Nosto Overview

Nosto is an Intelligent Commerce Experience Platform enhancing online shopping experiences. Personalized recommendations and insights are provided to boost engagement and sales.

Use Cases

Customers recommend Advertisement, Engagement Management, Cross Selling, as the business use cases that they have been most satisfied with while using Nosto.

Other use cases:

  • Merchandising
  • Social Media Management
  • Helpdesk Management
  • Upselling
  • Training & Onboarding
  • Segmentation And Targeting
  • Products & Pricelist Management
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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Nosto.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Launch New Products
  • Increase Average Basket Value
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Build Brand Awareness
  • Scale Best Practices
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Establish Thought Leadership
  • Improve Internal Communications
  • Increase Customer Life Time Value
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Nosto Use-Cases and Business Priorities: Customer Satisfaction Data

Nosto works with different mediums / channels such as Social Media. Facebook. E-Mail etc.

Nosto's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Nosto support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Nosto analytics capabilities include Analytics, and Custom Reports.

Reviews

"...How it helps us strengthen our social media presence with dynamic Facebook and Instagram advertising!...." Peer review by Administrator

Nosto, Prisync, ShopBase, Rithum Marketing Solutions, Metrilo, etc., all belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Nosto

Top Industries

  • Retail
  • Marketing and Advertising
  • Apparel & Fashion

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Nosto is popular in Retail, Marketing And Advertising, and Apparel & Fashion and is widely used by Mid Market, Small Business, and Enterprise.

Nosto Customer wins, Customer success stories, Case studies

How does Nosto address your Engagement Management Challenges?

How can Nosto optimize your Cross Selling Workflow?

What benefits does Nosto offer for Merchandising?

How can Nosto enhance your Social Media Management process?

26 buyers and buying teams have used Cuspera to assess how well Nosto solved their E-Commerce Software needs. Cuspera uses 907 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

 

Shopware leverages Nostos Personalized Search technology to launch new ecommerce search solution

Shopware has launched a new ecommerce search solution called 'Deep Search powered by Nosto,' utilizing Nosto's Personalized Search technology.

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A.L.C. - Apparel & Fashion

Nosto Search helped A.L.C., a premium women's fashion brand, solve problems with slow, generic search and limited merchandising options. The team used Nosto's merchandising and scheduling tools to se...t up special product ranking rules for sales periods. This made it easier for shoppers to find discounted items and improved search speed and relevance. After launch, A.L.C. saw a 30% increase in click-through rate and more than double the conversion rate on search result pages during sales. The solution was quick to implement and reduced manual work for the team.

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Casio - Consumer Electronics

Nosto helps Casio improve product discovery and boost direct sales. Casio used Nosto’s AI-powered search, category merchandising, and product recommendations to make shopping easier. The team saved t...ime by automating product sorting and search. FOMO messaging and smart pop-ups encouraged shoppers to buy direct. Casio saw a 40% conversion rate from pop-ups, up to 18% CVR on cart pages, and 26% of G-Shock sales and 11% of Casio sales from product recommendations.

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Chelsea Peers - Apparel & Fashion

Nosto helped Chelsea Peers personalize their ecommerce store for curve and maternity shoppers. The brand used Nosto's Category Merchandising and Audience Insights to adapt category pages for differen...t segments, like returning visitors and shoppers with size affinities. Products shown were in stock, high-performing, and available in preferred sizes. After implementation, 'All Pyjamas' shoppers were 2.25x more likely to convert, and 'Long Pyjamas' shoppers were 2.5x more likely to convert. Manual merchandising was replaced, saving time and boosting results.

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Dermalogica - Health, Wellness And Fitness

Nosto helped Dermalogica personalize its ecommerce site during the pandemic. Dermalogica used Nosto’s product recommendations, dynamic bundles, and behavioral pop-ups to create a digital experience l...ike their in-store consultations. They added a sticky widget for personalized product suggestions, dynamic bundles for upselling, and pop-ups for returning visitors. These changes made it easier for shoppers to find and buy the right products online. Dermalogica improved online conversions and increased average order value with Nosto’s tools.

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I and love and you - Consumer Goods

Nosto helped I and love and you make it easier for returning customers to buy again. They used segmentation and product recommendations to show different homepage experiences for new and returning sh...oppers. Returning customers saw their past purchases and were encouraged to subscribe. This led to a 4x increase in conversion rate for both dog and cat food. The faster path to repurchase made more customers buy again.

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Frequently Asked Questions(FAQ)

for Nosto

What is Nosto?

Nosto is an ecommerce personalization platform that delivers customers personalized shopping experiences, at every touch point, across every device. It is designed to keep both product and shopper data updated in real-time.

Nosto provides customer re-engagement through overlays, email retargeting, and strategic customer recapture. It monitor’s visitor mouse action to predict their actions, ‘exit intent’ action tracking then directs a specific, targeted recapture email to entice the customer to return to the site and complete the sale. It offers personalized, triggered email that respond to customer behaviors as user-determined points in the sales process.

It is available to online retailers without requiring any back-end integration with online personalized shopping experiences to customers at every touchpoint across every device, enabling retailers to build, launch and optimize multi-channel marketing campaigns without the need for dedicated IT resources.

What is Nosto used for?

Nosto is a E-Commerce Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Advertisement, Engagement Management and Cross Selling .

What are the top features of Nosto?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Nosto.

Who uses Nosto?

Nosto is used by Retail, Marketing And Advertising and Apparel & Fashion among other industries.

What are Nosto alternatives?

Prisync, ShopBase, Rithum Marketing Solutions and Metrilo are popular alternatives for Nosto.

Where is Nosto located?

Nosto is headquartered at Aleksanterinkatu 15A, Helsinki, Suomi 00100, FI.
lightning

Peers used Nosto for advertisement and engagement management

Nosto Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (47)
Analytics

4.75/5 ★

Read Reviews (63)
Custom Reports

4.34/5 ★

Read Reviews (78)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (47)
Analytics

4.75/5 ★

Read Reviews (63)
Custom Reports

4.34/5 ★

Read Reviews (78)

Software Failure Risk Guidance

?

for Nosto

Overall Risk Meter

Low Medium High

Top Failure Risks for Nosto

Nosto Solutions Ltd. News

Product

Nosto Announces Agentic Personalization Platform with Introduction of Huginn

Nosto has launched Huginn, an AI agent designed to enhance digital commerce for brands by integrating with Nosto's Commerce Experience Platform. Huginn utilizes Nosto's proprietary Large Intent Model to provide proactive insights, personalized shopping experiences, and seamless integration with platforms like Klaviyo and Shopify. The service is available now, offering APIs for partners to improve product recommendations and merchandising.

Awards

Nosto recognized in 2025 Gartner Magic Quadrant for Search and Product Discovery for the second year running

Nosto has been recognized in the 2025 Gartner Magic Quadrant for Search and Product Discovery for the second consecutive year. This recognition highlights Nosto's continued leadership in AI-driven commerce experience solutions, including personalized search, product recommendations, and merchandising for ecommerce businesses.

Product

Nosto launches AI-powered Post-Purchase Upsell for Shopify's market-leading checkout, early adopter sees 58% AOV boost - PRWeb

Nosto has launched an AI-powered Post-Purchase Upsell solution for Shopify's checkout platform. This tool enables merchants to present personalized upsell offers immediately after a transaction, leveraging artificial intelligence to optimize recommendations. An early adopter reported a 58% increase in average order value (AOV), highlighting the solution's impact on ecommerce performance and conversion optimization.

Product

Nosto launches AI-powered Post-Purchase Upsell for Shopifys market-leading checkout, early adopter sees 58% AOV boost

Nosto has launched an AI-powered Post-Purchase Upsell solution for Shopifys checkout platform. The new feature leverages Nostos Experience.AI technology to deliver personalized product recommendations immediately after purchase. An early adopter reported a 58% increase in average order value (AOV), highlighting the tools impact on ecommerce upselling and conversion optimization.

Nosto Solutions Ltd. Profile

Company Name

Nosto Solutions Ltd.

Company Website

//nosto.com

HQ Location

Aleksanterinkatu 15A, Helsinki, Suomi 00100, FI

Employees

51-100

Social

Financials

SERIES B