Overview: Semrush and Lumar (formerly Deepcrawl) as SEO Category solutions.
Semrush excels with robust capabilities in content management and digital marketing, ideal for large enterprises and marketing agencies. It boasts features like AI, analytics, and custom reports, offering extensive vendor support. Lumar focuses on digital marketing and competitive intelligence. Though its features are fewer, it suits industries like retail and IT. Lumar's custom reports and integrations stand out, catering to niche markets seeking specific improvements in brand awareness and efficiency.
Semrush: Semrush simplifies online marketing with over 55 tools for SEO, PPC, content, social media, and competitive research. Businesses can enhance visibility and turn algorithms into allies.
Lumar (formerly Deepcrawl): Lumar offers a comprehensive suite for technical SEO, accessibility, and website optimization. Enterprise brands globally use its robust tools for enhancing website health.
Semrush and Lumar (formerly Deepcrawl): Best Use cases based on the customer satisfaction data
Key Capabilities Supported
Semrush supports content management, advertisement, and social media management, aligning with the needs of marketing teams. read more →
Lumar offers digital marketing and competitive intelligence, aimed at businesses seeking focused insights. read more →
Business Goals
Semrush helps acquire customers and improve digital presence, appealing to businesses aiming for market growth. read more →
Lumar assists in acquiring customers and increasing sales and revenue, fitting companies looking to enhance efficiency. read more →
Core Features
Semrush stands out with AI-powered tools, analytics, and custom reports, meeting comprehensive marketing requirements. read more →
Lumar offers custom reports and integration features, targeting niche industries needing detailed insights. read more →
Vendor Support
Semrush offers 24/7 support via phone, email, and chat, reflecting customer demand for extensive support options. read more →
Lumar provides support with 24/7 availability mainly through chat and phone, suitable for those with simpler needs. read more →
Segments and Industries
Semrush caters to large enterprises and marketing & advertising industries, supporting complex operations. read more →
Lumar primarily serves small to mid-sized businesses in retail and IT, indicating a focus on specific sectors. read more →
Operational Alignment
Semrush integrates into marketing workflows of large enterprises, designed for operations requiring scalability. read more →
Lumar fits into workflows of smaller and tech-focused companies, ideal for specialized operational demands. read more →
Applying your context and needs changes the comparison
Failure Risk Guidance?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Semrush in Action: Unique Use Cases
What makes Semrush ideal for Content Management?
Why is Semrush the best choice for Advertisement?
What Are the key features of Semrush for Competitive Intelligence?
Lumar (formerly Deepcrawl) in Action: Unique Use Cases
What makes Lumar (formerly Deepcrawl) ideal for Digital Marketing?
Integrations
Few Semrush Integrations
News
Latest Semrush News
Exciting New Integrations in My Reports: Covering Every Corner of ...
Semrush introduces new integrations in its My Reports feature, enhancing its marketing tools and resources for users.
Latest Lumar (formerly Deepcrawl) News
SEO News, February 2025: Google Testing New AI Mode for Search & More
Deepcrawl has rebranded to Lumar, offering a comprehensive platform for website optimization with features like technical SEO metrics, site speed metrics, and accessibility insights.
How efficiently Does Semrush manage your Social Media Management?