Comparison Summary
Introducing Taboola and Ion
Taboola, Ion, Outbrain, Ceros, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Taboola covers Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.
Ion focuses on Engagement Management with Website, Content Management with Website, Helpdesk Management with Website, Campaign Management with Website, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Content Discovery and Native Advertising
Interactive Content to Drive Engagement and Awareness
Age
2007
Financials
PRIVATE
M&A
Business Need
Total Processes
(we found evidences for)
81
59
Total Goals
(we found evidences for)
17
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Build brand awareness
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Acquire customers
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Increase sales & revenue
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Scale best practices
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve brand engagement
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Improve ROI
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Grow market share
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Improve efficiency
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Launch new products
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Improve internal communications
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Improve visibility
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Increase customer life time value
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Improve stakeholder relations
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Improve digital and social presence
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Establish thought leadership
- See 14 more
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Acquire customers
-
Improve ROI
-
Enhance customer relationships
-
Increase sales & revenue
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Launch new products
-
Build brand awareness
-
Improve consistency
-
Improve efficiency
-
Establish thought leadership
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Improve brand engagement
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Shorten ramp up time
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Scale best practices
-
Improve internal communications
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Grow market share
-
Improve navigation
- See 12 more
Top Channels
Channels Used
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website
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e-mail
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video
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social media
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user generated content
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blogs
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chat
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out of home
-
brochure
-
promotions
-
phone calls
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LinkedIn
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offline
-
trade shows
-
mobile
-
mobile app
-
channel partners
-
games
- See 15 more
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website
-
e-mail
-
video
-
social media
-
user generated content
-
blogs
-
chat
-
out of home
-
brochure
-
promotions
-
phone calls
-
LinkedIn
-
offline
-
trade shows
-
mobile
-
mobile app
-
channel partners
-
games
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
