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Compare Sharpspring vs ActiveCampaign

Comparison Summary

This comparison report of Sharpspring vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 32502 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sharpspring and ActiveCampaign

Sharpspring, ActiveCampaign, Act-On, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sharpspring covers Engagement Management with E-Mail, Workflow Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, etc.

ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.

"SharpSpring has become a force multiplier for our company. The platform has allowed us to continually engage with leads in a manner we were previously unable to accomplish. " - Terry Coleman

"Being a Partner with ActiveCampaign allows me to be at the forefront of this technology. There’s no one who does automation better than ActiveCampaign. " - Jeff Davis

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sharpspring

Focus area

Sharpspring is better than ActiveCampaign for

Software Failure Risk

  • medium

logo ActiveCampaign

Focus area

ActiveCampaign is better than Sharpspring for

Software Failure Risk

  • medium

About

Sales & Marketing Automation Platform to boost conversions and deliver results.

CXA Platform to engage with their customers

Age

2011

2003

Financials

IPO

SERIES C

Business Need

Total Processes
(we found evidences for)

123

133

Total Goals
(we found evidences for)

19

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



communication management

sending & publishing communications

tracking & monitoring communications



social media management

social media analytics

scheduling post to social media

engaging on social media

monitoring social media

managing social media account



generation of new leads


training & onboarding


content publishing

searching for content



contact list management

creating contact list






conversion management




sales document management

contract management

proposal & quote management


social media marketing




pipeline management



lead qualification: technographic

lead qualification: behavioural

lead qualification: demographic


relationship management


business development



account management



sales call management

meeting management

call transcription



segmentation and targeting



opportunity management


community building



track program performance

identify target customers

customise loyalty program


lifetime value management




customer feedback management

measuring customer satisfaction


personalized marketing


revenue cycle management



outbound marketing






competitive intelligence


relationship marketing


channel management



international marketing


follower management


rating and review management




knowledge management





products & pricelist management



reputation management


usage based segmentation


trade show marketing


conference call management


referral management


touchpoint management


sales review & feedback


license management


courses & assessment

create learning path


subscription management


membership management


performance management



database marketing





promotion management


discount management



calendar management






sales commission management


Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Improve stakeholder relations

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve consistency

  • Increase customer life time value

  • Improve brand engagement

  • Establish thought leadership

  • Shorten ramp up time

  • Improve visibility

  • Improve efficiency

  • See 16 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Scale best practices

  • Build brand awareness

  • Improve internal communications

  • Grow market share

  • Increase customer life time value

  • Improve brand engagement

  • Improve digital and social presence

  • Improve efficiency

  • Manage risk

  • Shorten ramp up time

  • Improve stakeholder relations

  • Establish thought leadership

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more
  • e-mail

  • website

  • social media

  • newsletter

  • phone calls

  • text SMS

  • chat

  • offline

  • promotions

  • user generated content

  • blogs

  • Facebook

  • mobile

  • on premises

  • mass media

  • point of sale

  • mobile app

  • coupons

  • video

  • trade shows

  • omnichannel

  • games

  • support groups

  • Facebook at work

  • LinkedIn

  • events

  • Instagram

  • display advertisement

  • Pinterest

  • causes and charity

  • channel partners

  • review sites

  • out of home

  • brochure

  • G2crowd

  • Slack

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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low

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Business Setting