Sensor Tower helped Duolingo improve its global reach. Duolingo used Sensor Tower’s Top Apps and App Profiles to find successful mobile strategies. The team learned how localization and marketing dri...ve user growth. Duolingo overhauled its app localization and focused on the LATAM region. These changes helped Duolingo reach more learners worldwide.
CASE STUDY US Chamber of Commerce Institute for Legal Reform
Sensor Tower’s Pathmatics digital advertising insights helped the US Chamber Institute for Legal Reform track law firm ad spend and trends. The Institute needed detailed, actionable data for research... and strategy. Sensor Tower’s team built a custom reporting solution, tagging ads and delivering monthly reports tailored to the Institute’s needs. The data integrated into their dashboard, saving significant time and resources. The Institute now gets updated, precise insights without manual work.
Pathmatics helped Booyah, a Denver ad agency, solve problems with inaccurate and incomplete competitor data. Booyah chose Pathmatics for its accurate spend and impression data, and for insights into ...programmatic and direct buying. The team quickly adopted Pathmatics, with 15 users taking 7,906 actions and using it on 70% of business days. Booyah now spends less time searching for data and more time optimizing media spend. The tool helped Booyah deliver better results for clients and win more business.
Sensor Tower helped AppsFlyer find better leads and double productivity. AppsFlyer used Sensor Tower’s mobile app data to spot fast-growing apps and track ad spend. The team set up custom alerts to f...ind new prospects quickly. Sales reps saved time and covered more of the market. This new process helped AppsFlyer grow sales and stay ahead of competitors.
Sensor Tower helped Amanotes grow as a top global music game publisher. Amanotes faced challenges like high user acquisition costs and complex music licensing. They used Sensor Tower’s data to find n...ew markets and improve user acquisition. Magic Tiles 3 saw 50% year-over-year download growth and a 590% revenue increase from 2018 to 2019. Amanotes became the #1 global publisher of music games by downloads from 2018 to 2023.
Sensor Tower helped Thumbage grow its global user base with data-driven marketing. Thumbage used Sensor Tower’s ASO tools to boost organic downloads for Boxing Star by over 22 percent on Google Play ...and 16.17 percent on the Apple App Store. The team used ad intelligence to cut creative analysis time from two weeks to two days. Game IQ insights helped Thumbage reposition Gods Raid and increase active users. These strategies led to higher growth rates in the competitive Squad RPG genre.
Sensor Tower helped Mytona boost revenue by 80% for their game Seekers Notes. Mytona used App Performance Insights and App Advertising Insights to track app trends, analyze user reviews, and study co...mpetitor strategies. They redesigned an in-game offer, making it clearer for users. This change led to a big jump in revenue. Mytona reached $100 million in net revenue and kept their game popular despite more competition.
Jam City used Sensor Tower's App Advertising Insights to speed up ad creative testing. They cut their creative iteration cycle from four weeks to just four days, an 85% reduction. The team used compe...titor analysis and a custom dashboard to guide ad strategy. This process lowered cost per install across all their games. Jam City plans to use these data-driven methods to expand into new game genres.
Sensor Tower helped Homa Games launch their hybrid casual game, All in Hole. Homa used Sensor Tower data to pick soft launch markets, optimize ad spend, and benchmark against competitors. They improv...ed the game using player feedback and data insights. All in Hole got over 5 million downloads in its first month and a 4.9/5 player rating. The game became a top 40 free game in the US iOS App Store and reached an ARPDAU of $0.40.
