About Upfluence

Upfluence is a Social Media Marketing Software. Upfluence is a cloud-based influencer search and management solution designed for agencies of all sizes. It offers influencer marketing, affiliation management and performance-tracking functionalities within a suite.

Upfluence analyzes data from different social media platforms to suggest popular keywords, influencers, and expected monetary value (EMV) calculations. Features include profile comparisons, historical engagements, real-time statistics, task scheduling, personalized emails, and more. The solution allows businesses to connect with global audiences via automated invoicing, influencer data collection, payments, procurement and tax calculations. Campaign management functionality lets marketers manage multiple concurrent campaigns, budgets, approvals, agreements and payments.

Upfluence comes with an analytics module, which assists organizations with performance monitoring, click-through tracking and traffic analysis. Real-time statistics provide insights into earned media value, impressions, media engagement, and audience reach of posts. The platform supports various social platforms including Facebook, Twitter, Instagram, Twitch, Pinterest, and YouTube.

Cuspera Reviews

Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well Upfluence solves your Influencer Marketing needs.

Business Priorities

Improve ROI and Build Brand Awareness are the most popular business priorities peers achieved using Upfluence.

Other priorities:

  • Improve Brand Engagement
  • Acquire Customers
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Grow Market Share
  • Launch New Products
  • Establish Thought Leadership
  • Improve Visibility
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Influencer Marketing , Campaign Management , Engagement Management , as the business use cases that they have been most satisfied while using Upfluence.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Influencer Marketing

4.89/5

Read Reviews (79)

"...Upfluence is a very useful tool for managing our client s influencer marketing campaigns...." Peer review by Pierre-Yves S, Co-gérant / Faiseur de vidéos
Campaign Management with E-Mail

4.88/5

Read Reviews (76)

"...Features: influencers identification based on multiple criterias such as keywords, geolocation, engagement rates, demographics & more - influencers management and lists - campaigns management - emailing campaigns - reporting...." Peer review
campaign analytics

4.76/5

Read Reviews (13)

campaign monitoring

4.62/5

Read Reviews (8)

Engagement Management with Social Media and E-Mail

4.49/5

Read Reviews (43)

"...The platform is very easy to use, and we had a wonderful follow-up from the software team...." Peer review by Alexis M., Communication Expert, Education
engaging and following up

4.48/5

Read Reviews (42)

PEER EXPERIENCES
Influencer Marketing

4.89/5

Read Reviews (79)

"...Upfluence is a very useful tool for managing our client s influencer marketing campaigns...." Peer review by Pierre-Yves S, Co-gérant / Faiseur de vidéos
Campaign Management with E-Mail

4.88/5

Read Reviews (76)

"...Features: influencers identification based on multiple criterias such as keywords, geolocation, engagement rates, demographics & more - influencers management and lists - campaigns management - emailing campaigns - reporting...." Peer review
campaign analytics

4.88/5

Read Reviews (13)

campaign monitoring

4.88/5

Read Reviews (8)

Engagement Management with Social Media and E-Mail

4.49/5

Read Reviews (43)

"...The platform is very easy to use, and we had a wonderful follow-up from the software team...." Peer review by Alexis M., Communication Expert, Education
engaging and following up

4.49/5

Read Reviews (42)

32+ more Business Use Cases

Our AI advisor, Wyz, harnessed 733 insights from peers and experts to help you assess how these Upfluence use cases fit your Influencer Marketing needs.

Popular Business Setting

for Upfluence

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Internet

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Peers used Upfluence to Improve ROI and Build brand awareness

Peer and Expert Opinion on Features

for Upfluence

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Calculator

4.37/5

Read Reviews (17)
Personalization

3.69/5

Read Reviews (14)
SEM

4.59/5

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Calculator

4.37/5

Read Reviews (17)
Personalization

3.69/5

Read Reviews (14)
SEM

4.59/5

Read Reviews (7)

IT and Other Capabilities

for Upfluence

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.64/5

Read Reviews (40)
Data Export

2.90/5

Read Reviews (9)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.64/5

Read Reviews (40)
Data Export

2.90/5

Read Reviews (9)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.08/5

Read Reviews (35)
Email Support

3.80/5

Read Reviews (4)
Chat Support

3.63/5

Read Reviews (1)
Phone Support

3.42/5

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.08/5

Read Reviews (35)
Email Support

3.80/5

Read Reviews (4)
Chat Support

3.63/5

Read Reviews (1)
Phone Support

3.42/5

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (10)
Analytics

4.45/5

Read Reviews (40)
Custom Reports

4.38/5

Read Reviews (95)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.02/5

Read Reviews (10)
Analytics

4.45/5

Read Reviews (40)
Custom Reports

4.38/5

Read Reviews (95)

Failure Risk Guidance Security Report

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for Upfluence

Overall Risk Meter

Low Medium High

Top Failure Risks for Upfluence

Vendor Profile Details

Company Name

Upfluence

Company Website

https://www.upfluence.com/

HQ Location

381 Broadway, New York, 10013, US

Employees

51-100

Social

Financials

Series A