Curata CCS helped Ebner Media Group find and share German language content for its digital magazines. Editors used Curata CCS to source two-thirds of articles for their events website and automate da...ily and weekly newsletters. Website visits jumped 260% and page impressions rose 115% in nine months. Unique visitors and ad revenue doubled. The new newsletter brought in a fresh revenue stream from advertisers.
Non-Profit Organization Management Case Studies and Success Stories with Curata Content Curation
CASE STUDY Economic Development Council of Western Massachusetts (EDC)
Curata helped the Economic Development Council of Western Massachusetts share business news faster. Before Curata, the team spent 90 minutes a day gathering articles. With Curata, this dropped to 15 ...minutes. The EDC increased blog exposure and built a news archive. They gained a new revenue stream and improved their marketing. Curata made it easy to find and share news for local businesses.
Lenovo used Curata content marketing software to improve the Lenovo Companion app on Windows 8.1 PCs and tablets. The challenge was to provide fresh, localized content for a global audience in seven ...languages. Curata enabled Lenovo's team to curate and publish technology articles easily and in multiple languages. As a result, daily app visitation increased by 113% and repeat visitation rose by 143%. The app became Lenovo's highest performing innovation app and improved collaboration among marketing teams.
Curata CMP helped Tradeshift improve its content marketing. Before Curata, Tradeshift struggled to track which content worked and why. Curata CMP gave instant access to content performance data and a...nalytics. The marketing team could now make fast, data-driven decisions. They increased digital opportunities and generated more high-quality leads. Tradeshift used Curata CMP dashboards daily to guide content and social media strategy.
Curata helped Alcatel-Lucent Enterprise build a thought leadership hub called IT Strategist. The challenge was to deliver relevant, diverse content on emerging technology and executive business strat...egy. Using Curata, the team finds, organizes, and publishes 5-30 articles daily, spending only 45-60 minutes on curation. This led to increased web traffic and made IT Strategist a go-to source for technology insights. The platform also made it easy for the whole team to contribute content.
Curata CMP helped RingLead track all content marketing analytics in one dashboard. Before, the team struggled to measure content performance and answer key business questions. With Curata CMP, they g...ained real-time insights from Google Analytics, Marketo, and Salesforce. The editorial calendar improved planning and sharing across the company. Using Curata CMP, RingLead reported that one eBook drove $180,000 in sales pipeline and shaped a data-driven content strategy.
Curata CCS helped Verne Global educate the market about green data centers. Verne Global used Curata to build Green Data Center News, a site for curated and original content. The site quickly became ...a top source for IT energy efficiency news. Over 50% of Verne Global’s inbound media and PR requests came from the site. About 15% of Verne Global’s qualified leads now come from Green Data Center News. Curata made Verne Global a leader in the green data center space.
Curata software helped IBM Big Data & Analytics find and share relevant content for its Hub. IBM needed to make its Hub a dynamic, credible source for prospects and clients. Curata delivered daily ar...ticles to IBM's dashboard, making it easy to post fresh, balanced content. The new Hub saw a 291% increase in social referral traffic, a 269% jump in average time on site, and a 151% rise in organic search. The Hub also attracted more contributors and influencers to IBM's programs.
Curata CCS helped Triumvirate Environmental launch four monthly newsletters for different industries. The company used Curata's content curation to find at least 20 articles a month, saving time and ...money. Curata CCS integrated with HubSpot, making newsletter production easy. In less than two years, newsletter subscribers grew to over 10,000. Web traffic doubled and qualified marketing leads tripled with Curata.
