Real-World Case Studies and Customer Success Stories with Celtra

Celtra Creative Automation helped On improve creative team performance and efficiency. On needed to scale personalized, omnichannel campaigns without losing... their creative vision. Celtra enabled faster, on-brand production and real-time feedback for multilingual apparel ads. The team doubled TikTok performance and saw a big ROAS increase in dynamic video product ads. They also saved hundreds of hours in design work, letting them focus on new creative ideas and more campaigns.
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Celtra’s Dynamic Product Ads helped adidas improve catalog ad performance. adidas used Celtra to deliver enriched creatives at scale. This... saved resources and improved creative quality. The solution also kept brand consistency strong. adidas is one of the world’s largest sportswear brands.
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Nike used Celtra's Creative Automation to improve their Member Days campaign. They needed to make creative content faster and keep... their brand the same in many markets. With Celtra, Nike made a global toolkit and on-brand templates. Local teams could quickly make over 17,000 creative pieces. Nike saw a 19.5x increase in production efficiency and kept their brand strong everywhere.
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Celtra helped Mediacorp improve ad production. Mediacorp had trouble making high-quality ads because of limited design resources. With Celtra, they... created custom templates that were easy to use and reuse. This made their workflow faster and more efficient. After using Celtra Creative Enablement, the number of ad impressions sold more than doubled.
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Celtra’s Creative Automation helped South China Morning Post (SCMP) boost ad campaign efficiency. SCMP wanted to create more personalized ads... without growing their team. With Celtra, they cut banner creation time from one hour to 10-15 minutes. Their campaign output rose from 1-2 to 5-6 per month. The creative team saw a 2.8x increase in efficiency and over 70% less production time per creative variant.
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Lyft used Celtra’s Creative Automation to boost lower-funnel conversions. The challenge was to create many personalized video ads for new... markets with limited design resources. Celtra’s modular video templates let Lyft make over 600 unique creatives for more than ten markets in multiple languages. The process was faster and let the team test different offers and CTAs. Lyft can now quickly adapt their ads and try new ideas to reduce ad fatigue.
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Celtra Creative Automation helped inDrive speed up campaign delivery. inDrive needed to create thousands of ads for global campaigns. Manual... work slowed their team and made it hard to keep up. With Celtra, they used modular templates and automation to cut campaign production time from 2 weeks to just 3-5 days. For a campaign in Brazil, one designer made 17,904 creatives in five days, making the process 15 times more efficient.
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Celtra Creative Enablement helped AdTheorent deliver personalized CTV ads. AdTheorent wanted to show ads with messages and QR codes based... on each user's city. Celtra's platform let them build and serve many video ad versions using location and audience signals. This led to a 98% video completion rate and many QR code scans. The campaign gave users more relevant information than a single generic ad.
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Celtra helped Adsmovil, a Hispanic digital ad network, improve their monetization strategy. Adsmovil used Celtra’s pre-built social display templates and... creative production wizard. This allowed their small team to make engaging ads with limited resources. They spent 15% less time on each creative. Monetization increased by 25%.
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Celtra Dynamic Product Ads helped Zakcret Sports boost their click-through rate by 25%. Zakcret Sports wanted to stand out in... a crowded market and improve ad performance. They used Celtra to create custom ad templates for each sales period. This let them show unique offers and product details in their ads. As a result, they saw a 25% higher CTR and a 17% increase in purchases during peak seasons.
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Spotify used Celtra's Creative Services to run a global holiday campaign. They needed to deliver ads in 111 markets. Celtra... helped them make 14,420 market-specific creatives fast. Production became 25.2% more efficient. Spotify kept creative quality and brand consistency across all ads.
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