Results reported in published case studies.
Byte
Health, Wellness And Fitness · Medium
2x referral transactions year-over-year
Friendbuy helped Byte launch a referral program that doubled referral transactions year-over-year. Byte saw a 50% conversion rate for referred customers, making referrals its highest conv...
Friendbuy helped Byte launch a referral program that doubled referral transactions year-over-year. Byte saw a 50% conversion rate for referred customers, making referrals its highest converting channel. The program used personal URLs, automated rewards, and integrated with Byte’s tech stack. Friendbuy’s team provided strategic support and campaign flexibility. Byte’s referral program drove strong growth while keeping acquisition costs low.
OluKai
Apparel & Fashion · Medium
10x engine
Friendbuy helped OluKai, a premium footwear brand, turn word-of-mouth into a 10x growth engine. Paid media costs were rising, but OluKai did not want to use discounts that could harm its ...
Friendbuy helped OluKai, a premium footwear brand, turn word-of-mouth into a 10x growth engine. Paid media costs were rising, but OluKai did not want to use discounts that could harm its brand. A post-purchase survey showed that referrals were already the top acquisition channel. Friendbuy built a referral program that matched OluKai’s brand and values. The program drove 10x growth in referral performance and increased repeat purchase rates among advocates to 25%.
woom
Consumer Goods · Medium
+40% new email and SMS subscribers
Friendbuy helped woom boost new email and SMS subscribers by 40%. The referral program, integrated with Klaviyo and Shopify, drove 58% month-over-month revenue growth. Referred friends sp...
Friendbuy helped woom boost new email and SMS subscribers by 40%. The referral program, integrated with Klaviyo and Shopify, drove 58% month-over-month revenue growth. Referred friends spent 21% more than average customers. woom used targeted campaigns, A/B testing, and multiple website placements to maximize referrals. The program delivered a 30x ROI and became a key growth driver.
Thinx
Health, Wellness And Fitness · Medium
+114% referral revenue
Friendbuy helped Thinx grow referral revenue by 114% in one month. Thinx used Friendbuy’s Shopify Plus integration to let customers stack referral credits. This made it easier for advocat...
Friendbuy helped Thinx grow referral revenue by 114% in one month. Thinx used Friendbuy’s Shopify Plus integration to let customers stack referral credits. This made it easier for advocates to earn and use rewards. The cost per acquisition dropped to under $1. Thinx doubled the size of its referral program and reduced customer service inquiries.
Tonal
Consumer Electronics · Medium
+500% conversion rate than other channels
Tonal used Friendbuy to launch a referral program that now drives up to 7% of its online revenue. The Friendbuy-powered program delivers a 500% higher conversion rate than other channels....
Tonal used Friendbuy to launch a referral program that now drives up to 7% of its online revenue. The Friendbuy-powered program delivers a 500% higher conversion rate than other channels. About 10% of Tonal’s customers have used the referral program. The solution was easy to implement and lets Tonal change offers quickly. Friendbuy’s APIs and dashboard help Tonal manage and scale its referral program.
Prose
Health, Wellness And Fitness · Medium
+5% conversion rates
Prose used Friendbuy's referral program software to boost customer acquisition and retention. By integrating referral CTAs into emails and SMS with Iterable, Prose increased program visib...
Prose used Friendbuy's referral program software to boost customer acquisition and retention. By integrating referral CTAs into emails and SMS with Iterable, Prose increased program visibility. A/B testing of referral incentives led to a 5% lift in conversion rates. Their referral program achieved a cost-per-acquisition 117x lower than paid ads and delivered an 8x return on investment. Prose continues to optimize with Friendbuy to drive more qualified customers.
