Interaction Studio Overview

Interaction-Studio by Marketing Cloud provides AI-driven customer insights. Engage customers with personalized marketing experiences across channels.

Use Cases

Customers recommend Engagement Management, Advertisement, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Interaction Studio.

Other use cases:

  • Personalized Marketing
  • Helpdesk Management
  • Market Research
  • Communication Management
  • Channel Management
  • Products & Pricelist Management
  • Engaging On Social Media
See all use cases See less use cases

Business Priorities

Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using Interaction Studio.

Other priorities:

  • Acquire Customers
See all business priorities See less business priorities

Interaction Studio Use-Cases and Business Priorities: Customer Satisfaction Data

Interaction Studio works with different mediums / channels such as Website. Offline. On Premises etc.

Interaction Studio's features include Personalization. and Interaction Studio support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Interaction Studio analytics capabilities include Analytics, and Custom Reports.

Interaction Studio, RichRelevance, Algonomy, HYPERISE, Rightmessage, etc., all belong to a category of solutions that help Personalization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Interaction Studio Customer wins, Customer success stories, Case studies

Why is Interaction Studio the best choice for Engagement Management?

79 buyers and buying teams have used Cuspera to assess how well Interaction Studio solved their Personalization needs. Cuspera uses 111 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Personalization needs.

 

Metrotel implements Salesforce and accelerates its digital transformation - BNamericas

Metrotel has implemented Salesforce to enhance its digital transformation efforts, leveraging Salesforce's CRM capabilities to improve customer engagement and operational efficiency.

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GJ Properties Teams Up With Salesforce And 20Three To Digitally Transform Ajman's Real ...

GJ Properties has partnered with Salesforce and 20Three to digitally transform Ajman's real estate sector. This collaboration aims to enhance customer engagement and operational efficiency through Sa...lesforce's cloud-based solutions. 20Three will implement Salesforce technologies and provide strategic advice to ensure successful digital transformation, aligning with UAE's vision for smart cities.

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Vonage Taps Salesforce Agentforce and Data Cloud for Sales and Service - Salesforce

Vonage deepens its partnership with Salesforce by deploying Salesforce's Data Cloud and Agentforce to enhance customer experiences and drive innovation. This collaboration aims to unify Vonage's ente...rprise data, automate tasks with AI agents, and provide personalized customer interactions. The partnership highlights Vonage's commitment to becoming an Agentic Enterprise and leveraging Salesforce's AI and CRM capabilities for digital transformation.

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Razorpay - Financial Services

Razorpay uses Salesforce to improve sales efficiency. They saw a 38% increase in lead conversion. Sales team efficiency increased by 30%. Turnaround time on service requests reduced from 48 hours to ...8 hours.

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Genpact - Professional Services

Genpact uses Salesforce to transform its sales and marketing. 100% of sales opportunities are captured on Salesforce. Customer conversations increased by 50% in a year. Genpact has over 100,000 emplo...yees in 30 countries. Salesforce helps Genpact scale and improve customer service.

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Balaji Wafers - Consumer Goods

Balaji Wafers uses Salesforce to improve distributor experiences. They have a 20% year-over-year growth. Distributor onboarding time reduced by 50%. Sales visits per rep increased by 30% per week. Ma...pping accuracy improved by 80% using Salesforce Maps.

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How to Use Journey Builder Activity in Interaction Studio

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Peers used Interaction Studio for engagement management and advertisement

Interaction Studio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (10)
Analytics

4.44/5

Read Reviews (16)
Custom Reports

4.33/5

Read Reviews (9)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (10)
Analytics

4.44/5

Read Reviews (16)
Custom Reports

4.33/5

Read Reviews (9)

Interaction Studio Integrations

Interaction Studio integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Few API Integrations for Interaction Studio

Software Failure Risk Guidance

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for Interaction Studio

Top Failure Risks for Interaction Studio

Salesforce, Inc. News

Product

AutoRABIT Announces FedRAMP Milestones for Salesforce Security Solutions

AutoRABIT has achieved FedRAMP Moderate Authorization to Operate (ATO) for its CodeScan and Guard solutions, enhancing security for Salesforce environments in government agencies. These solutions address Salesforce's unique security challenges by automating code analysis and monitoring configurations, aligning with federal compliance standards to protect sensitive data and streamline compliance processes.

Product

Salesforce Enhances AI Reliability with New Observability Tools for Agents

Salesforce has introduced new observability tools to enhance AI agent reliability, focusing on analytics, optimization, and health monitoring. These tools provide small businesses with insights into AI performance, enabling better decision-making and operational efficiency. Early adopters like 1-800Accountant and Engine report improved service quality and scalability. The tools aim to address challenges in managing AI agents, offering a pathway for businesses to optimize AI deployment.

Product

Cyntexa Announces Updates to ChargeOn on Salesforce AppExchange - Markets Financial Content

Cyntexa has updated its ChargeOn application on Salesforce AppExchange, enhancing payment processing and orchestration capabilities. ChargeOn integrates with over 14 global payment gateways, offering streamlined revenue automation and eliminating vendor lock-in. The update includes advanced features for secure, efficient payment management within Salesforce, including PCI and DSS compliance.

Partnership

Adecco says joint venture with Salesforce can help reduce AI bubble risks - Reuters

Adecco and Salesforce have formed a joint venture aimed at mitigating risks associated with the AI bubble. This collaboration leverages Salesforce's AI CRM capabilities to enhance Adecco's offerings and ensure sustainable AI integration.

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO