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Compare NGDATA vs Zeta Marketing Platform

Comparison Summary

This comparison report of NGDATA vs. Zeta Marketing Platform is based on a specific set of business needs and context. The comparison uses 1069 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing NGDATA and Zeta Marketing Platform

NGDATA, Zeta Marketing Platform, Tealium Audiencestream CDP, Mapp Intelligence, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

NGDATA covers Engagement Management, Lifetime Value Management, Competitive Intelligence, Loyalty Management with Promotions, etc.

Zeta Marketing Platform focuses on Engagement Management with E-Mail, Campaign Management with Omnichannel, Advertisement with Mass Media, Collaboration with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo NGDATA

Focus area

Software Failure Risk

  • low

logo Zeta Marketing Platform

Focus area

Software Failure Risk

  • medium

About

Customer Data Platform driving engagement with the customers and build more successful relationships

Data-Driven Marketing Platform to power customer acquisition and retention.

Financials

SERIES C

SERIES F

Business Need

Total Processes
(we found evidences for)

48

43

Total Goals
(we found evidences for)

10

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


lifetime value management


competitive intelligence


loyalty management


communication management


campaign management

campaign analytics



sales document management

contract management

proposal & quote management


helpdesk management


contact list management


promotion management


customer feedback management



training & onboarding


discount management



personalized marketing




channel management


generation of new leads


social media management

social media analytics


account management



touchpoint management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Increase customer life time value

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Build brand awareness

  • Establish thought leadership

  • See 7 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Improve brand engagement

  • Build brand awareness

  • Improve efficiency

  • Improve stakeholder relations

  • Grow market share

  • Increase average basket value

  • Improve visibility

  • Enter new markets internationally or locally

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • omnichannel

  • website

  • social media

  • mass media

  • television

  • mobile

  • display advertisement

  • newsletter

  • phone calls

  • offline

  • on premises

  • games

  • promotions

  • channel partners

  • user generated content

  • blogs

  • See 14 more
  • e-mail

  • omnichannel

  • website

  • social media

  • mass media

  • television

  • mobile

  • display advertisement

  • newsletter

  • phone calls

  • offline

  • on premises

  • games

  • promotions

  • channel partners

  • user generated content

  • blogs

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

No Data

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low

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Business Setting