Kobie Loyalty Cloud Overview
Kobie Loyalty Cloud designs solutions to drive customer loyalty through marketing and consumer modules. It enhances loyalty efforts by leveraging both transactional behaviors and emotional connections.
Use Cases
Customers recommend Loyalty Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Kobie Loyalty Cloud.
Business Priorities
Enhance Customer Relationships and Grow Market Share are the most popular business priorities that customers and associates have achieved using Kobie Loyalty Cloud.
Kobie Loyalty Cloud Use-Cases and Business Priorities: Customer Satisfaction Data
Kobie Loyalty Cloud's features include Gamification, Rewards, Personalization, etc.
Reviews
"...As a product manager, I wanted the visibility across the [company] to see all of the customers relationships, and then build dashboards and portals that could help me measure engagement across theboard...." Peer review by Digital Consumer Lifestyle, Digital Consumer Lifestyle
Kobie Loyalty Cloud, smile.io, Paytronix, Preferred Patron, Extu, etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Kobie Loyalty Cloud
Top Industries
- Consumer Services
Popular in
- Large Enterprise
Kobie Loyalty Cloud is popular in Consumer Services, and is widely used by Large Enterprise,
Comprehensive Insights on Kobie Loyalty Cloud Use Cases
How does Kobie Loyalty Cloud facilitate Loyalty Management?
"...Kobie has been designing and managing customer loyalty programs for nearly 20 years says Michael Hemsey, President of Kobie Marketing...." Kobie Marketing Launches Industry-Leading Loyalty Platform with RBC Rewards
How does Kobie Loyalty Cloud address your Engagement Management Challenges?
"...Beller brings to the role more than 20 years of loyalty marketing and customer engagement experience after most recently serving as senior vice president of global loyalty products and platforms, Mastercard...." Kobie Marketing Names Former Mastercard Exec as New President
What Are the key features of Kobie Loyalty Cloud for Campaign Management?
What benefits does Kobie Loyalty Cloud offer for Advertisement?
What benefits does Kobie Loyalty Cloud offer for International Marketing?
41+ more Business Use Cases
30 buyers and buying teams have used Cuspera to assess how well Kobie Loyalty Cloud solved their Customer Loyalty Management needs. Cuspera uses 1233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.
Frequently Asked Questions(FAQ)
for Kobie Loyalty Cloud
What is Kobie Loyalty Cloud?
Kobie Loyalty Cloud is the ultimate toolset to design, manage, measure and optimize your loyalty efforts. The KLC consists of two sets of modules. Marketing modules offer the ability to create the rich, rewarding experiences that drive desired behaviors all along the customer journey. Consumer modules enable customers to interact directly with programs and brands, providing customer support and fulfillment capabilities. The Kobie Loyalty Cloud is powered not only by transactional behaviors, but also by the emotional connections and interactions between customers and brand.
What is Kobie Loyalty Cloud used for?
What are the top features of Kobie Loyalty Cloud?
What are Kobie Loyalty Cloud alternatives?
Where is Kobie Loyalty Cloud located?
Peers used Kobie Loyalty Cloud for loyalty management and engagement management
Kobie Loyalty Cloud Competitors
Kobie Loyalty Cloud Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (52) |
| Custom Reports | Read Reviews (111) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (52) |
| Custom Reports | Read Reviews (111) |
Software Failure Risk Guidance
?for Kobie Loyalty Cloud
Overall Risk Meter
Top Failure Risks for Kobie Loyalty Cloud
Kobie Marketing Feeds
The Heart of Loyalty: 2024 Consumer Research Report
The Hidden Consumer Motivators Behind Loyalty Program Success  The Heart of Loyalty: 2024 Consumer Research Report Reveals the Behavioral Psychology that Underpins Consumer Loyalty and What Strategies Brands Can Activate ST PETERSRBUG, FLA, June 26, 2023 —Kobie, a global leader in loyalty marketing technology and services, today released The Heart of Loyalty: 2024 Consumer Research Report, unveiling a uniquely academic approach to consumer motivations. Kobie’s research team, comprised of PhDs who specialize in the intersection of human psychology and consumer perceptions, fielded the research study with more than 4,000 consumers in industries like retail, financial services, travel, hospitality, quick serve restaurants and more. As one of the most academically rigorous reports in the field, the findings reveal key questions brands should be asking about how consumer perceive their loyalty program, and what strategies can be activated to increase member engagement and drive deeper emotional loyalty. Key learnings for brands looking to improve their loyalty program health include: 1. The lifecycle of disengagement: Understand why members disengage at different points and how to address the underlying reasons. 2. The power of choice and co-creation: Learn how to leverage optionality and co-creating the experience as a powerful motivator that shifts mindsets towards […]
The post The Heart of Loyalty: 2024 Consumer Research Report first appeared on Kobie Marketing.
Increasing Loyalty with Non-Transactional Earn Opportunities
In today’s competitive market, keeping consumers engaged is challenging. Traditional transactional rewards are no longer enough to foster long-term loyalty and increase customer lifetime value. With so many shopping options, brands must stay top of mind even when customers aren’t purchasing. Shifting the focus from transactions to meaningful engagement between purchases can deepen relationships, enable personalization, and boost loyalty. In the 2024 Kobie Consumer Research shows that 59% of members would enjoy gamified non-transactional earn opportunities at least once a month. Non-transactional earn opportunities refer to ways customers can earn points or rewards without making a purchase. These methods leverage various customer behaviors and interactions, encouraging engagement through alternative means. By offering NTE opportunities, brands can create a more dynamic and engaging loyalty program that keeps customers involved and invested in the brand. NTE unlocks growth opportunities in programs. Here’s how: Fostering Emotional Connections: Non-transactional earn fosters emotional connections by acknowledging members beyond their monetary value to the brand. Members feel a sense of appreciation when recognized for actions beyond purchases, leading to a stronger emotional bond. Encourages Holistic Engagement: Loyalty extends beyond transactions, encouraging members to engage with the brand on multiple levels and fostering a deeper connection beyond […]
The post Increasing Loyalty with Non-Transactional Earn Opportunities first appeared on Kobie Marketing.
Kobie Marketing Profile
Company Name
Kobie Marketing
Company Website
https://kobie.com/HQ Location
Saint Petersburg, FL
Employees
251-500
Social
Financials
PRIVATE
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