Motionlab Overview

Motionlab Platform empowers agencies and brands to craft personalized video messaging, enhancing customer engagement through tailored content. This platform allows users to personalize any aspect of their video, from text to visuals, ensuring each message resonates with its intended audience. By leveraging Motionlab, marketing teams can create dynamic video experiences that capture attention and drive interaction. The platform's capabilities are highlighted through various customer stories, showcasing its impact across different sectors. This personalization not only fosters stronger connections with viewers but also aligns with current industry trends focusing on individualized consumer experiences.

Use Cases

Customers recommend Engagement Management, Upselling, Campaign Management, as the business use cases that they have been most satisfied with while using Motionlab.

Other use cases:

  • Public Relations
  • Digital Marketing
  • Direct Marketing
  • Customer Feedback Management
  • Knowledge Management
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Business Priorities

Improve Brand Engagement and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Motionlab.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
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Motionlab Use-Cases and Business Priorities: Customer Satisfaction Data

Motionlab works with different mediums / channels such as Video. Promotions. Offline etc.

Motionlab's features include Personalization. and Motionlab support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Motionlab analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Motionlab is a full-service digital design and marketing agency made up of a team of passionate, creative and digital experts...." Peer review

Motionlab, belong to a category of solutions that help Video Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Motionlab enables agencies and brands to create personalized video messaging. The platform offers advanced technology for crafting unique video experiences.

Motionlab Customer wins, Customer success stories, Case studies

How does Motionlab address your Engagement Management Challenges?

What solutions does Motionlab provide for Upselling?

How can Motionlab enhance your Campaign Management process?

11 buyers and buying teams have used Cuspera to assess how well Motionlab solved their Video Platform needs. Cuspera uses 110 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Platform needs.

UNIQA - Insurance

Motionlab Platform helped UNIQA boost their online upsell with personalized videos. UNIQA used the platform to target clients with existing insurance contracts and offer extra services. The campaign ...led to a 400% increase in click-through rate compared to a regular newsletter. UNIQA also saw an 11% conversion rate. Clients and the sales team gave positive feedback on the campaign.

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Notino - E Commerce

Motionlab Platform helped Notino, a leading European beauty e-commerce company, re-engage top female customers who had not purchased recently. Notino used personalized video emails, featuring custome...r names and purchase history, to boost loyalty. The campaign achieved over 80% email click-through rate and a 90% video completion rate. Nearly one third of viewers used a unique discount code. Customers responded with positive feedback, showing strong engagement with the personalized approach.

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Česká spořitelna - Banking

Motionlab Platform helped Česká spořitelna connect with customers during the Covid Christmas. The bank used personalized videos with fairy tale themes and messages from the director. Each customer go...t a unique video showing their history and local branch. The campaign led to a 37% increase in email click-through rate and a 72% video completion rate. Česká spořitelna now uses personalized videos for more products.

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ČEZ - Utilities

Motionlab Platform helped ČEZ run a personalized video campaign to promote home solar panels. Each video gave customers a unique savings plan based on their location and history. The campaign saw an ...80% finish view ratio. ČEZ generated 7.3 times more leads with personalized video. The campaign's effectiveness increased by 32%. Customers gave very positive feedback.

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HBO Europe - Entertainment

Motionlab helped HBO Europe create a personalized video campaign for their Christmas promotion. The campaign used a meme-generator and personalized videos based on user questionnaires. It ran in 14 c...ountries and generated 109,018 unique videos. The average conversion rate was 44.2% in the Czech Republic. Almost 25% of users shared or downloaded their videos. The campaign won awards and exceeded expectations.

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Innogy - Utilities

Motionlab Platform helped Innogy boost email engagement with personalized video campaigns. The campaign aimed to upsell customers to switch electric accounts. Each customer received a video with thei...r name and unique details. The personalized approach led to a 16x higher click-through rate and a 38% lower cost-per-click compared to traditional newsletters. Video completion rates reached 73%, far above the industry average.

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lightning

Peers used Motionlab for engagement management and upselling

Motionlab Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.15/5

Read Reviews (15)
Analytics

3.82/5

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.15/5

Read Reviews (15)
Analytics

3.82/5

Read Reviews (4)

Motionlab Integrations

Motionlab integrates with a wide range of software applications through its robust data import and export capabilities.


Few API Integrations for Motionlab

Software Failure Risk Guidance

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for Motionlab

Top Failure Risks for Motionlab

MotionLab Interactive GmbH Profile

Company Name

MotionLab Interactive GmbH

Company Website

https://www.motionlab.io

HQ Location

Bubenske nabrezi 306/13, 170 00 Praha, Czech Republic

Employees

11-50

Financials

PRIVATE