Verisk Marketing Solutions Overview

Verisk Marketing Solutions delivers a unique edge in lead generation with its real-time consumer insights. This product empowers businesses to acquire, retain, and cross-sell by personalizing marketing interactions. The standout feature is its identity graph, offering a comprehensive and accurate view of U.S. consumers and households. This tool enhances the value of existing data sets, enabling companies to innovate and deliver tailored solutions. A surprising detail is its ability to solve the mystery of consumer behavior with precise insights into who, what, and when, making it a valuable asset for future-proofing omnichannel personalization strategies.

Use Cases

Customers recommend Sending & Publishing Communications, Proposal & Quote Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Verisk Marketing Solutions.

Other use cases:

  • Engaging And Following Up
  • Competitive Intelligence
  • Relationship Management
  • Lead Management
  • Advertisement
  • Content Publishing
  • Cross Selling
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Verisk Marketing Solutions.

Other priorities:

  • Establish Thought Leadership
  • Improve Efficiency
  • Improve Visibility
  • Launch New Products
  • Improve Brand Engagement
  • Increase Sales & Revenue
See all business priorities See less business priorities

Verisk Marketing Solutions Use-Cases and Business Priorities: Customer Satisfaction Data

Verisk Marketing Solutions works with different mediums / channels such as Phone Calls. Promotions. and Mobile.

Verisk Marketing Solutions's features include Personalization. and Verisk Marketing Solutions support capabilities include 24/7 Support, AI Powered, Phone Support, etc. also Verisk Marketing Solutions analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Agents are significantly more productive if they can pick up the phone and the person on the other line wants a quote...." Peer review by Aaron Broome, VP Business Development, Customer Solutions Group

Verisk Marketing Solutions, belong to a category of solutions that help Lead Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Jornaya-activate is used to leverage real-time consumer insights for personalized marketing. Consumer behavior and identity are protected for TCPA compliance.

Popular Business Setting

for Verisk Marketing Solutions

Top Industries

  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business

Verisk Marketing Solutions is popular in Marketing And Advertising, and is widely used by Mid Market, and Small Business,

Comprehensive Insights on Verisk Marketing Solutions Use Cases

How can Verisk Marketing Solutions enhance your Sending & Publishing Communications process?

How does Verisk Marketing Solutions address your Proposal & Quote Management Challenges?

Why is Verisk Marketing Solutions the best choice for Generation Of New Leads?

What benefits does Verisk Marketing Solutions offer for Engaging And Following Up?

How efficiently Does Verisk Marketing Solutions manage your Competitive Intelligence?

11 buyers and buying teams have used Cuspera to assess how well Verisk Marketing Solutions solved their Lead Generation needs. Cuspera uses 228 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Lead Generation needs.

Case Studies

Insurance

CASE STUDY Primary insurance carriers and reinsurers

Whitespace helped primary insurance carriers and reinsurers improve underwriting efficiency and accuracy. The solution streamlined workflows and reduced manual processes. Carriers and reinsurers saw ...faster decision-making. Whitespace increased accuracy in risk assessment. The platform made underwriting more efficient for large insurance organizations.

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What is Jornaya Activate?

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Peers used Verisk Marketing Solutions for sending & publishing communications and proposal & quote management

Verisk Marketing Solutions Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (4)
Analytics

4.54/5 ★

Read Reviews (31)
Custom Reports

3.99/5 ★

Read Reviews (12)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (4)
Analytics

4.54/5 ★

Read Reviews (31)
Custom Reports

3.99/5 ★

Read Reviews (12)

Software Failure Risk Guidance

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for Verisk Marketing Solutions

Overall Risk Meter

Low Medium High

Top Failure Risks for Verisk Marketing Solutions

Verisk Marketing Solutions News

Product

Verisk Launches New Underwriting Solution to More Quickly Assess Rebuild Valuefor Commercial Properties in the U.K.

Verisk has launched "Commercial Rebuild," an underwriting solution for the U.K. market, designed to accurately assess the rebuild value of small- to mid-market commercial properties. This tool uses Verisk's unique property data and technology to provide precise reinstatement costs, addressing underinsurance issues without the need for site visits. The solution offers real-time API access and a web-based portal, enhancing efficiency and accuracy for insurers, brokers, and MGAs.

Product

Verisk launches XactAI to streamline property claims processing

Verisk has launched XactAI, an AI-driven suite integrated into its Xactware platform, to enhance property claims processing. The tools automate tasks like summarizing claims, organizing documents, and supporting workflows, aiming to improve efficiency and accuracy in claims handling. XactAI operates on a secure, cloud-native infrastructure, ensuring compliance and data security.

Executive

Verisk Names Saurabh Khemka President of Underwriting Solutions

Verisk has appointed Saurabh Khemka as the president of Underwriting Solutions, effective immediately. Khemka, who has been with Verisk for over 12 years, will oversee the Underwriting Solutions business, focusing on digitalizing and automating underwriting processes. Doug Caccese, the co-president, will transition to a strategic advisor role before leaving in January 2026.

Product

Verisk Launches Generative AI Commercial Underwriting Assistant to Revolutionize Risk Assessment and Underwriting Efficiency

Verisk Launches Generative AI Commercial Underwriting Assistant to Revolutionize Risk Assessment and Underwriting Efficiency

Verisk Marketing Solutions Profile

Company Name

Verisk Marketing Solutions

HQ Location

Jersey City, NJ

Employees

51-100

Social

Financials

SERIES B