Singular Overview
Singular empowers top marketers at companies like Lyft and LinkedIn to unify marketing data and apply precise attribution. This platform offers a comprehensive view of marketing performance, enabling businesses to uncover insights that drive growth. Singular's end-to-end analytics and attribution tools provide smarter ROI insights, allowing for faster decision-making and strategic adjustments. This capability is crucial for businesses aiming to optimize their mobile marketing efforts and achieve measurable growth. By integrating data from multiple sources, Singular ensures marketers have access to accurate, real-time performance metrics, enhancing their ability to make informed decisions and achieve superior marketing outcomes.
Use Cases
Customers recommend Advertisement, Campaign Management, Social Media Analytics, as the business use cases that they have been most satisfied with while using Singular.
Business Priorities
Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Singular.
Singular Use-Cases and Business Priorities: Customer Satisfaction Data
Singular works with different mediums / channels such as Mobile.
Singular's features include Dashboard, Calculator, Gamification, etc. and Singular support capabilities include Chat Support, Phone Support, Email Support, etc. also Singular analytics capabilities include Analytics, and Custom Reports.
Reviews
"One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singula...r is helping me solve for that." - Rachel Chanco
Peer review evidence (same sources as the product rating summary)
"...Whichever the case, advertising revenue is increasingly important to mobile publishers especially if you re publishing hyper-casual games...." Advertising (Ad) Revenue Monetization Analytics for Mobile Apps
"...Whichever your favorite attribution model for user acquisition mobile app marketing campaigns, you can use a variety of attribution models with Singular, either supported directly in the Singular interface, or achieved with an integration with a multi-touch attribution vendor, or built in-house in your BI and analytics systems...." Mobile App Attribution & Conversion Tracking for Advertising
"...Or in 15 different dashboards and reports and analytics tools...." Data Integration Software Tool & Techniques to Integrate Data
Singular, OWOX, Attentive, Alpha Anywhere, Broadstreet, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Singular is used by top marketers at companies like Lyft and Microsoft to unify marketing data and apply attribution. Performance insights are exposed to drive growth.
Popular Business Setting
for Singular
Top Industries
- Marketing and Advertising
- Information Technology and Services
- Internet
Popular in
- Mid Market
- Small Business
- Enterprise
Singular is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Mid Market, Small Business, and Enterprise.
Singular Customer wins, Customer success stories, Case studies
What Are the key features of Singular for Advertisement?
Why is Singular the best choice for Campaign Management?
What Are the key features of Singular for Engagement Management?
How does Singular address your Sending & Publishing Communications Challenges?
11 buyers and buying teams have used Cuspera to assess how well Singular solved their Mobile Marketing needs. Cuspera uses 1845 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singular is helping me solve for that. Testimonial By Rachel Chanco |
|
As an on-demand food platform with unique geographic markets, it’s critical for us to be able to break out our views by different cities and custom market definitions. Previously, we’d spend many hours each week manually breaking out reporting. With Singular, we’ve automated this process fully and ...are able to create completely custom reports that meet our specific analytical needs. |
|
With Singular, we can collect every data point from every partner and measure results in a multitude of ways — by platform, partner, creative. There are always useful things to be learned about your business that can help you grow. Testimonial By Patrick Witham |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Rachel Chanco Director of Digital Marketing & Mobile Growth Personal Captial |
One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singular is helping me solve for that. Testimonial By Rachel Chanco |
|
Andy Wells Head of Customer Acquisition DoorDash |
As an on-demand food platform with unique geographic markets, it’s critical for us to be able to break out our views by different cities and custom market definitions. Previously, we’d spend many hours each week manually breaking out reporting. With Singular, we’ve automated this process fully and ...are able to create completely custom reports that meet our specific analytical needs. |
|
Patrick Witham Director of User Acquisition Postmates |
With Singular, we can collect every data point from every partner and measure results in a multitude of ways — by platform, partner, creative. There are always useful things to be learned about your business that can help you grow. Testimonial By Patrick Witham |
Beat - Transportation/Trucking/Railroad - Large
TutoTOONS - Entertainment - Medium
Your first million users: Rocking the cold start with Hannah Parvaz
Frequently Asked Questions(FAQ)
for Singular
What is Singular?
Singular is a marketing analytics and metric analysis tool that empower businesses to drive growth with unified marketing data, intelligent insights, and automation. It helps to grow market share, improve ROI and increase customer lifetime value.
It supports access to accurate and actionable cross-platform analytics instantly for better optimizations and transforms siloed marketing data into insights automatically. It also helps in tracking and measuring the path to conversion across channels with fraud detection and preventive methods
Some of its features include a Performance analytics dashboard, creative analytics dashboard, automated alerts, custom dimensions, custom metrics, export API and so on.
What is Singular used for?
What are the top features of Singular?
Who uses Singular?
What are Singular alternatives?
Where is Singular located?
Peers used Singular for advertisement and campaign management
Singular Competitors
Singular Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (5) |
| Analytics | Read Reviews (340) |
| Custom Reports | Read Reviews (315) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (5) |
| Analytics | Read Reviews (340) |
| Custom Reports | Read Reviews (315) |
Software Failure Risk Guidance
?for Singular
Overall Risk Meter
Top Failure Risks for Singular
Singular News
Singular + ChatGPT: first MMP to connect ChatGPT to all your marketing data
Singular has launched the first Model Context Protocol (MCP) integration with ChatGPT, enabling marketers to access marketing data through natural language. This integration allows app developers to gain insights into campaign performance, ROI, and ad effectiveness without technical expertise. The MCP ensures secure and auditable data access, enhancing marketing intelligence and agility for users.
AI-enabled marketing: what marketers are asking Singular via our Claude MCP integration
Singular has integrated its data and insights with Claude, an AI model, to enable marketers to use natural language queries for campaign insights. This integration allows marketers to analyze performance, track ROI, and gain insights quickly. The AI-enabled marketing tool supports queries in multiple languages, enhancing accessibility and usability for marketers worldwide.
Advanced Mobile Measurement is re-enabled: Singular now supports Metas AMM for both iOS and Android
Singular has re-enabled support for Metas Advanced Mobile Measurement (AMM) on both iOS and Android platforms. This update allows marketers to access granular campaign data from Meta, enhancing mobile attribution and marketing analytics capabilities. The integration benefits advertisers seeking deeper insights into user acquisition and campaign performance across Metas ecosystem.
Talk to your data: Singular launches instant AI-powered insights with top LLMs, starting with Claude
Singular has launched instant AI-powered marketing insights by integrating leading large language models, starting with Claude. This new feature enables marketers to interact directly with their data, generating actionable analytics and attribution insights in real time. The integration aims to streamline campaign optimization and decision-making across digital marketing channels.
Singular Profile
Company Name
Singular
Company Website
https://www.singular.net/HQ Location
San Francisco, California
Employees
101-250
Social
Financials
SERIES B
What Are the key features of Singular for Social Media Analytics?