Real-World Case Studies and Customer Success Stories with bc.lab

Mercedes used bc. lab monitor for social listening to reach three goals. They wanted to spot crises early, analyze customer...opinions on car models, and gather ideas for marketing and product development. The tool tracked thousands of online discussions daily and sent alerts about crisis topics. Mercedes found problems sooner and avoided image-damaging crises. Customer feedback and ideas helped improve products and services.
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bc. lab monitor helped DAIMLER TRUCK track 39 competitors and 66 brand topics. The solution delivered 100,000 relevant results each...month in 42 languages. Employees received focused updates on competitors, start-ups, and e-mobility regulations. The custom smartphone app made key insights easy to access for many staff. Social media monitoring improved market awareness and decision-making.
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bc. lab monitor helped a leading German bus and truck manufacturer with global competitive monitoring. The company tracked 39 competitors...and 66 brand or topic categories. They processed 100,000 relevant hits per month in 42 languages. Key insights were shared with internal teams using the "Mobile Monitor". This improved how fast and accurately teams received market and competitor information.
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Mercedes used the bc. lab Monitoring tool for social listening. They wanted to spot crises early, understand customer opinions, and...get ideas for marketing and product development. The solution tracked thousands of online discussions daily and sent alerts about crisis topics. As a result, Mercedes detected issues sooner and avoided reputation damage. Customer feedback also helped improve products and services.
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bc. lab monitor gives Otto Group daily morning briefings on trends and topics from online media and social networks. The...retail giant uses these updates to guide content strategies and communication campaigns. The solution tracks over 50 brands, analyzing sentiment and summarizing key posts by 10 a.m. each day. Otto Group can spot trends and crises faster and make quick decisions for all its brands. The tool supports dynamic media monitoring and crisis detection.
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The bc. lab monitor Morning Briefing helps the Otto Group manage its communication processes. The tool gives daily updates on...trends and topics from online media and social networks. Otto Group uses these insights to build strong content strategies and campaigns. The daily briefings help leaders spot trends and crises faster. This supports quick decisions for all brands in the group.
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bc. lab monitor helped Bionade track online reactions to a national poster campaign. The tool analyzed social media and online...forums to find which of 19 posters got the most attention. Bionade used these insights to improve their marketing campaign. The analysis also found that "plasticizers in plastic bottles" was a key topic for their audience. This helped shape Bionade's future communication strategy.
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bc. lab monitor helped Bionade track online reactions to a national poster campaign. The tool analyzed social media and online...forums for feedback on 19 different posters. Bionade used the results to find the three most popular ads and key topics. The campaign monitoring also found that "plasticizers in plastic bottles" was an important issue for their audience. Bionade used these insights to improve their marketing strategy.
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bc. lab monitor nutzte KI-gestütztes Medien-Monitoring mit Large Language Models wie ChatGPT und Google Gemini. Ein führendes Unternehmen aus der...Wirtschaft musste eine Fusion in den Medien überwachen. Die Plattform analysierte täglich hunderte Artikel automatisch und kategorisierte sie nach Tonalität. Das PR-Team sparte viele Stunden manueller Arbeit. Die Kommunikation wurde schneller und gezielter gesteuert.
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