Adobe Bizible Overview

Adobe Bizible enables B2B’s to track, connect and credit marketing efforts to revenue generation. It is suited for any businesses who are looking to optimize marketing channel mix for Revenue generation and ROI.

This software unifies behavioral and Ad data with sales outcomes and machine learning as to make the right marketing decisions. It features Multi-touch Attribution, Account-based measurement, Custom Attribution Modeling, Full Funnel insights, Events & conferences tracking and Ad network integration.

It provides data and insights to make smart, data-driven decisions that power revenue growth. It brings predictive account-based marketing(ABM) Analytics built from behavioral data with lead-to-account mapping and data science, to engage predictive accounts and effectively prioritize time and budgets.

Cuspera Reviews

8 buyers and buying teams have used Cuspera to assess how well Adobe Bizible solved their Marketing Attribution needs. Cuspera uses 1591 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Business Priorities

Improve ROI and Increase Sales & Revenue are the most popular business priorities peers achieved using Adobe Bizible.

Other priorities:

  • Acquire Customers
  • Build Brand Awareness
  • Grow Market Share
  • Scale Best Practices
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Use Cases

Peers recommend Channel Marketing , Campaign Management , Account Management , as the business use cases that they have been most satisfied while using Adobe Bizible.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Channel Marketing

4.87/5

Read Reviews (70)

"...Often we see an increase in leads generated from our website when we are putting dollars into advertising channels...."
Campaign Management

4.89/5

Read Reviews (59)

"...Bizible has helped us build out velocity reports in order to understand the time to close and how marketing programs impact that metric...."
campaign analytics

4.78/5

Read Reviews (10)

"...Bizible is currently only used by the digital team, whereas the rest of the team uses standard SFDC campaign reporting and attribution via an SFDC app called Magic Robot...."
campaign monitoring

4.68/5

Read Reviews (8)

"...The two largest factors in building and maintaining an attribution model are below Proper tracking that is consistent and comprehensive, which includes: Naming conventions and standardized tagging Tracking all campaigns, programs, channels, platforms and assets Tools like Bizible make this a seamless process and help paint the whole picture of performance CRM tool integration If your CRM is the single source of truth for deals and revenue, any tools being used within the marketing stack should seamlessly integrate with the platform. ..."
Account Management

4.86/5

Read Reviews (53)

"...It rolls together all buyers from a company, allowing true B2B marketing attribution...."
PEER EXPERIENCES
Channel Marketing

4.87/5

Read Reviews (70)

"...Often we see an increase in leads generated from our website when we are putting dollars into advertising channels...." Peer review by Jeff S., Computer Software
Campaign Management

4.89/5

Read Reviews (59)

"...Bizible has helped us build out velocity reports in order to understand the time to close and how marketing programs impact that metric...." Peer review by Mat Rider, Global Director of Digital Marketing, MongoDB
campaign analytics

4.89/5

Read Reviews (10)

campaign monitoring

4.89/5

Read Reviews (8)

Account Management

4.86/5

Read Reviews (53)

"...It rolls together all buyers from a company, allowing true B2B marketing attribution...." Peer review by Ryan S, Head of Business Analytics, Computer Software

46+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1591 insights from peers and experts to help you assess how these Adobe Bizible use cases fit your Marketing Attribution needs.

Popular Business Setting

for Adobe Bizible

Top Industries

  • Computer Software
  • Marketing and Advertising
  • Information Technology and Services

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Peers used Adobe Bizible to Improve ROI and Increase sales & revenue

Peer and Expert Opinion on Features

for Adobe Bizible

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

2.11/5

Read Reviews (39)
SEM

4.48/5

Read Reviews (34)
Personalization

4.11/5

Read Reviews (26)
Calculator

4.64/5

Read Reviews (15)
Predictive scoring

4.64/5

Read Reviews (9)
FEATURES RATINGS AND REVIEWS
Dashboard

2.11/5

Read Reviews (39)
SEM

4.48/5

Read Reviews (34)
Personalization

4.11/5

Read Reviews (26)
Calculator

4.64/5

Read Reviews (15)
Predictive scoring

4.64/5

Read Reviews (9)

IT and Other Capabilities

for Adobe Bizible

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.79/5

Read Reviews (240)
Data Export

2.70/5

Read Reviews (59)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.79/5

Read Reviews (240)
Data Export

2.70/5

Read Reviews (59)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.67/5

Read Reviews (8)
Phone Support

4.55/5

Read Reviews (6)
Chat Support

4.54/5

Read Reviews (12)
24/7 Support

4.37/5

Read Reviews (113)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.67/5

Read Reviews (8)
Phone Support

4.55/5

Read Reviews (6)
Chat Support

4.54/5

Read Reviews (12)
24/7 Support

4.37/5

Read Reviews (113)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.59/5

Read Reviews (17)
Analytics

4.62/5

Read Reviews (201)
Custom Reports

3.74/5

Read Reviews (257)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.59/5

Read Reviews (17)
Analytics

4.62/5

Read Reviews (201)
Custom Reports

3.74/5

Read Reviews (257)

Software Failure Risk Guidance

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for Adobe Bizible

Overall Risk Meter

Low Medium High

Top Failure Risks for Adobe Bizible

Vendor Profile Details

Company Name

Adobe

Company Website

https://www.adobe.com/#

Year Founded

1982

HQ Location

345 Park Avenue, San Jose, CA 95110-2704

Employees

10001+

Social

Financials

IPO