HG Insights Overview

HG Insights provides businesses with data-driven insights to identify and prioritize their best prospects. Actionable intelligence enhances targeting and decision-making.

Use Cases

Customers recommend Lead Qualification: Technographic, Account Management, Contract Management, as the business use cases that they have been most satisfied with while using HG Insights.

Other use cases:

  • Engagement Management
  • Telemarketing
  • Competitive Intelligence
  • Generation Of New Leads
  • Advertisement
  • Conversion Management
  • Campaign Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using HG Insights.

Other priorities:

  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Scale Best Practices
  • Establish Thought Leadership
  • Build Brand Awareness
  • Launch New Products
  • Improve Efficiency
  • Improve ROI
See all business priorities See less business priorities

HG Insights Use-Cases and Business Priorities: Customer Satisfaction Data

HG Insights's features include Feedback Surveys, Personalization, and Widgets. and HG Insights support capabilities include Phone Support, 24/7 Support, AI Powered, etc. also HG Insights analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The feature I like best are the listings of technologies each company uses...." Peer review by Valerie P, Inside Marketing Rep, Computer Software

Peer review evidence (same sources as the product rating summary)

"...It is a free Chrome extension and provide technology installs for companies I am calling in to...." Peer review by John C, Account Manager, Marketing and Advertising
"...It's helping me reach my target accounts (sales) more efficiently, and helps validate some data that I already had...." Peer review by Nikko J, Business Development Representative, Internet
"...It's good but detecting the correct ESP is inconsistent and the contract date is also inconsistent...." Peer review by User

HG Insights, Uplead, Cognism, UserGems, Xtract.io, etc., all belong to a category of solutions that help Sales Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for HG Insights

Top Industries

  • Computer Software
  • Information Technology and Services
  • Marketing and Advertising

Popular in

  • Mid Market
  • Enterprise
  • Small Business

HG Insights is popular in Computer Software, Information Technology And Services, and Marketing And Advertising and is widely used by Mid Market, Enterprise, and Small Business.

HG Insights Customer wins, Customer success stories, Case studies

How does HG Insights address your Lead Qualification: Technographic Challenges?

How can HG Insights optimize your Account Management Workflow?

How efficiently Does HG Insights manage your Contract Management?

How does HG Insights address your Engagement Management Challenges?

Why is HG Insights the best choice for Telemarketing?

103 buyers and buying teams have used Cuspera to assess how well HG Insights solved their Sales Intelligence needs. Cuspera uses 1274 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Intelligence needs.

Thomson Reuters - Information Services - Very Large

HG Insights helps Thomson Reuters sales teams know who to target, what to offer, and when to engage. Before using HG Insights, teams relied on internal data and instincts, missing key external signal...s. By combining first-party data with HG Insights’ third-party intelligence, they spot buyer behavior changes and competitive threats. This approach improves retention and lets sales act on timely signals. Front-line teams report strong positive feedback on sales intelligence and competitive insights.

Hyland Software - Computer Software - Large

HG Insights helped Hyland Software improve B2B marketing by providing detailed technographic, firmographic, and competitive intelligence. Hyland used HG Insights to create a unified global ICP and sc...ore accounts for five sales plays. The platform enabled precise account prioritization and better alignment between sales and marketing. Stakeholders saw immediate value from new data, enhancing decision-making. Hyland now uses data-driven strategies for market sizing and account targeting.

Stratyve - Management Consulting - Small

HG Insights helps Stratyve focus go-to-market strategy for clients. The platform narrows total addressable market into actionable segments. AI copilots make complex data simple and fast to use. Buyer... intent data shapes messaging and drives pipeline growth. Stratyve uses firmographics, technographics, and buyer insights to show ROI. AI agents will soon automate even more planning tasks.

Informatica - Computer Software - Large

HG Insights helps Informatica improve account segmentation and targeting. Informatica uses HG Insights to build dashboards for sales and marketing teams. Reps and BDRs know who to target and why, wit...h key data at their fingertips. This leads to more effective prospecting and better sales conversations. Informatica values HG Insights for its actionable data approach.

Oracle - Computer Software

HG Insights helped Oracle double its lead conversion rate. Oracle faced fragmented data and limited visibility, making territory planning hard. They unified internal and external data using HG Insigh...ts’ technology intelligence. Over 7,000 Oracle employees now use this system. Oracle improved territory design and seller productivity with HG Insights’ competitor presence and spend data.

Storyblok - Computer Software

HG Insights helped Storyblok align sales and marketing with a data-driven go-to-market strategy. Storyblok used HG Insights to build a robust ICP and propensity model, scoring over 4 million accounts.... They integrated HG fit scores with 6sense intent data for better account prioritization. Real-time data updates improved BDR workflows and marketing programs. Storyblok saw significant pipeline growth and stronger team alignment.

Market Intelligence Overview from HG Insights

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Frequently Asked Questions(FAQ)

for HG Insights

What is HG Insights?

HG Insights is a techographics (technology intelligence) provider for B2B marketers, sales, strategy, growth teams and business owners to provide better technology related insights to analyze markets and increase sales

It is primarily used to provide technology related intelligence such as IT spend, technology purchase, digital advertising, marketing campaigns, helping companies focus on market analysis, ideal customer profiling, and sales territory optimisation and account scoring and prioritization

HG Insights provide technographic intelligence with integration to Salesforce, Marketo, Linkedin and entreprise analytics

What is HG Insights used for?

HG Insights is a Sales Intelligence Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Lead Qualification: Technographic, Account Management and Contract Management .

What are the top features of HG Insights?

Feedback surveys, Personalization and Widgets are some of the top features of HG Insights.

Who uses HG Insights?

HG Insights is used by Computer Software, Information Technology And Services and Marketing And Advertising among other industries.

What are HG Insights alternatives?

Uplead, Cognism, UserGems and Xtract.Io are popular alternatives for HG Insights.

Where is HG Insights located?

HG Insights is headquartered at 1 N Calle Cesar Chavez, STE 100, Santa Barbara, CA 93103, US.
lightning

Peers used HG Insights for lead qualification: technographic and account management

HG Insights Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.05/5

Read Reviews (17)
Analytics

4.74/5

Read Reviews (458)
Custom Reports

4.60/5

Read Reviews (66)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.05/5

Read Reviews (17)
Analytics

4.74/5

Read Reviews (458)
Custom Reports

4.60/5

Read Reviews (66)

Software Failure Risk Guidance

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for HG Insights

Overall Risk Meter

Low Medium High

Top Failure Risks for HG Insights

HG Insights Inc News

Product

HG Insights Redefines GTM Precision by Leveraging Agentic AI

HG Insights launched its Revenue Growth Intelligence (RGI) Platform, leveraging AI to unify technographic, buyer intent, IT spend, and contact intelligence. The platform includes AI copilots and agentic workflows, enhancing GTM execution. Features like RGI Agent Builder and Contact Intelligence offer advanced capabilities for enterprise GTM teams, promising significant improvements in lead conversion and revenue growth.

Product

HG Insights Debuts AI Revenue Intelligence Platform

HG Insights has launched its AI-powered Revenue Growth Intelligence (RGI) Platform, designed to unify go-to-market (GTM) data and processes. The platform integrates technographic, buyer intent, IT spend, and contact intelligence into a single AI-based system. It includes AI copilots like Market Analyzer, Data Studio, and Sales Copilot to enhance GTM execution. The RGI Agent Builder allows enterprises to create custom AI agents for sales and marketing operations, aiming to improve revenue processes and conversion rates.

Product

HG Insights Unveils Unified Revenue Growth Intelligence Platform

HG Insights has launched the Revenue Growth Intelligence (RGI) Platform, an AI-driven solution that integrates technographic, buyer intent, IT spend, and contact intelligence to optimize go-to-market (GTM) strategies. The platform includes AI copilots like Market Analyzer and Sales Copilot, which enhance market opportunity identification and sales efficiency. The RGI Agent Builder allows enterprises to build custom AI agents for GTM operations, further enhancing precision and execution.

Product

HG Insights Unveils Unified Revenue Growth Intelligence Platform an...

HG Insights has launched the Revenue Growth Intelligence (RGI) Platform, a unified solution integrating technographic, buyer intent, IT spend, and contact intelligence. This AI-driven platform enhances GTM execution with advanced copilots and agentic workflows. The RGI Agent Builder, available in early preview, allows enterprises to create custom AI agents. The platform aims to improve market analysis, lead prioritization, and sales efficiency.

HG Insights Inc Profile

Company Name

HG Insights Inc

Company Website

https://hginsights.com/

Year Founded

2010

HQ Location

1 N Calle Cesar Chavez, STE 100, Santa Barbara, CA 93103, US

Employees

51-100

Social

Financials

SERIES B