Real-World Case Studies and Customer Success Stories with iQuanti ALPS

LEAP, an AI-led optimization platform from iQuanti, helped Laurel Road improve its High-Yield Savings Account landing page. The challenge was... that key product information was hard to find, especially on mobile. LEAP analyzed the page and found ways to make important details more visible and easier to scan. After making these changes, Laurel Road saw a 152% increase in desktop application form fill starts and an 83% uplift on mobile. The improvements made the landing page more effective and user-friendly.
Show More..

iQuanti helped HomeEquity Bank grow digital acquisition by 25% year over year. The challenge was to increase growth while reducing... media spend and improving analytics. iQuanti managed paid and organic acquisition, optimized landing pages, and improved analytics tracking. Their strategy led to double-digit growth in leads and lower costs. HomeEquity Bank saw transformational growth from this partnership.
Show More..

ALPS helped a leading mortgage company move a targeted keyword ranking from 76 to 1. The company faced reduced media... spend, limited analytics, and a need for fast digital growth. iQuanti provided SEO, PPC, website optimization, and analytics solutions. The client saw transformational growth and improved digital performance. A customer quote highlights the shift in their digital strategy and business results.
Show More..

iQuanti helped a top-tier Canadian bank improve its homepage performance. The bank wanted to increase form completions and engagement on... its main page. iQuanti used data-driven UX analysis and changed the homepage layout to highlight the bank’s value. They replaced a carousel with a static hero image to better reach seniors aged 55 and above. The bank saw higher form completions and better engagement rates after these changes.
Show More..

Laurel Road used iQuanti's SEO and content strategy to reach healthcare professionals. They built a content hub called Laurel Road... for Doctors with interactive tools and resources. iQuanti optimized site architecture and led link building to boost authority. In months, Laurel Road launched 50+ new pages and grew its organic keyword footprint by 381%. The site ranked #1 for "bank for doctors" and expanded offerings for nurses, also reaching #1 for "bank for nurses".
Show More..

ALPS helped a Fortune 500 financial services firm improve search rankings. The company faced reduced media spend, limited analytics, and... a need for fast digital growth. iQuanti provided PPC, SEO, website optimization, and analytics solutions. The client reached top 3 positions for key industry terms. They saw more leads, lower spend, and a drop in bounce rate.
Show More..

iQuanti helped a financial services company migrate from Universal Analytics to Google Analytics 4 (GA4). The company needed better reporting... and a smooth transition for five complex analytics properties. iQuanti used a structured approach with detailed planning, a solution design reference, and migration checklists. They recreated dashboards in GA4 and optimized user flow tracking. The migration was seamless and error-free, improving reporting and enabling data-driven decisions for performance marketing.
Show More..

iQuanti helped a leading US-based financial services corporation reach Gen Z and Millennial customers with a new content hub. The challenge was... to attract younger audiences and improve rankings for non-brand keywords. iQuanti used keyword research, topic planning, and SEO best practices to build an educational content center. The result was a 90% increase in organic traffic to the content hub. Non-brand keyword rankings rose by 46%. The strategy built trust and loyalty with younger customers.
Show More..

iQuanti helped a leading US-based river cruise company manage seasonal demand drops. The company wanted to attract more international tourists,... especially from the UK. iQuanti used creative audience targeting and automated bidding with target CPA. They launched campaigns with British English ad copy and high-intent keywords. The campaign delivered 782 conversions in 3 months and a 547% return on ad spend. 813 UK tourists visited the cruise during the campaign period.
Show More..

iQuanti used its experience optimization service for a Fortune 500 hospitality company. The goal was to boost customer engagement and... increase conversions. iQuanti analyzed the full website journey and prioritized changes using a custom ROI model. They ran tests across the site to improve key metrics. The result was an 80% increase in conversions for the client.
Show More..

iQuanti helped a leading car rental company migrate from Universal Analytics to Google Analytics 4. The client needed to move... 13 web and 2 mobile properties to GA4 in 5 months. iQuanti used agile project management and analytics expertise to ensure a smooth, on-time migration. They created a solution design reference, implemented custom conversion tracking, and provided tailored GA4 training. The migration improved data accuracy, enabled better tracking of user journeys, and set new standards for future analytics projects.
Show More..

ALPS helped a leading insurance company improve its search rankings. The company faced reduced media spend, limited analytics, and a... need for fast digital growth. iQuanti used paid and organic acquisition, website optimization, and analytics. The company achieved 147% more keywords in the #1 ranking for target markets. The client saw transformational growth and a better digital blueprint.
Show More..

iQuanti helped UniFirst transform its paid search program using Google and Microsoft Ads. The challenge was to get more high-quality... leads while keeping costs low in a competitive market. iQuanti used smart segmentation, budget reallocation, and targeted campaigns. UniFirst saw a 3.7X increase in paid leads, a 2.2X rise in form fills, and a 5.1X jump in phone calls. Cost per lead dropped by half in the first quarter of 2025.
Show More..

iQuanti used a multi-phased SEO strategy to reverse negative trends on critical keywords. The team performed a deep SEO assessment... and improved on-page, off-page, and technical elements. They also set up a competitive monitoring system. The result was a 260% increase in search rankings. The client saw transformational growth in their business.
Show More..