Celtra Overview

Celtra delivers a digital advertising platform that harnesses automation and AI to enhance ad performance. Designed for marketers and publishers, Celtra's software streamlines the creation and management of digital ads, ensuring high-quality creative output. This platform supports efficient collaboration and creativity, allowing teams to unlock the full potential of their digital advertising efforts. Celtra's solutions cater to industry leaders seeking premium creative capabilities, offering tailored support and personalized demos to meet specific team needs. By integrating advanced technology, Celtra empowers users to achieve optimal results in the evolving landscape of digital advertising.

Use Cases

Customers recommend Advertisement, Engagement Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Celtra.

Other use cases:

  • Sending & Publishing Communications
  • Social Media Analytics
  • Creative Agency
  • Collaboration
  • Media Buying
  • Campaign Management
  • Competitive Intelligence
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Business Priorities

Increase Sales & Revenue and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Celtra.

Other priorities:

  • Improve Efficiency
  • Acquire Customers
  • Improve Internal Communications
  • Build Brand Awareness
  • Enhance Customer Relationships
  • Launch New Products
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Improve ROI
  • Establish Thought Leadership
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Celtra Use-Cases and Business Priorities: Customer Satisfaction Data

Celtra works with different mediums / channels such as Mobile.

Celtra's features include Templates, Dashboard, Personalization, etc. and Celtra support capabilities include Phone Support, Email Support, Chat Support, etc. also Celtra analytics capabilities include Analytics, and Custom Reports.

Reviews

"...It allows us to offer our advertising partners creative ways to leverage mobile media and drive higher engagements with mobile media ad spends, thus greater ROI...." Peer review by Agency

Peer review evidence (same sources as the product rating summary)

"...I use their platform everyday building digital ads (anywhere between simply animated units to more advanced ones, and video ads) for my clients...." Peer review by Leo B
"...Celtra s Creative Management Platform (CMP) helps companies efficiently create digital advertising content in-house from creative vision to building an engaging ad experience...." How RFP Response Software Helped Celtra Create a New Market
"...They are always evolving to ensure they stay up to date with industry standards, very helpful and responsive support team...." Peer review by User

Celtra, Klipfolio, Dash.fi, TrackingDesk, Facebook Apps and Tabs, etc., all belong to a category of solutions that help Digital Advertising Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Celtra enables advertisers and media companies to scale digital ads and create performance-driven content. Premium ad suites can also be built seamlessly with Celtra.

Popular Business Setting

for Celtra

Top Industries

  • Marketing and Advertising
  • Media Production
  • Publishing

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Celtra is popular in Marketing And Advertising, Media Production, and Publishing and is widely used by Mid Market, Enterprise, and Small Business.

Celtra Customer wins, Customer success stories, Case studies

Why is Celtra the best choice for Engagement Management?

What solutions does Celtra provide for Helpdesk Management?

Why is Celtra the best choice for Sending & Publishing Communications?

Why is Celtra the best choice for Social Media Analytics?

61 buyers and buying teams have used Cuspera to assess how well Celtra solved their Digital Advertising Platform needs. Cuspera uses 1804 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Advertising Platform needs.

 

IG - Financial Services - Large

IG turns live data into high-performing ads with Celtra

London, UK

IG adopted Celtra to enhance its advertising capabilities, enabling real-time dynamic content that syncs with market changes. This transition from Smartly to Celtra improved IG's creative operations,... offering in-flight responsiveness, creative experimentation, and cross-channel automation. The implementation led to significant efficiency gains, reducing production times and enhancing compliance in the financial services sector.

Read on →
 

Celtra Helps Wolt Empower Local Teams with Creative Automation

Wolt, a leading local commerce delivery platform, adopted Celtra's Creative Automation platform to enhance its creative production process. This implementation allowed Wolt to boost productivity by o...ver 20 times, enabling local teams to produce brand-safe creative content at scale. The automation reduced localization time significantly and empowered non-designers to execute campaigns independently, maintaining brand consistency across markets.

Read on →

On - Apparel & Fashion

Celtra Creative Automation helped On improve creative team performance and efficiency. On needed to scale personalized, omnichannel campaigns without losing their creative vision. Celtra enabled fast...er, on-brand production and real-time feedback for multilingual apparel ads. The team doubled TikTok performance and saw a big ROAS increase in dynamic video product ads. They also saved hundreds of hours in design work, letting them focus on new creative ideas and more campaigns.

 

inDrive - Transportation/Trucking/Railroad - Large

Mountain View, USA

inDrive used Celtra Creative Automation to speed up ad campaign production. The team reduced campaign delivery time from 2 weeks to just 3-5 days. They created modular templates for always-on and spe...cial campaigns. For a campaign in Brazil, one designer produced 17,904 creatives in five days. This made the process 15 times more efficient than before.

 

Nike - Apparel & Fashion - Very Large

Beaverton, USA

Nike used Celtra Creative Automation for its Member Days campaign. The goal was to boost production and keep brand consistency across many markets. Celtra's global toolkit let Nike's teams make thous...ands of local ads fast. Nike made over 17,000 creatives in one round. This led to a 19.5x increase in production efficiency and faster time to market.

 

Lyft - Transportation/Trucking/Railroad - Large

San Francisco, USA

Lyft used Celtra’s Creative Automation to scale video ad production. The team created over 600 unique video ads for more than ten markets using modular templates. This approach let them personalize c...ampaigns and test offers quickly. Production time dropped, and the team could adapt messaging fast. Lyft now experiments more with creative ideas and reduces ad fatigue.

Webinar: Upgrade Your Content & Creative Production

Video Thumbnail

Frequently Asked Questions (FAQ)

What buyers ask before choosing Celtra

What is Celtra?

Celtra is cloud-based, self-service software for automating creative production. It is a provider of mobile rich media advertising and analytics platforms designed to help companies for digital advertising.

Creative Automation allows creative and marketing teams to collaborate to design and deliver digital campaigns across the ever growing number of channels, ad formats, variations, and markets. A complete solution to manage and take control over ad campaigns by building highly dynamic and contextual banner ads based on campaign analytics and insights.

The company's platform creates, distributes and optimizes the data-driven ads at scale, across all channels, enabling agencies, media suppliers and brand leaders to run large-scale and complex campaigns across all screens.

What is Celtra used for?

Celtra is a Digital Advertising Platform Software mainly used by its customers to Increase Sales & Revenue and Enter New Markets Internationally Or Locally by Advertisement, Engagement Management and Helpdesk Management .

What are the top features of Celtra?

Templates, Dashboard and Personalization are some of the top features of Celtra.

Who uses Celtra?

Celtra is used by Marketing And Advertising, Media Production and Publishing among other industries.

What are Celtra alternatives?

Klipfolio, Dash.Fi, TrackingDesk and Facebook Apps And Tabs are popular alternatives for Celtra.

Where is Celtra located?

Celtra is headquartered at 545 Boylston Street, 11th Floor, Boston, MA 02116, US.
lightning

Peers used Celtra for advertisement and engagement management

Celtra Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.29/5

Read Reviews (42)
Custom Reports

3.62/5

Read Reviews (432)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.29/5

Read Reviews (42)
Custom Reports

3.62/5

Read Reviews (432)

Software Failure Risk Guidance

?

for Celtra

Overall Risk Meter

Low Medium High

Top Failure Risks for Celtra

Celtra News

Awards

Celtra Wins Netty Award for Best Marketing Automation Software, Marking New Era for Creative Automation - Reuters

Celtra has been awarded the Netty Award for Best Marketing Automation Software, highlighting its leadership in creative automation. This recognition underscores Celtra's role in addressing the creative supply bottleneck in digital marketing. The platform enables brands like Nike and Spotify to significantly enhance production efficiency and performance through AI-driven capabilities and creative automation.

Awards

Celtra Wins Big at Digiday Technology and MarTech Breakthrough Awards

Celtra's Creative Automation and Creative Enablement platforms have been recognized at the Digiday Technology and MarTech Breakthrough Awards. Creative Automation won Best Marketing Optimization Platform and Best Content Creation Platform, while Creative Enablement was honored as Best Interactive Content Platform. These awards highlight Celtra's leadership in automating digital ad production and enhancing creative performance and interactivity.

Product

Celtra Announces Amazon Ads Certification

Celtra's Creative Enablement platform is now certified by Amazon Ads, allowing advertisers to create and run visually compelling campaigns using Amazon's inventory and data.

Celtra Profile

Company Name

Celtra

Company Website

https://celtra.com/

HQ Location

545 Boylston Street, 11th Floor, Boston, MA 02116, US

Employees

101-250

Social

Financials

SERIES C