engageSPARK: Product updates, Customer stories, and Insights | 2026 Cuspera

engageSPARK helped Johns Hopkins University run IVR and SMS surveys in Colombia. The project aimed to find the best incentive to motivate survey completion and test if IVR surveys work for health dat...a collection. JHU used random digit dialing to reach 15,000 people and offered airtime top-ups as incentives. The system collected responses and provided real-time reports. Data quality matched results from other countries, but full analysis is pending publication.
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engageSPARK's SMS and Voice IVR platform helped IOM Ghana run a 10-question IVR survey for the Aware Migrants project. Over 15,000 people opted in, and 12,275 completed surveys were collected in just... 5 days. The campaign used airtime incentives to boost participation, achieving an 85% completion-to-pickup rate with incentives and 84% without. IOM gathered key migration data to improve outreach and support for migrants. The solution automated survey delivery, incentive distribution, and CRM integration.
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engageSPARK helped Grameen Foundation run an SMS-based financial literacy campaign for low-income women in the Philippines. Grameen used engageSPARK’s SMS and Voice IVR platform to send weekly messag...es to over 21,900 women. The campaign led to a 30% increase in women practicing savings and a 142% growth in average monthly savings. 95% of participants found the messages relevant and actionable. The program also increased adoption of financial services and improved money management habits.
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engageSPARK helped Acumen run IVR surveys for its Lean Data Initiative. Acumen used the platform in South Africa, India, Haiti, and Ethiopia. The IVR campaigns were cheap and easy to set up. Acumen l...aunched surveys in 12 different ways to test for the best response rates. The surveys helped Acumen measure awareness and educate people about free internet access. High response rates made the campaigns effective for gathering feedback and improving projects.
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engageSPARK helped Mercy Corps teach financial skills to 20,000 typhoon survivors in the Philippines. Mercy Corps used SMS and automated phone calls to deliver a 12-episode soap opera drama. Over 1,0...00,000 call blasts and SMS messages were sent. 48% of voice message recipients responded to quizzes after each episode. Among surveyed recipients, use of savings accounts increased by 106%. Mercy Corps launched a second soap opera due to the campaign's success.
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engageSPARK’s Voice IVR survey platform helped the Natural Resources Institute collect dietary and hygiene data from women and children in remote Northern Uganda. The team faced low literacy, limited... tech exposure, and cultural barriers. 156 women-child pairs joined the study, with 74% completing the IVR survey. The average call lasted 23 minutes and covered 71 questions. The 3-month project cost $1,491, making each completed survey $12.85. The IVR solution enabled reliable, remote data collection in hard-to-reach areas.
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