Real-World Case Studies and Customer Success Stories with Ascent360

Ascent360 CDP helped Mammoth Mountain boost marketing ROI by 1,900%. The team used data consolidation to target high-value guests. Personalized... campaigns included booking anniversaries and gift card incentives. Each redeemed gift card delivered 400% ROI. Web revenue goals were exceeded by 150% on average. The solution focused on maximizing revenue from the most valuable customers.
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Ascent360 helps Steamboat Resort combine guest data from many sources into one dashboard. The resort uses this data to segment... guests and personalize marketing. A pre-arrival campaign doubled attributed revenue. Email-attributed revenue grew by over 50% each year. Their guest database increased by 7% annually. Steamboat ensures data privacy and compliance with Ascent360.
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Angel Fire Resort used Ascent360 to improve their email marketing. They segmented customers into targeted groups and created personalized automations.... Email open rates increased to 35%-65%. One campaign generated $125,000 in revenue. The team saved time with automated pre-arrival emails for hotel guests. Tracking campaign revenue became much easier.
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Ascent360 helped Powder Mountain, a ski resort in Utah, unify guest data from multiple systems. The platform enabled smarter segmentation... and automated campaigns. Powder Mountain grew its database by 8% in six months and added 500+ SMS subscribers in one week. An abandoned browse campaign achieved a 14% click-through rate. The team now tracks campaign performance and plans to expand cross-channel marketing.
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Ascent360 helped Crystal Mountain Ski, Golf & Spa Resort unify guest data from multiple systems. The resort used the platform... to segment audiences and automate marketing. A single pre-arrival campaign generated over $400,000 in revenue. A targeted golf package campaign brought in $315,000 in just five days. Click-through rates increased by more than 35% across all segmented campaigns. The resort now delivers more personalized messages and sees higher engagement.
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Ascent360 helped Mt. Hood Meadows unify guest data and build targeted audience segments. The resort used the platform to send... personalized emails and automate pre-arrival campaigns. A segmented Pass Renewal campaign generated $600,000 in revenue. Event-based email click-through rates rose to over 50%. Event registrations increased by 50-75% after targeted announcements. Mt. Hood Meadows improved guest retention and satisfaction with data-driven marketing.
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Ascent360 CDP helped Wachusett Mountain boost beginner skier retention. The resort used real-time data to run an automated 'Learn to... Turn Program.' This included omni-channel campaigns with text, email, and direct mail offers. 85% of 3-day lesson takers upgraded to 3-day passes. 1-day to 3-day conversions rose by 65%. Wachusett won the NSAA Conversion Cup for these results.
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Ascent360 helped Mirror Lake Inn, a luxury resort and spa, improve guest retention and direct revenue. The Inn switched from... a basic email tool to Ascent360's customer data platform. They automated and personalized their marketing campaigns. One guest retention campaign drove $200,000 in revenue. A pre-arrival campaign had a 76% open rate and 31% click rate. A lapsed-purchase email generated over $15,000 in revenue.
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Alpine Shop used Ascent360 to boost repeat sales with data-driven marketing. Nearly 50% of event attendees made a purchase after... their first event. Customers who attended events spent 70% more than those who did not. Alpine Shop used post-event email campaigns and survey data to segment customers and send relevant content. 41% of repeat sales happened within 30 days. 73% of revenue came from just 20% of customers.
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Johnson Outdoors used Ascent360 to boost email open and click rates by over 30%. They tested targeted messages for different... customer groups across their brands. When stores closed during the pandemic, they quickly shifted to content-based email campaigns. The Ascent360 platform helped them keep customers updated and engaged. They also used a survey app at events to collect customer data directly into their system.
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Ascent360 helped Sims Music boost email open rates to 34% by using audience segmentation. The welcome email series brought in... over $60,000 in revenue. Each ad-hoc email campaign now generates about $12,000. Sims Music switched from batch-and-blast emails to personalized, automated campaigns. This improved customer feedback and made campaign management faster and easier.
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Ascent360 helped FISH307, a fishing tackle retailer, connect data from BigCommerce, Lightspeed, and ShippingEasy. They used Ascent360 to segment customers... and send targeted, automated email campaigns. Their eCommerce store visits grew over 250 times after these campaigns. A single return-traffic campaign generated 10% of one month’s revenue. Email open rates increased from 11% to over 35%. Targeted campaigns now account for over 10% of their annual business.
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