Interaction Studio Overview

Interaction-Studio by Marketing Cloud provides AI-driven customer insights. Engage customers with personalized marketing experiences across channels.

Use Cases

Customers recommend Engagement Management, Advertisement, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Interaction Studio.

Other use cases:

  • Personalized Marketing
  • Helpdesk Management
  • Market Research
  • Communication Management
  • Channel Management
  • Products & Pricelist Management
  • Engaging On Social Media
See all use cases See less use cases

Business Priorities

Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using Interaction Studio.

Other priorities:

  • Acquire Customers
See all business priorities See less business priorities

Interaction Studio Use-Cases and Business Priorities: Customer Satisfaction Data

Interaction Studio works with different mediums / channels such as Website. Offline. On Premises etc.

Interaction Studio's features include Personalization. and Interaction Studio support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Interaction Studio analytics capabilities include Analytics, and Custom Reports.

Interaction Studio, RichRelevance, Algonomy, HYPERISE, Rightmessage, etc., all belong to a category of solutions that help Personalization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Interaction Studio Customer wins, Customer success stories, Case studies

Why is Interaction Studio the best choice for Engagement Management?

79 buyers and buying teams have used Cuspera to assess how well Interaction Studio solved their Personalization needs. Cuspera uses 111 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Personalization needs.

 

London Enterprises Accelerate AI-Driven CRM Adoption with Salesforce Agentforce - London Daily News

London enterprises are adopting Salesforce Agentforce to enhance AI-driven CRM capabilities, focusing on intelligent customer engagement and operational efficiency. Salesforce Agentforce integrates A...I into CRM workflows, offering intelligent automation, predictive insights, and conversational AI. This adoption aims to improve customer experience, increase sales effectiveness, and reduce operational friction, positioning businesses to better adapt to changing customer behaviors.

Read on →
 

Salesforce (CRM) Is Down 6.9% After Winning $5.6 Billion Army AI Deal Has The Bull Case Changed - simplywall.st

Salesforce's Computable Insights subsidiary secured a 10-year, $5.6 billion contract with the U.S. Army to modernize data, cloud, and AI systems. This contract, alongside the EMBERPOINT wildfire mana...gement venture, positions Salesforce's Agentforce and Missionforce platforms as critical infrastructure for military and public safety operations, extending beyond its CRM roots.

Read on →
 

Rathbones drops 45m tech project for Salesforce CRM - Citywire

Rathbones has replaced InvestCloud with Salesforce for a significant software contract, enhancing their client lifecycle and customer relationship management services. This expanded partnership marks... a strategic shift for the 115bn wealth manager, following a 45m investment in InvestCloud's solution less than two years ago.

Read on →

Panasonic - Consumer Electronics

Panasonic used Salesforce AI to improve its service operations. The company wanted to make service faster and more efficient. They used assistive and autonomous AI tools from Salesforce. This helped ...Panasonic transform how they deliver service. The result was better support for their customers.

Read on →

DeVry University - Education

Agentforce helped DeVry University support students from enrollment to course completion. The platform improved student engagement and streamlined support processes. DeVry used Agentforce to connect ...students with the right resources quickly. This led to better student experiences and smoother operations. The solution focused on education technology and student success.

Read on →

BACA Systems - Manufacturing

Einstein 1 Sales helped BACA Systems double sales productivity. The company used Salesforce Data Cloud and AI to automate sales tasks and improve email engagement. AppExchange integrations cut delive...ry errors and saved 15 workdays per month. Flow Builder enabled fast, no-code automation for licensing and operations. BACA Systems now manages all sales and admin tasks in Salesforce, boosting efficiency and accuracy.

Read on →

How to Use Journey Builder Activity in Interaction Studio

Video Thumbnail
lightning

Peers used Interaction Studio for engagement management and advertisement

Interaction Studio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (10)
Analytics

4.44/5 ★

Read Reviews (16)
Custom Reports

4.33/5 ★

Read Reviews (9)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (10)
Analytics

4.44/5 ★

Read Reviews (16)
Custom Reports

4.33/5 ★

Read Reviews (9)

Interaction Studio Integrations

Interaction Studio integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.71/5 ★

Read Reviews (5)
Data Export

3.16/5 ★

Read Reviews (2)

Few API Integrations for Interaction Studio

Pastel

4.4 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

OneDesk

4.06 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Viber

4.33 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Seismic Knowledge

4.13 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Seismic

4.53 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Interaction Studio

Top Failure Risks for Interaction Studio

Salesforce, Inc. News

Partnership

Meralco, Salesforce Mark Decade-Long Partnership with Renewed Commitment to Enhance Customer Experience with Innovation - Daily Tribune

Salesforce and Meralco have renewed their decade-long partnership to enhance customer experience through innovation. The collaboration focuses on leveraging Salesforce's technology to support Meralco's digital transformation and grid modernization efforts, aiming to improve operational efficiency and customer satisfaction.

Read more →
Financial

Salesforce Announces Timing of its Fourth Quarter and Full Year Fiscal 2026 Results Conference Call - marketscreener.com

Salesforce will release its fourth quarter and full year fiscal 2025 results on February 26, 2025, after market close, followed by a conference call to discuss the financial outcomes.

Read more →
Partnership

KPIT Deploys Vehicle Relationship Management Solution on Salesforce Platform - Autocar Professional

KPIT Technologies has formed a strategic partnership with Salesforce to deploy its Vehicle Relationship Management solution on Salesforce's AI-powered CRM platform. This collaboration aims to enhance aftersales transformation for global automotive OEMs and mobility providers by integrating customer and vehicle data. The solution, running on Salesforce's Agentforce 360 for Automotive, will streamline processes like software updates and predictive maintenance, aiming to improve operational efficiency and customer satisfaction in the automotive industry.

Read more →
Product

Salesforce Earns CMMC Level 2 Certification

Salesforce has achieved the Cybersecurity Maturity Model Certification (CMMC) Level 2 for its Public Sector Enclave, enhancing its credibility with national security and public sector clients. This certification, held by fewer than 400 organizations, underscores Salesforce's commitment to data security and compliance, aligning with federal standards like 48 CFR and NIST SP 800-171.

Read more →

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Company Website

https://www.salesforce.com/in/

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Facebook Linkedin Twitter

Financials

IPO