Consumer Goods Case Studies and Customer Success Stories with Friendbuy
woom
- Consumer Goods
- Medium
Austin, USA
Friendbuy helped woom boost new email and SMS subscribers by 40%. The referral program, integrated with Klaviyo and Shopify, drove... 58% month-over-month revenue growth. Referred friends spent 21% more than average customers. woom used targeted campaigns, A/B testing, and multiple website placements to maximize referrals. The program delivered a 30x ROI and became a key growth driver.
Friendbuy helped Natural Dog Company boost referral-driven growth. Advocates spent 20% more than the site average after referring friends. Friends... who used referral codes spent 11% more on their first purchase. About 5% of all email subscribers now come from the referral program. Integrations with Klaviyo and Okendo made it easy to collect reviews and personalize outreach. The company increased retention and loyalty by rewarding referrals and leveraging customer data.
Friendbuy helped Get Back Necklaces grow referral revenue by 700%. The company used Friendbuy’s referral platform to test and optimize... offers. Switching from a dollar-based to a percentage-based reward doubled their share rate and revenue per share. Referral revenue increased by 320% after the initial launch, then by 700% after further optimization. The average order value from referrals was 25% higher than non-referral orders.
Friendbuy helped PrettyLitter boost customer engagement and revenue. The loyalty and referral platform delivered a 13.6× ROI from redeemed member... revenue. Loyalty members saw a 7% higher average order value. 19–20% of members shared referral links, and 20% of referred friends became customers. The program also enriched first-party data and supported a lean marketing team.
Friendbuy helped Olive & June boost its referral program, achieving an 18. 5% conversion rate and 10x ROI. Olive &...June used Friendbuy’s referral program software to place referral offers across email, welcome, and purchase flows. The team tracked referrals and user data with Iterable, sending reminders to increase engagement. Friendbuy’s design tools let Olive & June personalize referral emails and widgets. The dashboard made campaign tracking easy. Olive & June cut CPA to one-third of other channels and saw 7.5x better results than paid channels.
Branch Furniture used Friendbuy's referral program software to fix their unreliable referral system. They switched to Friendbuy in 2021 and... quickly integrated it into their website, email, and SMS. The team saw a 50x return on investment and 8% of new email subscribers came from referrals. Friendbuy's support helped Branch drive more repeat purchases and lower acquisition costs. Integrations with Klaviyo and Attentive made promotion easy.
Casper used Friendbuy's referral program software to boost customer growth. The company needed a scalable way to process referrals and... fulfill rewards with a small team. Friendbuy enabled quick setup, seamless reward fulfillment, and deep analytics. Casper ran A/B tests and optimized offers, leading to a 13% increase in referral conversion rate. The program delivered a 7x higher ROI than Casper’s average marketing investment and a 220% increase in share rate.
Friendbuy referral program software helped woom boost email and SMS subscriber acquisition by 40%. The program drove a 58% increase... in month-over-month revenue from the new subscribers. Referred friends had a 21% higher average order value than the sitewide average. woom used Friendbuy with Klaviyo and Shopify to power their referral program. The solution helped woom grow sales and reach more parents.
Friendbuy helped Thinx grow referral revenue by 114% in one month. Thinx used Friendbuy’s Shopify Plus integration to let customers... stack referral credits. This made it easier for advocates to earn and use rewards. The cost per acquisition dropped to under $1. Thinx doubled the size of its referral program and reduced customer service inquiries.
Prose used Friendbuy's referral program software to boost customer acquisition and retention. By integrating referral CTAs into emails and SMS... with Iterable, Prose increased program visibility. A/B testing of referral incentives led to a 5% lift in conversion rates. Their referral program achieved a cost-per-acquisition 117x lower than paid ads and delivered an 8x return on investment. Prose continues to optimize with Friendbuy to drive more qualified customers.
OLLY used Friendbuy to overhaul its loyalty and referral programs. The company switched from a stagnant loyalty vendor to Friendbuy,... enabling seamless integration with Attentive for SMS and email journeys. OLLY saw a 26% increase in average order value among loyalty members. 45% of new SMS subscribers joined the loyalty program. Friendbuy’s onboarding and support helped OLLY personalize communications and boost engagement.
Friendbuy helped Saalt boost their repeat purchase rate to 41% with a new loyalty program. Saalt saw a 28% higher... average order value for loyalty members. Referral conversion rate increased from 12% to 19% after decoupling referral from loyalty. Friendbuy's integration with Shopify and Klaviyo enabled custom rewards for actions like quizzes and sign-ups. Saalt now rewards first-time buyers after a $50 spend, driving more engagement and growth.
Friendbuy helped Thinx grow referral revenue by 114% year-over-year. Thinx used Friendbuy’s Shopify Plus integration to let customers stack referral... credits. This made it easier for advocates to use their rewards. The referral program doubled in size. Thinx achieved a cost per acquisition of less than $1. Friendbuy’s platform also gave Thinx more control and better reporting.
Apparel & Fashion Case Studies and Customer Success Stories with Friendbuy
Nuuly
- Apparel & Fashion
- Large
Philadelphia, USA
Friendbuy helped Nuuly launch a referral program that drove over 2,500 new subscribers in just weeks. Nuuly used Friendbuy’s platform... to create a “give $10, get $10” offer, making it easy for members to refer friends. The platform automated reward fulfillment and provided built-in fraud checks. Influencers and brand advocates shared referral links, boosting organic growth and retention. During the holidays, Nuuly doubled the offer and saw their best sales numbers since launch.
Friendbuy helped Nuuly launch a referral program for their clothing rental subscription service. Nuuly needed a cost-effective way to get... new customers every month. Friendbuy’s platform made it easy to set up a “give $10, get $10” referral program. The onboarding team helped Nuuly go live fast. Top advocates generated over 2,500 new subscribers in just a few weeks by sharing referral links. Nuuly’s team can now manage referrals with little effort.
Friendbuy helped SPANX move its word-of-mouth marketing online. SPANX used Friendbuy’s referral platform to let customers share products by email,... links, and social media. SPANX ran targeted referral campaigns for high-growth product categories. Referred customers had a 15% conversion rate. Their average order value was 8% higher than standard orders. Category-specific campaigns boosted conversion rates by 26%. SPANX gained a steady stream of new customers.
Friendbuy helped Get Back Necklaces grow referral revenue by 320% after switching to the platform. The company used Friendbuy’s A/B... testing to optimize their referral offer, leading to a 700% increase in referral revenue. The platform made it easy to test and change offers without coding. Get Back Necklaces doubled their conversion rate and share rate with Friendbuy’s tools. The solution supported rapid growth and improved customer retention.
Retail Case Studies and Customer Success Stories with Friendbuy
SPANX
- Retail
- Large
Atlanta, USA
Friendbuy helped SPANX move its word-of-mouth marketing online. SPANX used Friendbuy to launch digital referral campaigns. Referred customers converted at... 15%. Average order value from referrals was 8% higher than standard orders. Category-specific campaigns boosted conversion rates by 26%. Friendbuy's team supported SPANX with campaign management and A/B testing.
Friendbuy helped Natural Life boost new customer growth during a tough market. 35% of their customers joined the referral program.... Referred shoppers spent $129 per order, compared to $108 for others. The program delivered an 84X ROI. Friendbuy's referral software fit Natural Life's brand and made sharing easy. This created a steady stream of new buyers and higher repeat purchase rates.
Food & Beverages Case Studies and Customer Success Stories with Friendbuy
The Peach Truck
- Food & Beverages
- Small
Nashville, USA
Friendbuy helped The Peach Truck turn a seasonal giveaway into a growth engine. In one month, they gained over 1,700... new email subscribers and 9,600 referral clicks. The referral program worked in the off-season, not just during peak sales. Customers referred friends to join the email list for a chance to win a summer of peaches. This approach kept the community engaged and built a high-quality audience for future sales.
Friendbuy helped Flaviar launch a referral program that drove a 256% increase in referral revenue year-over-year. Flaviar made it easy... for members to refer friends, using widgets and pop-ups managed through Friendbuy. The program led to a 130% rise in total shares and a 300% increase in monthly conversions. Special events like Father’s Day and National Friendship Day boosted engagement and sharing. Referral revenue grew from 6.2% to 9.2% of total new subscription revenue in five months.
Tonal used Friendbuy to launch a referral program that now drives up to 7% of its online revenue. The Friendbuy-powered program... delivers a 500% higher conversion rate than other channels. About 10% of Tonal’s customers have used the referral program. The solution was easy to implement and lets Tonal change offers quickly. Friendbuy’s APIs and dashboard help Tonal manage and scale its referral program.
Hospitality Case Studies and Customer Success Stories with Friendbuy
Bathhouse
- Hospitality
- Small
New York, USA
Friendbuy helped Bathhouse lower customer acquisition costs by launching referral and loyalty programs. 20% of new customers now come from... referrals, with a 22% conversion rate for referred friends. One advocate generated $70,000 in referral sales. The loyalty program encouraged customers to try new services, increasing lifetime value. Bathhouse now has a self-sustaining growth engine that reduces reliance on paid ads.
Other Industry Case Studies and Success Stories with Friendbuy
OLLY
- Health & Beauty
OLLY used Friendbuy's loyalty program to boost customer engagement. Their old loyalty vendor limited growth and blocked integration with their... SMS provider. Friendbuy enabled OLLY to send personalized messages and improve program visibility. As a result, OLLY saw a 26% increase in average order value for loyalty members. 45% of new SMS subscribers joined the loyalty program.
Friendbuy's referral program software helped Prose lower their cost per acquisition by 117 times compared to paid ads. Prose used Friendbuy... to create a personalized referral program for their custom hair and skincare products. The program delivered an 8x return on investment. Prose's marketing team saw referral marketing as the best way to get new customers and keep current ones engaged. Customers trusted recommendations from friends, making referrals more effective than traditional ads.
