MarketBridge Overview

Marketbridge offers a distinct value proposition through its growth consulting and marketing services, aimed at transforming the growth strategies of sales and marketing leaders. The firm specializes in designing and activating growth engines tailored to the needs of some of the world's most ambitious brands. By leveraging advanced sales analytics, Marketbridge provides actionable insights that enable businesses to refine their strategies and achieve measurable growth. This approach not only supports immediate business objectives but also fosters long-term success. With a team of over 250 dedicated professionals, Marketbridge stands out as a trusted partner in the competitive landscape of sales and marketing.

Use Cases

Customers recommend Lead Qualification: Technographic, Competitive Intelligence, Channel Marketing, as the business use cases that they have been most satisfied with while using MarketBridge.

Other use cases:

  • Engaging And Following Up
  • Sales Incentive Management
  • Lead Analytics
  • Conference Call Management
  • Channel Management
  • Touchpoint Management
  • Market Research
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Business Priorities

Acquire Customers and Grow Market Share are the most popular business priorities that customers and associates have achieved using MarketBridge.

Other priorities:

  • Scale Best Practices
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Efficiency
  • Increase Sales & Revenue
  • Establish Thought Leadership
  • Launch New Products
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MarketBridge Use-Cases and Business Priorities: Customer Satisfaction Data

MarketBridge works with different mediums / channels such as Channel Partners. and Phone Calls.

MarketBridge's features include Feedback Surveys, and Personalization. and MarketBridge support capabilities include 24/7 Support, AI Powered, Email Support, etc. also MarketBridge analytics capabilities include Custom Reports, and Analytics.

Reviews

"...MarketBridge is a developer of data-driven, digital customer engagement programs...." Peer review

MarketBridge, Clari, Saleschoice BI, Mediafly Intelligence360 (formerly InsightSquared), iSEEit Opportunity Management, etc., all belong to a category of solutions that help Sales Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

MarketBridge offers data-driven, scientific growth strategies. Go-to-market agility is essential for success.

Popular Business Setting

for MarketBridge

Top Industries

  • Computer Software

Popular in

MarketBridge is popular in Computer Software, and is widely used by

MarketBridge Customer wins, Customer success stories, Case studies

How can MarketBridge enhance your Lead Qualification: Technographic process?

What solutions does MarketBridge provide for Competitive Intelligence?

What benefits does MarketBridge offer for Channel Marketing?

How can MarketBridge enhance your Engaging And Following Up process?

How can MarketBridge enhance your Sales Incentive Management process?

13 buyers and buying teams have used Cuspera to assess how well MarketBridge solved their Sales Analytics needs. Cuspera uses 525 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Analytics needs.

A large software provider - Computer Software

Marketbridge helped a large software provider shift to an as-a-service model. The company needed new messaging to compete and support sales teams. Marketbridge used direct buyer research and competit...ive analysis to build a new messaging and positioning architecture. They developed 12 buyer personas and identified key gaps in current messaging. The result was clearer positioning and a stronger competitive edge in the software market.

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A Fortune 50 healthcare payer - Health, Wellness And Fitness

Marketbridge used advanced marketing analytics and modeling for a Fortune 50 healthcare payer. The client struggled to justify rising marketing costs and lacked integrated measurement tools. Marketbr...idge unified data sources and applied MMM and MTA to show the impact of each channel. This improved marketing budget allocation and enabled better scenario planning. The client gained actionable insights to optimize spend and forecast demand.

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Raymarine - Consumer Electronics

Raymarine used Marketbridge's go-to-market strategy and brand marketing services. Raymarine faced strong competition and their brand story was not standing out. Marketbridge helped Raymarine create a... new brand voice focused on confidence and reliability. The solution included influencer partnerships and refined messaging. This helped Raymarine reconnect with boaters and anglers in the United States.

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FIS - Financial Services

Marketbridge helped FIS after its Worldpay acquisition. FIS needed to show new Worldpay clients its full range of solutions. Marketbridge and FIS launched a targeted 1:Few ABM campaign. The campaign ...built awareness and drove action with key accounts. This helped FIS reach more customers and show its value.

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MarketBridge Measures Marketing's Effectiveness

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Frequently Asked Questions(FAQ)

for MarketBridge

What is MarketBridge?

MarketBridge is a market intelligence platform for marketing, sales teams to increase revenue, increase number of customers.

MarketBridge helps teams to get real-time, actionable insights to get ahead of rapidly changing customer behavior and competitor strategies. It provides disruptive solutions and distribution strategies to counter emerging new competitors. It provides detailed information on how competitors, distributors, and retailers divide up the economic pie in your industry, It provides best practices to improve go-to-market strategy. It helps in lead generation and nurturing campaigns, it improves messaging and collateral development.

MarketBridge comes with impactful sales playbooks that translate market and customer opportunities into actionable programs for sales channel. It offers omnichannel analytics which provides integrated recommendations across awareness and direct channels.

What is MarketBridge used for?

MarketBridge is a Sales Analytics Software mainly used by its customers to Acquire Customers and Grow Market Share by Lead Qualification: Technographic, Competitive Intelligence and Channel Marketing .

What are the top features of MarketBridge?

Feedback surveys, Personalization are some of the top features of MarketBridge.

What are MarketBridge alternatives?

Where is MarketBridge located?

MarketBridge is headquartered at 4800 Montgomery Lane, Bethesda, MD 20814, US.
lightning

Peers used MarketBridge for lead qualification: technographic and competitive intelligence

MarketBridge Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.70/5 ★

Read Reviews (2)
Custom Reports

4.24/5 ★

Read Reviews (91)
Analytics

4.21/5 ★

Read Reviews (76)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.70/5 ★

Read Reviews (2)
Custom Reports

4.24/5 ★

Read Reviews (91)
Analytics

4.21/5 ★

Read Reviews (76)

Software Failure Risk Guidance

?

for MarketBridge

Overall Risk Meter

Low Medium High

Top Failure Risks for MarketBridge

MarketBridge News

Awards

Marketbridge Recognized in The Marketing Measurement and Optimization ...

Marketbridge has been recognized as a "notable provider" in Forrester's "The Marketing Measurement and Optimization Services Landscape, Q3 2025" report. The report highlights Marketbridge's focus on attribution modeling, data quality diagnostics, and media measurement. Marketbridge's data-driven approach offers real-time insights and long-term strategic planning for marketing optimization.

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Awards

Marketbridge Recognized in The Marketing Measurement and Optimization Services Landscape, Q3 2025

Marketbridge has been recognized as a notable vendor in Forrester's "The Marketing Measurement and Optimization Services Landscape, Q3 2025" report. This acknowledgment highlights Marketbridge's expertise in attribution modeling, data quality diagnostics, and media measurement, emphasizing its data-driven approach to long-term marketing strategy.

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Product

VulnCheck Launches Integration with ThreatQuotient, a Securonix Company, to Help Defenders Prioritize Remediation with Powerful Threat & Exploit Intelligence Solution - Business Wire

VulnCheck integrated its Community Data Feed with the ThreatQuotient Marketplace, a Securonix company, to deliver real-time exploit and vulnerability intelligence within the ThreatQ Platform. This integration enables security teams to prioritize remediation by providing immediate updates on exploited vulnerabilities, attack vectors, and threat actor activities, helping organizations respond rapidly to emerging threats.

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Awards

Marketbridge Named #1 Brand Agency and #1 Demand Agency in the 2025 U.S. B2B Agency Benchmarking Report from B2BMarketing - Yahoo Finance

Marketbridge has been named the #1 brand agency and #1 demand agency in the 2025 U.S. B2B Agency Benchmarking Report by B2B Marketing. The firm also ranked #2 overall among U.S. B2B agencies and was recognized as one of the fastest-growing firms, highlighting its leadership in integrated growth consulting and marketing services for B2B brands.

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MarketBridge Profile

Company Name

MarketBridge

Company Website

https://marketbridge.com/

HQ Location

4800 Montgomery Lane, Bethesda, MD 20814, US

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