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Interaction Studio

4.36 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(4111 Reviews, Testimonials & Expert Opinions)
(4111 Reviews, Testimonials & Expert Opinions)

Customer experiences with leading real-time personalization and interaction management solution

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About Interaction Studio

Evergage CDP is a real-time customer data platform, which provides the sales, marketing and account management teams in B2C or a B2B company an unified view of the customers, helping them to increase the customer engagement, resulting in better conversions and increased revenues.

Some key areas Evergage has been effective include e-commerce optimization, demand generation, account-based marketing, promoting most relevant content and improving user on-boarding. The channels wherein the tool is available to be used include: website, web and mobile application, e-mail, search etc.

Its features include customer data platform, machine learning, behavioral tracking, segmentation, targeting, triggered messaging, recommendations, A/B Testing, and analytics and attribution. The CDP helps to combine data from various sources and provides an unified view of every customer and prospect. behavioral tracking helps to measure the true intent of visitors, users and accounts. On basis of behavioral and external data, segment audiences using existing data from real time and across time. Provide custom messages and content on basis of targeting feature, on basis of in-session behavior such as active time spent in a particular section. Triggered messaging can be used to send e-mail or mobile push notifications automatically, on basis of specific actions and behaviors. Provide recommendations on product and content, on basis of machine-learning algorithms to specific / individual users. A/B testing can be performed to measure campaign effectiveness. Using Machine learning, and analytics, obtain better insights from data

Evaluating Interaction Studio for your Customer Data Platform need?

wyz, your personal AI advisor

Our AI advisor, Wyz, harnessed 4111 insights from peers and experts who used Interaction Studio to help you determine how well it fits your Customer Data Platform needs.

Peer and Expert Opinions
for Interaction Studio


Enhance customer relationships and Increase sales & revenue are the most popular goals peers achieved using Interaction Studio .

Other goals:

  • Improve ROI
  • Improve digital and social presence
  • Scale best practices
  • Acquire customers
  • Increase customer life time value
  • Grow market share
  • Establish thought leadership
  • Enter new markets internationally or locally
  • Build brand awareness
  • Increase average basket value
  • Improve efficiency
  • Improve brand engagement
  • Reduce bounce
See all goals See less goals


It is the best suited for website, e-mail, promotions, channels.

Other channels:

  • phone calls
  • mobile
  • video
  • blogs
  • user generated content
  • social media
  • mobile app
  • offline
  • point of sale
  • Facebook
  • display advertisement
  • chat
  • on premises
  • Instagram
  • games
  • mobile ads
  • print media
  • magazine
  • omnichannel
  • mass media
See all channels See less channels


Peers recommend engagement management, helpdesk management, advertisement, as the business processes that they have been most satisfied while using Interaction Studio .

Read Peer and Expert Experience for Business Use Cases

Engagement management With Website

Engaging and following up With Website

Helpdesk management With Phone calls and E mail

Advertisement With Website and Social media and Mobile and E mail

Segmentation and targeting

Content management With Promotions and Website

Content publishing With Promotions and Website and User generated content and Blogs and Video

Searching for content With Promotions and User generated content and Blogs

Communication management With E mail and Website

Sending & publishing communications With E mail and Website

Tracking & monitoring communications

Personalized marketing With E mail and Website

Campaign management

Campaign monitoring

Campaign analytics

Competitive intelligence With E mail and Offline and Point of sale and Phone calls

Account management With Website

Media buying With Mobile and Social media and Mobile app and Phone calls and E mail and Offline and Point of sale and Website

Digital marketing

Customer feedback management With Website and Promotions

Measuring net promoter score With Website and Promotions


Training & onboarding

Generation of new leads With Website

Market survey With E mail

Contact list management With Phone calls and E mail

Social media management

Social media analytics

Lead engagement With Website and E mail

Cross selling

Loyalty management With Website and Social media and Offline and On premises and Instagram and Facebook

Lead qualification With E mail and Website and Offline and On premises

Lifetime value management

Conversion management With E mail and Website and Mobile and Mobile app

Funnel analysis

Product marketing

Lead analytics

Channel marketing With Website and Display advertisement and Omnichannel

Customer case management

Products & pricelist management With Website

Sales document management

Rating and review management

Market research

Business development With Phone calls

Telemarketing With Phone calls

See allless Activities

Popular Business Setting
for Interaction Studio

Top Industries

  • Computer Software
  • Information Technology and Services
  • Information Services

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used Interaction Studio to Enhance customer relationships and Increase sales & revenue

Verify if it works for you

IT and Other Capabilities
for Interaction Studio

  • Low
  • Medium
  • High


Data Import

Data Export


Phone Support

Email Support

Chat Support

24/7 Support


AI Powered


Custom Reports

Failure Risk Guidance Security Report ?

Overall Risk Meter

Low Medium High

Top Failure Risks for Interaction Studio

Vendor Profile Details

Company Name Salesforce
Year Founded 1999
HQ Location 1 Market, San Francisco, CA 94105, US
Employees 10001+
Financials IPO