Association - Non Profit Organization Management - Medium

Phoenix, USA

Arizona's Children Association switched from Blackbaud to Virtuous to solve issues with data management and donor communications. The team needed... easier gift entry, better grant management, and strong automation to support a small staff. Virtuous provided automation, marketing tools, and responsive fundraising features. Migration was smooth, with strong support and training. The nonprofit now uses automation to segment donors and improve retention.

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Jewish Voice Ministries International - Non Profit Organization Management - Medium

Phoenix, USA

Virtuous helped Jewish Voice Ministries International re-engage lapsed donors using open API integration and automation. JVMI built custom workflows to... connect their systems and automate outreach. The team sent over 40,500 communications in nine months. This automation saved hundreds of manual calls and emails. JVMI achieved a 684% ROI from their donor reactivation campaign.

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Operation Mobilization - Non Profit Organization Management - Large

Tyrone, USA

Virtuous helped Operation Mobilization replace their costly, complex Blackbaud CRM with a more affordable, user-friendly donor management system. The new platform... made it easier for fundraisers to learn and use, improving their daily work. Real-time analytics and marketing automation features allowed OM to plan fundraising and engage donors more effectively. Virtuous’ strong customer support and partnership mindset stood out. OM now saves money and has better tools to grow their donor base.

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Mel Trotter Ministries - Non Profit Organization Management - Medium

Grand Rapids, USA

Virtuous helped Mel Trotter Ministries replace 18 years of inefficient systems. The nonprofit struggled with Blackbaud Raiser’s Edge, facing poor... usability and siloed data. Virtuous delivered a smooth migration, automation, and unified donor data. On day two, an automated workflow brought in 26 new donors. The team now uses automation for donor engagement and internal tasks. Staff report better access to actionable data and improved fundraising results.

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Unbound Now - Non Profit Organization Management - Small

USA

Virtuous helped Unbound Now unify its branches and centralize donor data. The nonprofit replaced siloed systems with an integrated CRM,... boosting team productivity and collaboration. Automated workflows improved internal task management and donor response times. Staff now use analytics and dashboards for better decision-making. Personalized donor journeys and marketing automation deepened donor relationships.

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The Freedom Story - Non Profit Organization Management - Small

Thailand

The Freedom Story used Virtuous to cut admin time by 50-60%. Before, they managed donor data across Excel, Salesforce, and... Mailchimp, which was slow and manual. Virtuous gave them one place for all donor info and automated reports. Now, anyone on the team can access data and run reports fast. Automation helps them send emails and track donor journeys. They saw more donor retention and conversions to monthly giving.

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Providence Network - Non Profit Organization Management - Small

Denver, USA

Providence Network used Virtuous to improve fundraising and donor retention. They switched from a legacy system to Virtuous for better... integration and user-friendliness. The team now sends targeted emails, tracks donations, and manages donor data more easily. Virtuous helped them reduce admin time with streamlined queries and real-time updates. Matching gifts increased, including a $2,500 donation prompted by new email features. The platform supports their growth and upward fundraising trajectory.

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Education Case Studies and Customer Success Stories with Virtuous CRM

University of Wisconsin-Eau Claire - Education - Medium

Eau Claire, USA

Virtuous Momentum helped the University of Wisconsin-Eau Claire send about 2,000 personalized donor emails in four months. The platform let... staff draft hundreds of individualized emails in just a few hours. Mobile contact reports replaced weeks of manual work, speeding up donor record updates. Smart alerts and reminders helped manage a 230-person donor portfolio. The AI matched the writing style of the development officer, making outreach feel personal. Staff saved hours each week and improved donor engagement.

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Metropolitan State University of Denver (MSU Denver) - Education - Large

Virtuous Momentum helped MSU Denver double their donor portfolio from 250 to 500 while keeping outreach personal. The AI-powered platform... enabled a single gift officer to send personalized emails, achieving a 60% response rate on birthday messages. MSU Denver used Virtuous Momentum for daily outreach plans, thank-you notes, and impact updates. The tool improved cross-team collaboration and saved time, letting staff focus on donor relationships. Leadership saw increased donor engagement and more efficient fundraising.

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College of the Ozarks - Education - Medium

Virtuous CRM helped College of the Ozarks log 1,500 dashboard views to drive personalized donor outreach. Jeff Schneider used real-time... data and digital engagement metrics to improve fundraising strategies. The team tracked retention, average gift, and donor lifetime value. This data-driven approach led to more personal, timely donor touchpoints. Virtuous named Jeff Schneider the 2025 Responsive Fundraiser of the Year for these efforts.

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Washington International School - Education - Medium

Virtuous helped Washington International School boost auction engagement by 833%. The school saw a 40% increase in Giving Days donations.... Automation saved the team 600 hours a year. Virtuous unified donor data and improved fundraising campaigns. Staff built stronger donor relationships with less manual work.

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North Central University - Education - Large

Virtuous CRM helped North Central University save 520 staff hours each year by automating donor management and marketing. The university used... features like merge tags and marketing automation to personalize donor communications. This led to a 12.1% increase in year-over-year giving. Staff now spend more time building donor relationships and less on manual tasks. Centralized data and seamless integrations improved donor insights and engagement.

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African Bible Colleges - Education - Medium

Virtuous CRM helped African Bible Colleges raise $6. 1 million in a capital campaign. The nonprofit used Virtuous' fundraising platform...to expand online learning, build new facilities, and increase scholarships. Trey Porter, Director of Development, praised Virtuous for its user-friendly interface and automated donor communications. The platform streamlined donation tracking and improved stewardship. Virtuous' constant updates and holistic features supported ABC's growth and donor engagement.

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Moravian University - Education - Medium

Virtuous CRM helped Moravian University cut reporting time from hours to minutes. The university automated donor outreach and improved alumni... engagement. Staff now access reports easily and make faster decisions. Virtuous BI gives the team new insights and supports other departments. Personalized communications with alumni are now possible. The university uses data to drive better fundraising results.

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Radford University - Education - Large

Virtuous Momentum helped Radford University cut Giving Day outreach from 12 hours to 2. The university managed personal engagement with... over 800 young alumni using AI-drafted emails and automation. They sent 2,700 emails, drove 2,700 actions, and secured 24 gifts from 15 donors, including 3 first-time donors. The platform enabled timely follow-ups and improved donor relationships. Radford University raised over $1,000 and received nearly 500 alumni life updates.

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Logos Academy - Education - Small

Virtuous CRM gave Logos Academy cloud-based access to fundraising data for all staff. The old system limited access and was... hard to use, risking data loss. With Virtuous, the team can use mobile apps to view donor info and add notes anywhere. The platform is easy to learn and lets staff track custom data. Dedicated customer support helped Logos Academy meet their unique needs.

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Logos Academy - Education - Small

York, USA

Virtuous helped Logos Academy move from a limited, office-bound CRM to a cloud-based platform. The new system gave the whole... team access to key fundraising data anywhere, anytime. Staff can now use mobile apps to view donor insights and log notes on the go. The easy interface lets even non-technical staff use advanced features. Dedicated customer support and custom reporting tools improved donor management. Logos Academy now tracks and grows generosity with less risk and more efficiency.

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Hospital & Health Care Case Studies and Customer Success Stories with Virtuous CRM

 

Northern Nevada HOPES - Hospital & Health Care - Medium

Reno, USA

Northern Nevada HOPES used Virtuous CRM+ to raise $36 million in two years for a capital campaign. The team moved... from Excel and an outdated database to a unified platform. They tracked every major gift from prospect to close using gift ask pipeline and moves management features. The new system helped them build a 43,000 sq. ft. clinic and expand services. Team collaboration improved, and donor relationships became more intentional.

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Harrison Memorial Hospital Foundation - Hospital & Health Care - Medium

Virtuous CRM helped Harrison Memorial Hospital Foundation unify donor data and streamline fundraising. The foundation replaced outdated, scattered systems with... a single platform, improving donor engagement and giving. Staff now track email open rates and donor interactions easily. Onboarding support from Virtuous reduced manual work and stress. The team personalizes outreach and builds stronger donor relationships with real-time insights.

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West Cancer Foundation - Hospital & Health Care - Medium

Virtuous CRM helped West Cancer Foundation automate donor data and fundraising with native GoFundMe Pro integration. Manual processes and reporting... bottlenecks were replaced by seamless data flow and user-friendly reporting tools. The team now segments donors, personalizes outreach, and tracks campaign results more easily. Email marketing and grant management features support ongoing growth. Peer-to-peer fundraising and donor stewardship have improved with better insights and communication.

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Arkansas Children’s - Hospital & Health Care - Large

Virtuous CRM gave Arkansas Children’s a 360-degree view of donors, boosting donor loyalty and engagement. The nonprofit replaced outdated CRM... tools, saving time and streamlining fundraising processes. Teams now access real-time data, improving collaboration and reducing manual work. Arkansas Children’s expects substantial ROI and won the 2025 Automator Award for using 79 automated workflows to drive efficiency.

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Lahai Health - Hospital & Health Care - Small

Virtuous CRM helped Lahai Health improve donor management and team efficiency. The platform's user-friendly design made onboarding easy and reduced... administrative workload. Lahai Health saw a 38% increase in annual revenue and grew major donors from four to a dozen in four years. Integrated email and website tracking enabled better donor personalization and care. The team now saves time and delivers more targeted fundraising communications.

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Alive - Hospital & Health Care - Medium

Virtuous CRM+ helped Alive save 8–12 hours each week by automating donor stewardship, reporting, and online gift processing. Alive used Virtuous... to unify data, automate workflows, and deliver personalized, timely support to grieving families. The team reduced manual data entry, improved online giving, and empowered staff with easy reporting and dashboards. Alive now provides better donor experiences with less effort, using automation and modern payment options.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with Virtuous CRM

Jewish Social Service Agency (JSSA) - Health, Wellness And Fitness - Medium

Virtuous CRM helped Jewish Social Service Agency (JSSA) move from Salesforce to a responsive nonprofit CRM. JSSA needed better donor... data visibility and easier access for fundraisers. Virtuous enabled JSSA to consolidate data from multiple systems, improving data integrity and accessibility. The platform's email and automation tools streamlined donor communications and reporting. JSSA now benefits from a holistic fundraising platform designed for nonprofits.

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