Elavon (U.S. Bank subsidiary)
- Financial Services
- Large
Atlanta, USA
Mixpanel helped Elavon save $300K each year and speed up implementation by 70%. Elavon used Mixpanel to test, iterate, and... optimize its fintech products. The team doubled conversions and improved onboarding for new POS solutions. Mixpanel's analytics let Elavon spot and fix issues before they reach customers. The product team now makes data-driven decisions and delivers better user experiences.
Mixpanel helped Gekko track user behavior across web, mobile, and tablet. Gekko used Mixpanel to run A/B tests and improve... their signup process. They saw a 58% increase in signups after changing their design. Mixpanel enabled targeted messaging to users based on activity. Gekko increased paid user conversion rates by 71%. Teams can now make decisions quickly using real-time analytics.
GBM used Mixpanel to track user actions and improve engagement. They analyzed which stocks were most bought and sold, then... sent targeted notifications to users. Mixpanel helped GBM identify customer friction and optimize product features. Teams used data-driven insights to align decisions and boost retention. Personalized push notifications increased open rates and platform activity. Integration with other tools gave a full view of user behavior.
Mixpanel helped PicPay improve its user registration funnel. The Growth and Product teams used Mixpanel to spot drop-off points and... fix bugs in real time. They ran A/B tests and tracked user behavior without manual data analysis. This led to a 10% increase in conversion rates. Teams also saved hours by making faster, data-driven decisions.
Mixpanel helped Khipu cut payment status waiting times by 70%. Khipu used Mixpanel to track each transaction in real time.... This let them spot fraud and fix issues fast. The team could see where payments stalled and act quickly. Mixpanel gave Khipu the data they needed to make smart decisions and keep users safe.
Neon used Mixpanel to overhaul its product development. The company ran 1,400 experiments in one year, a 20x increase. This... led to a 168% rise in total payment volume and a 180% jump in monthly active users. Neon also saw a 50% increase in activated accounts and a 38% improvement in Net Promoter Score. Mixpanel helped Neon move from guesswork to data-driven decisions, transforming its culture and boosting user engagement.
Step used Mixpanel Experimentation to improve its product testing process. Before Mixpanel, Step struggled with slow analysis and unreliable results.... Mixpanel let Step run experiments faster and trust the data. The team improved direct deposit adoption by 14% in 30 days. Now, Step's teams make decisions quickly and work together using Mixpanel dashboards.
Lemon used Mixpanel to migrate from Amplitude in under a month. The team created 40 charts in less than an... hour and validated over 60 QR code integrations in real time. Mixpanel helped Lemon track daily and monthly active users, driving product adoption and growth. Adoption spread across product, design, engineering, compliance, and operations teams. Mixpanel enabled fast, company-wide analytics and improved decision-making for Lemon's crypto wallet platform.
Mixpanel helped Fawry, Egypt's leading fintech, boost conversion rates by 8. 92%. The team used Mixpanel to map user journeys...and identify friction points in onboarding. Session retention improved by 23.96% after optimizing onboarding flows. Transaction retention increased by 6.01% with better funnel insights. Mixpanel enabled Fawry's teams to make faster, data-driven decisions across departments.
Mixpanel helped Jazz grow its SIMOSA app to over 21 million users. Jazz used Mixpanel to track user adoption and... run A/B tests, leading to a 12% increase in recharges. The team achieved a 95% successful migration from Jazz World to SIMOSA. Mixpanel's analytics enabled Jazz to segment users and boost engagement to 35%. The platform became a key tool for product strategy and growth.
Mixpanel helped Spin analyze over 20 million events daily in real time. Reports that once took weeks now deliver insights... in minutes. Nearly 60 employees use Mixpanel weekly, running close to one million queries per month. Teams unified analytics, reduced costs, and improved campaign ROI with real-time data. Mixpanel enabled Spin to personalize user experiences and boost engagement across Latin America's largest retail ecosystem.
DANA (PT Dana Digital Group)
- Financial Services
- Large
Jakarta, Indonesia
Mixpanel MCP helped DANA cut manual data query time by 99%. The team went from spending 80 hours a day... on manual reporting to less than a minute for real-time analysis. Troubleshooting incidents now takes minutes, not hours. Employee adoption of Mixpanel jumped 5x, giving all 900+ staff access to data. DANA uses Mixpanel AI agents to automate reporting, error analysis, and decision-making. This shift lets engineers focus on improvements, not just data gathering.
Mixpanel helped PicPay increase user registration conversion rates by 10%. PicPay used Mixpanel to monitor its eight-step sign-up funnel in... real time. Teams quickly found and fixed bugs, improved password validation screens, and ran A/B tests. Mixpanel dashboards let them spot problems and act fast, saving hours of manual work. The tool made it easy for new team members to get insights and improve the user experience.
Mixpanel helped OkCredit boost user engagement and long-term retention. OkCredit used Mixpanel to track feature adoption and user activity. By... adding a red dot to a key button, they saw a 40% increase in first-time use of the 'send reminder' feature. Mixpanel's analytics let OkCredit focus on growth in non-urban markets. Teams use Mixpanel dashboards to monitor KPIs like active merchants and app retention.
Mixpanel helped Quicken increase its net promoter score by 47%. Quicken switched from Adobe Analytics to Mixpanel for better product... analytics and real-time reporting. Mixpanel enabled Quicken to track customer behaviors and improve user experience. Teams across product, marketing, and engineering use Mixpanel to answer analytics questions and monitor key metrics. This data-driven approach lets Quicken prioritize product improvements and support a seamless SaaS transition.
Mixpanel helped Brightside, a mobile-first banking app in Alberta, increase new account opens by 30% in under six months. The team used... Mixpanel's Funnels to identify and fix drop-offs in the online account opening process. They focused on urban users and updated messaging for rural customers. By making photo ID verification more prominent, they cut user verification costs by 55%. Mixpanel's analytics enabled faster decisions and empowered all teams with real-time data.
Betterment used Mixpanel and Hightouch to improve customer experience. They needed better tools for self-serve analytics and to find pain... points in the user journey. Mixpanel helped teams monitor user actions and track changes in drop-off rates. Hightouch enabled deeper customer segmentation in Mixpanel. This led to faster insights, improved onboarding, and better understanding of customer needs.
Mixpanel helped ATB Financial improve digital banking conversion rates by 5%. The bank used Mixpanel to analyze user behavior and... optimize sign-up flows, saving $120k per month by preventing churn. Mobile engagement rose from 31% to 44% after product updates. Product managers now use self-serve analytics, saving analysts at least one day per month. Mixpanel insights also guided platform migrations and improved customer satisfaction.
Consumer Services Case Studies and Customer Success Stories with Mixpanel
Olio
- Consumer Services
- Small
London, UK
Mixpanel helped Olio boost subscription revenue by 50% through pricing experiments. The team used self-serve analytics to test 8–9 price... points and found lower prices increased conversions. Marketing tracked a 25% rise in transactional activity during a New Year campaign. Mixpanel alerts caught bugs quickly, protecting ad and subscription income. Now, every team at Olio uses Mixpanel daily to answer questions and spot issues fast.
Gett used Mixpanel to analyze and improve their onboarding process. With Mixpanel's product analytics, Gett doubled their onboarding completion rate.... Teams could explore data without delays or SQL. The solution helped Gett understand user behavior and optimize product performance. This led to faster onboarding and better user engagement.
Taskrabbit used Mixpanel to speed up access to product and marketing insights. Before Mixpanel, the team spent hours manually building... dashboards and waiting weeks for campaign data. With Mixpanel, they reduced the time to get basic insights from hours to seconds. The product freed up 50% more time for skilled team members. Mixpanel’s integration with Twilio Segment made data collection and sharing easy for everyone, not just the data team.
Mixpanel helped Getir increase analytics tool adoption by 220%. Getir used Mixpanel to gain real-time insights into customer behavior. This... allowed them to quickly identify drop-off points and improve customer retention. The solution reduced request-to-report duration by 83%. Both technical and non-technical teams could use Mixpanel easily. Getir improved data team efficiency and made faster, data-driven decisions.
Mixpanel helped Taxfix cut SQL writing time from 50% to 20% of the workday. Product and marketing teams now access... data directly, reducing the data team's workload. Mixpanel's Warehouse Connectors let Taxfix use trusted data from Snowflake for analytics. Teams make more informed decisions and improved their end-to-end conversion rate by 15%. Weekly meetings now focus on data, not gut feeling, driving better business outcomes.
Mixpanel helps Grabr, a global peer-to-peer shopping and travel marketplace, analyze billions of events for user insights. Grabr used Mixpanel... to track key metrics like liquidity, user growth, and gross merchandise volume. The platform enabled real-time access to data for product, marketing, and support teams. Grabr achieved a 117X increase in gross merchandise volume and doubled referral signups. Over 1 million people now use the Grabr platform.
Mixpanel helped ZipRecruiter improve job applicant numbers and job matches. The product team needed fast analytics for their data-heavy, two-sided... marketplace. Mixpanel made A/B testing and dashboarding easy for over 25 team members. The team used Mixpanel to redesign the homepage, enhance job search, and improve the post-apply experience. Mixpanel supported every step of these product launches.
Mixpanel helped Golfshot confidently launch its Auto Shot tracking app. The team switched from Google Analytics and Firebase to Mixpanel... for deeper product analytics. With Mixpanel, Golfshot tracks over 20 core KPIs weekly, including rounds played and active users. This data-driven approach improved product launches and increased player engagement. Golfshot saw a 16% year-over-year rise in rounds played, using Mixpanel to monitor adoption and refine features.
Mixpanel helped Purp Social increase paid user conversions by 47%. The team used Mixpanel to map the user journey and... find what actions led to premium upgrades. They fixed onboarding bugs and improved the app layout, which boosted daily gem collection by 44.4%. Mixpanel's analytics let them make data-driven decisions and improve product features. This led to more engaged users and higher conversion rates.
TapNow (Sango Technologies)
- Consumer Electronics
- Small
Tokyo, Japan
Mixpanel helped TapNow, a social app for Gen Z and Gen Alpha, boost user retention by 50% in six months. TapNow used Mixpanel's... analytics to double in-app time spent and make data analysis 10x faster. The team unified user data and used behavioral cohort analysis to target key user actions. Custom dashboards gave both technical and non-technical teams real-time insights. These changes led to smarter engagement and a 40% increase in click-through rates.
Mixpanel helped T Map Daeri speed up data-driven decisions. The team faced low user adoption and slow analytics with previous... tools. Mixpanel let product managers and marketers analyze data in real time, without waiting for analysts. This led to faster experiments and quick action to improve user retention. The company reduced time spent on data extraction and saw rapid growth after using Mixpanel.
Mixpanel helped Stocard, a leading European mobile wallet, support retail partners during the COVID-19 pandemic. Stocard used Mixpanel to analyze... real-world shopping data and share insights with retailers about shopping cycles and trends. The team ran over 200 A/B tests using Mixpanel to improve onboarding and product simplicity. 84% of Stocard employees use Mixpanel regularly to make data-driven decisions. Retail partners gained real-time insights to adapt strategies quickly.
Mixpanel helped Kast boost user retention by 50%. The team used Mixpanel to analyze user behavior and identify key features... that drive engagement. They relied on Mixpanel's cohorts to gather feedback from their most active users. This data-driven approach led to better product decisions and faster feature development. Kast now uses Mixpanel to track retention and understand what keeps users coming back.
Mixpanel helped Sunrun increase adoption of its mySunrun app by over 50%. Sunrun used Mixpanel to track user data and... improve team alignment. The company created an installation tracker to make onboarding easier. This led to fewer customer calls and better customer experience. Mixpanel's analytics gave Sunrun deeper insights and improved decision making.
Retail Case Studies and Customer Success Stories with Mixpanel
Boll & Branch
- Retail
- Medium
Summit, USA
Mixpanel helped Boll & Branch improve its website and boost online purchases. The team switched from Amplitude to Mixpanel for... better usability and clearer data visualizations. Using Mixpanel, they tracked site navigation, content engagement, and product interactions. After redesigning product pages based on Mixpanel insights, they saw higher add-to-cart and conversion rates. Engagement with website content and variant selection also increased.
Mixpanel helped eXtra, a leading electronics retailer, achieve a 47% improvement in checkout-to-order conversion rates. The company also saw a... 33% growth in unique purchasers. eXtra switched from Google Analytics to Mixpanel for deeper, actionable insights and better data trust. Omtera guided the implementation, ensuring all teams could use Mixpanel effectively. Mixpanel's integration with Emarsys and Adjust supported eXtra's analytics needs across departments.
FirstCry used Mixpanel to improve user engagement and business growth. The team needed deeper insights into app user behavior as... the company expanded. Mixpanel enabled real-time funnel and cohort analysis, helping identify and fix OTP verification errors in the signup process. This led to fewer drop-offs and a smoother onboarding experience. Device analytics revealed performance issues on lower-cost smartphones, and optimizations resulted in a 3-5% increase in top-of-funnel engagement. Mixpanel now supports ongoing marketing experiments and product improvements.
Mixpanel helped Kolon Mall boost its product detail page conversion rate by 4%. Teams now use real-time analytics and experimentation... to guide decisions. Mixpanel's platform unified data, enabling targeted marketing and faster test cycles. Automated website optimization replaced manual processes. Kolon Mall built a culture of experimentation, using behavioral insights to drive growth.
Mixpanel helped Migros One cut campaign setup time from 4 days to 2 hours. The retail giant used Mixpanel's analytics... and micro-segmentation to boost campaign performance by 32%. Growth marketers creating self-serve segments increased by 148%. Teams now launch targeted campaigns faster and make decisions in real time. Omtera supported onboarding and training, driving a shift to data-driven culture.
Mixpanel helped KKday double their conversion rates at checkout. The team used Mixpanel to track user behavior across web and... mobile. They found that 85% of bookings finished within 50 minutes, not days. KKday improved their search box and saw a 7.7% increase in click rates. Personalizing product sorting led to 4.4% more conversions. Mixpanel enabled a data-driven culture across all departments.
Entertainment Case Studies and Customer Success Stories with Mixpanel
FACEIT
- Entertainment
- Medium
London, UK
FACEIT used Mixpanel to improve player experience. They saw a 12% increase in first-match players. The team ran three times... more A/B tests. Maintenance costs went down. Mixpanel helped FACEIT understand user data quickly. This led to better product decisions.
SuperPlay used Mixpanel to monitor daily game usage and financial data. The team quickly identified issues and validated product data.... Mixpanel enabled non-technical staff to access key metrics without help from data teams. SuperPlay used Mixpanel Pipeline to unify data across BI tools. This saved time and reduced the need for extra analysts. Mixpanel helped SuperPlay build a data-informed culture in a competitive gaming market.
Mixpanel helped Joyn, a streaming platform, improve user experience and drive both subscriptions and ad revenue. Joyn used Mixpanel to... enable company-wide access to data, supporting experimentation and A/B testing across teams. The platform introduced on-demand channels, resulting in a high single-digit increase in watch time. Product, marketing, and editorial teams used Mixpanel to analyze user journeys, optimize content placement, and refine marketing funnels. This data-driven approach led to better decision making and measurable growth.
Mixpanel helped Sago Mini boost conversion rates by 31% through rapid experimentation. The team used Mixpanel to refine onboarding and... offer screens, leading to higher subscriber growth. Sago Mini achieved 80% year-over-year subscription growth in key international markets by localizing content based on Mixpanel insights. Product managers now run their own analyses, speeding up decisions and freeing up data resources. Mixpanel's Funnels feature enabled Sago Mini to optimize cross-app engagement and retention in their bundled subscription model.
Mixpanel helped PrizePicks cut lineup submission errors by 72% in just two months. The product team used Mixpanel to find... and fix a 25% error rate in their most important funnel. Teams now use self-serve analytics to make faster, data-driven decisions. Mixpanel dashboards track every project, helping PrizePicks grow and improve user experience. Over 500 employees now rely on Mixpanel for real-time product insights.
Computer Software Case Studies and Customer Success Stories with Mixpanel
Sprout Social
- Computer Software
- Large
Chicago, USA
Mixpanel helped Sprout Social cut time-to-insight from days to minutes. Teams now access real-time product analytics without waiting for data... specialists. Product managers, designers, and engineers track feature performance and user behavior on their own. Funnel and flow reports reveal friction points and guide fast iteration. AI-powered feature tracking improved customer satisfaction and retention. Mixpanel unified teams around shared metrics, speeding up confident decision-making.
Mixpanel helped OneLaunch boost onboarding conversion by 60%. The team used Mixpanel to run A/B tests and share insights across... all departments. They fixed a key friction point in the install flow, leading to more users completing onboarding. Mixpanel also revealed a new way to monetize page views, increasing topline revenue. The whole company now uses Mixpanel to understand user behavior and drive product decisions.
Blackbaud used Mixpanel to recover 70% of inactive users for Raiser's Edge NXT. Over 40 teams and hundreds of users... at Blackbaud rely on Mixpanel for product analytics. Mixpanel helps teams explore and understand data quickly. No SQL or delays are needed. Blackbaud improved user engagement and team collaboration with Mixpanel.
Mixpanel helps DocuSign track key product metrics and user journeys. DocuSign uses Mixpanel to measure conversions, onboarding, and paid upgrades.... The company saw a 15% increase in accounts, a 10% rise in first-time conversions, and a 5% boost in upgrades. Mixpanel supports DocuSign’s growth by enabling fast, targeted analytics. Product teams use Mixpanel Funnels to test features and drive more free users to upgrade.
Mixpanel helped AB Tasty shift to a product-led growth strategy. AB Tasty used Mixpanel to find friction points and track... product usage. They improved started product tours by 40% and increased tour completion by 5 times. They reached their goal of converting 20% of free trial users to product-qualified leads. Mixpanel gave teams the data they needed to make fast decisions and grow.
Connehito Corporation
- Health, Wellness And Fitness
- Medium
Tokyo, Japan
Mixpanel helped Connehito boost premium member free trials by 120%. The team used A/B testing and analytics to improve conversion... rates on their Mamari app. They identified underused features and increased engagement with the search function. Mixpanel's segmentation and impact analysis tools guided product updates and retention strategies. The company now relies on Mixpanel for fast, data-driven decisions across departments.
Winona used Mixpanel and Twilio Segment to unify patient data and personalize healthcare. The team saved 1,000 engineering hours by... streamlining their data infrastructure. Business growth reached 300% after implementing the solution. Mixpanel enabled rapid testing and improved conversion rates for treatment purchases. The secure platform helped protect sensitive patient data and reduced operational risk. Winona also increased engagement with content and landing pages.
Mixpanel helped Tata 1mg cut analytics turnaround time by 90%. Teams now get insights in minutes, not days. Over 70... people use Mixpanel weekly for self-serve analytics. SQL dependency for product data is gone. Data trust improved with unified behavioral and transactional data. Product, marketing, and operations teams now make faster, data-driven decisions.
Mixpanel helped Movember increase event volume by 44% compared to GA4. Movember gained 28% more organic search traffic and improved... donation capture by 29 percentage points. The team now tracks anonymous user behavior and optimizes donation forms for different fundraiser types. Mixpanel's server-side tracking restored visibility lost due to cookie consent, enabling better marketing decisions. Movember achieved GDPR compliance without sacrificing data quality.
May used Mixpanel to double its user retention rate and achieve two-digit monthly user growth. The healthtech startup needed analytics... to support fundraising and guide product decisions. Mixpanel gave May accurate data for investor meetings and product improvements. The team used Mixpanel dashboards to track KPIs, optimize content, and share insights with partners. Integration with Segment made data collection seamless. Mixpanel helped May gain investor trust and improve user engagement.
Huntr
- Information Technology And Services
- Small
Seattle, USA
Mixpanel helped Huntr cut time spent analyzing user behavior by 70%. The team used Mixpanel to track every user event... and spot where users dropped off. They improved onboarding by guiding users to upload resumes early, which boosted conversion rates and retention. Marketing used Mixpanel to find top SEO keywords and focus on content that drove more signups. With Mixpanel, Huntr's small team made faster, data-driven decisions and scaled growth efficiently.
Observe.AI
- Information Technology And Services
- Medium
Redwood City, USA
Mixpanel helped Observe. AI save about 200 hours a month by giving teams real-time access to product usage data. The...platform let product and customer success teams track user behavior and spot friction points without engineering help. Observe.AI used Mixpanel to create custom reports and monitor feature adoption across all teams. This led to faster product iteration and better cross-team collaboration. Mixpanel's self-serve analytics improved decision-making and customer experience insights.
Tactiq
- Information Technology And Services
- Small
Sydney, Australia
Mixpanel helped Tactiq grow from 10,000 to 1 million users. Tactiq used Mixpanel to track user behavior and test new... features. Every team at Tactiq used Mixpanel dashboards to make decisions. Mixpanel's real-time analytics guided product launches and marketing. Tactiq credits Mixpanel for faster iteration and cross-team alignment. Mixpanel data was key in raising Tactiq's $10M Series A.
Olo
- Information Technology And Services
- Medium
New York, USA
Mixpanel helped Olo increase conversion rates by 7. 8%. Olo used Mixpanel to run A/B tests and analyze product usage....The team reduced data analysis time by 80%. Mixpanel enabled Olo to make better product design decisions. Olo now uses data to improve the online ordering experience for restaurants.
Xmind
- Information Technology And Services
- Small
Hong Kong, Hong Kong
Mixpanel helped Xmind boost its conversion rate by 5x through targeted campaigns and better user journey tracking. Xmind used Mixpanel... to combine pre-login and post-login user data, giving a full view of user behavior. The team replaced multiple analytics tools with Mixpanel, saving time and money. With Mixpanel, Xmind tracked ad campaign effectiveness and improved user segmentation. These insights let Xmind optimize its marketing funnel and make smarter, data-driven decisions.
Internet Case Studies and Customer Success Stories with Mixpanel
Mad Paws
- Internet
- Small
Sydney, Australia
Mad Paws used Mixpanel to track user journeys across its dual-sided pet care marketplace. The team wanted to increase customer... engagement and make better product decisions using data. Mixpanel enabled A/B testing of review prompts, leading to a significant increase in public reviews. The product team used Mixpanel's analytics to test new features and make objective decisions. This helped Mad Paws innovate faster and improve their app for pet owners and caretakers.
Buffer used Mixpanel to replace complex dashboards and slow reporting. Mixpanel let every team member access product analytics without needing... SQL. This change led to a 20–25% increase in subscriber conversion rates and a 27% drop in churn for test variants. Buffer now runs experiments faster and detects bugs quickly with real-time alerts. The company supports a data-driven culture with just one data scientist.
Mixpanel helped Yelp cut product analysis time from weeks to just days. Before Mixpanel, manual analytics slowed product decisions. With... Mixpanel and Yelp’s internal logging, teams now get faster insights and launch features quicker. Product managers use Mixpanel to find new ideas and improve products. Mixpanel dashboards replaced manual charts for reviews and meetings. Yelp now supports analytics users at scale and unlocks more product opportunities.
Mixpanel helped CakeResume boost conversion rates by 14% and increase clicks tenfold. The platform used Mixpanel analytics to track user... behavior and personalize communications. CakeResume tagged users and sent targeted emails through OneSignal, improving engagement. With Mixpanel, they identified Indonesia as a key market, gaining over 500,000 new users there in a year. Data-driven insights from Mixpanel guided product updates and market expansion.
Mixpanel helped Rakuten Viber increase overall messages sent by 15%. The team used Mixpanel to analyze billions of user events... and improve the app's keyboard design. Group chat creation rose by 10% after making the group chat button more visible. Sharing from external sources grew by 9% with a streamlined sharing process. Mixpanel's analytics enabled Viber to boost engagement and retention for over one billion users.
Mixpanel helped Vodafone Oman boost digital engagement by 264%. The company improved its digital top-up funnel conversion by 84% and... onboarding funnel conversion by 18%. Mixpanel enabled real-time analytics, letting teams track user journeys and optimize campaigns quickly. Product and marketing teams now collaborate better and make faster decisions. New app features and simplified flows led to more returning users and higher digital sales.
Mixpanel helped Banglalink save 30% of product manager time with self-serve analytics. Teams unified fragmented data from multiple tools into... one platform. They used Mixpanel to analyze user journeys, identify drop-offs, and improve product flows. This led to a 25% conversion uplift and 100% growth in RYZE pack sales. Real-time dashboards replaced delayed BI reports, speeding up decision-making.
Media Production Case Studies and Customer Success Stories with Mixpanel
IMG Arena
- Media Production
- Medium
London, UK
Mixpanel helped IMG Arena improve user engagement and product development. The team used Mixpanel to track user behavior and update... features like the favoriting tool. They removed underused 3D controls to simplify the interface. Mixpanel enabled detailed partner reporting, including 4.21 million unique users and 25 million page views during a major sports event. IMG Arena now makes small, data-driven changes that add up to a better product.
Mixpanel Session Replay helped DISCO cut UX issue diagnosis time by 70–80%. The team used session replays to spot hidden... user behaviors and fix conversion blockers fast. They redesigned their search UI in one sprint after seeing real user actions. Post-release confidence improved, and incident triage became smarter. Teams now align around real user evidence, not opinions.
Mixpanel helped Tribun Network boost active users by 10–20% after launching a new Services section in its TribunX app. The company saw... a 6x increase in active content engagement after improving UX and features. Mixpanel unified data for editorial, product, business, and marketing teams, enabling faster, data-driven decisions. Tribun Network used Mixpanel to launch a loyalty program and personalize content. The platform shifted the focus from pageviews to deep user engagement.
Automotive Case Studies and Customer Success Stories with Mixpanel
Syarah
- Automotive
- Large
Saudi Arabia
Mixpanel helped Syarah boost web traffic to their Sell Your Car page by 79%. The team saw a 49% increase... in traffic to the first step of the journey within two months. Conversion rates from landing page to form completion improved by 10 percentage points, from 26% to 36%. Mixpanel's self-serve analytics let product managers answer questions fast and spot issues in real time. Syarah now makes product decisions based on real user data.
Mixpanel helped Ovoko cut time to insight by 10-15x for product teams. Before, only analysts could answer product questions, and... queries took up to 30 minutes. Now, product managers, designers, and developers analyze user behavior on their own. Data adoption rose by about 50% compared to previous BI tools. Mixpanel also helped Ovoko catch bot attacks and reverse a costly product decision. Teams now use data independently, speeding up decisions and improving product outcomes.
Education Case Studies and Customer Success Stories with Mixpanel
codeSpark
- Education
- Medium
Pasadena, USA
Mixpanel helped codeSpark, a SaaS education company, boost student retention and lesson completion. Using Mixpanel's analytics, codeSpark increased paying subscribers... by 10%. The team tracked user journeys to optimize onboarding and subscription funnels. They improved month-one user retention to 85% and raised female student lesson completion rates by 20%. Mixpanel enabled fast, data-driven changes to keep students engaged and learning.
Mixpanel helped Evulpo improve financial forecast accuracy by 3x. The platform enabled Evulpo to double its marketing ROI by optimizing... investments based on user insights. Mixpanel's analytics allowed the team to personalize learning experiences for students across seven countries. Evulpo used Mixpanel to redesign its registration flow, increasing conversions. Product data from Mixpanel supported successful fundraising by building investor trust.
Real Estate Case Studies and Customer Success Stories with Mixpanel
Immobiliare
- Real Estate
- Large
Milan, Italy
Mixpanel helped Immobiliare, Italy's top real estate platform, triple its mobile app adoption from 20% to 80%. The company used... Mixpanel to replace slow BI tools, giving teams real-time access to product analytics. Listings viewed per month rose by 40%, and a mobile campaign converted over 50,000 users. Mixpanel's integration with BigQuery enabled a full view of customer behavior, driving better retention and revenue strategies. AI-powered lead scoring, built on Mixpanel data, achieved 90% email open rates for targeted campaigns.
Mixpanel helped Domain double its average retention and enquiries. Domain needed faster, flexible analytics for product managers. Their old tools... were slow and hard to use. With Mixpanel, teams now get quick insights into user engagement. Product managers can self-serve data and make fast decisions. This improved content effectiveness and user retention.
Hospitality Case Studies and Customer Success Stories with Mixpanel
Resy
- Hospitality
- Medium
New York, USA
Mixpanel helped Resy boost web and app usage by 30%. Resy used Mixpanel to track user behavior and improve onboarding.... They found a major drop-off when users had to check email for passwords. By switching to text-based logins, Resy increased web reservations by 20%. Reservation no-shows dropped by 10%. Restaurant partners saw millions in extra revenue.
Human Resources Case Studies and Customer Success Stories with Mixpanel
Employment Hero
- Human Resources
- Large
Sydney, Australia
Employment Hero used Mixpanel Session Replay to combine quantitative and qualitative product insights. Before, their team spent over 8 hours... per release manually stitching data from separate tools. Now, they track user behavior and feature impact in one place. This helps them spot user pain points and improve the platform quickly. Mixpanel's unified analytics save time and make it easier to optimize the user experience.
Mixpanel helped Bamboo Health improve user retention by 10%. The company used Mixpanel's analytics to track user engagement and identify... key features that drive retention. By changing the onboarding process, Bamboo Health made it easier for users to access important features quickly. Teams across the company now use Mixpanel to share data and insights. This led to faster decision-making and better customer experiences.
Bolt
- Transportation/Trucking/Railroad
- Very Large
Tallinn, Estonia
Mixpanel helped Bolt reduce ride cancellations by 3%. Bolt doubled its Mixpanel users in six months. The product analytics tool... freed up 15% of Android developer capacity. Bolt used Mixpanel to test product changes and improve user experience. Teams across Bolt now make faster, data-driven decisions. Mixpanel supports Bolt’s data-informed culture and growth strategy.
Insurance Case Studies and Customer Success Stories with Mixpanel
Lemonade
- Insurance
- Large
New York, USA
Mixpanel helped Lemonade grow policyholders by 500% and boost quote-to-purchase rates by 250%. Lemonade used Mixpanel’s analytics to spot user... drop-offs and fix issues fast. Teams across the company use Mixpanel to make data-driven decisions. Anomaly detection and funnel analysis led to a 50% increase in Extra Coverage purchases. Marketing and product teams improved conversion rates by optimizing user flows and acquisition channels with Mixpanel insights.
Apparel & Fashion Case Studies and Customer Success Stories with Mixpanel
Zalora
- Apparel & Fashion
- Large
Singapore, Singapore
Zalora switched from Google Analytics 360 to Mixpanel to get better insights into user behavior and drive conversion. Mixpanel helped Zalora... make data-driven decisions and improve engagement on catalog and product listing pages. The platform enabled faster, deeper analysis for experiments and reduced subjective debates. Teams across Zalora now use Mixpanel to understand what drives conversion and to optimize product strategies. Integrations with Segment, Braze, and Optimizely streamlined analytics and campaign execution.
Other Industry Case Studies and Success Stories with Mixpanel
Bilyoner
- Gaming
- Large
Istanbul, Turkey
Mixpanel helped Bilyoner boost its monthly retention rate to 94%. The company saw a 15% increase in daily active users... and a 40% reduction in customer acquisition cost. Bilyoner used Mixpanel to quickly identify and fix app issues, improving the user experience. The marketing team optimized campaigns and improved user acquisition with Mixpanel insights. Fast analytics replaced slow Google Analytics, giving Bilyoner a competitive edge in Turkey's regulated gaming market.
Mixpanel helped NocNoc cut data analysis time by 90%. Before Mixpanel, NocNoc struggled to access data and make fast decisions.... With Mixpanel, they track events and conversion rates in seconds. This led to a 9% increase in conversion through A/B testing. Data insights now guide every product decision at NocNoc.
Mixpanel helped Scrambly increase onboarding completion by 20%. Scrambly unified web and mobile analytics to track user behavior and optimize... marketing. The team used Mixpanel to analyze retention by acquisition source and improve ad spend efficiency, saving over $500,000 monthly. Mixpanel enabled multiple teams to access real-time data, identify fraud, and refine product decisions. Insights from Mixpanel led Scrambly to focus on mobile, where Android users showed nearly double the retention of web users.
Mixpanel helped Sport Heroes increase value moments by 20%. The team also saw a 20% rise in monthly active users.... Sport Heroes used Mixpanel to track user engagement and feature usage. The product made it easy to create dashboards for customer success managers. Mixpanel let them automate reports and understand user behavior. This led to better feature decisions and improved onboarding.
MarineTraffic switched to Mixpanel for better flexibility and more accurate data. The team wanted to explore and understand their data... without delays or needing SQL. Mixpanel's product analytics helped them get faster insights. Now, MarineTraffic can make decisions quickly using trusted data. This improved their ability to measure and optimize their products.
Mixpanel helped KKday double their checkout conversion rates. The team used Mixpanel to track user behavior across web and mobile.... They found that 85% of bookings finished within 50 minutes, not days. KKday improved their search box and product sorting, raising click rates by 7.7%. Personalization with machine learning led to 4.4% more conversions. Mixpanel unified analytics for all departments, building a data-driven culture.
Mixpanel helped Olo increase conversion rates by 7. 8% through A/B testing. Olo used Mixpanel to track guest checkout options...and optimize the online ordering flow. The team reduced data analysis time by 80% with Mixpanel's analytics. Product leaders gained clear insights for better design and engineering decisions. Olo now uses data to guide every step of the customer journey.
Mixpanel helps Ticketmaster understand user behavior in its B2B platform, Ticketmaster ONE. The FanBuilder tool uses Mixpanel analytics to track... adoption and user engagement. Dedicated dashboards show product performance and inform executive decisions. Teams use Mixpanel to spot errors, automate analysis, and improve customer experience. Connecting Salesforce data with Mixpanel makes teams more data-driven and helps retain profitable clients.
Mixpanel helped Playtech improve player experience for online gaming. Playtech used Mixpanel to find and fix technology issues fast. The... analytics tool gave insights into how players use games. Playtech used these insights to help licensees optimize game setup. Results included better performance, fewer user drop-offs, and cost savings. Playtech now offers client insights as a unique selling point.
Key findings from the Forrester Total Economic Impact study on Mixpanel
Mixpanel commissioned Forrester Consulting to conduct a Total Economic Impact study, revealing a 354% ROI and $4. 9M net present...value over three years for organizations using Mixpanel's digital analytics platform. The study highlights benefits such as $698K in productivity gains, $3.2M in profit improvements, and $183K in cost savings, showcasing Mixpanel's impact on analytics efficiency and decision-making.